The Real Hero’s Post

This is a real part of me: my red passion for Ducati Motor Holding & riding motorbikes. I know this is not a LinkedIn “proper” content but an event like the World Ducati Weekend can teach a lot about #marketing & the power of #branding - and, more generally, how we function as humans (and consumers). I joined the Misano World Circuit Marco Simoncelli with my #Ducati Monster 797 🏍️ It was an unforgettable experience to ride at sunset the #misanoworldcircuit but, above all, seeing more than 12.000 ducatisti from all over the planet joining this event. Most people don’t understand why you can be so in love with the two wheels. But the people that do, they have something in common that brings them together like no other activity or product. It's the sense of freedom, speed, sometimes risk. It is about pushing boundaries. It is a stress relief and my favourite meditation practice: on a Ducati, you have to be fully concentrated and think ahead. Always think ahead. If you add to such an experience a product that is perfect and iconic, you got magic. Products like #Ducati have the power of being symbolic and inspiring. They can unite the most diverse generations, genders, communities and backgrounds. Because Ducati are beautiful and they are just unique. There is no specific reason why, but they are recognisable and leave no one indifferent. They make a difference. And they bring people together. Women and men cheering for their favorite pilots, people from Milan and Taiwan share the same dinner table and they find themselves similar to each other thanks to a common lifelong theme: the passion for two wheels. Joining similar sports events is a cultural experience, showing the power of #madeinItaly and well done marketing - that leads to build culture, not just products. This is Ducati, this is Nuvola Rossa. Claudio Domenicali Rocco Canosa

Ducati and Lifestyle: How the Brand's Motorcycles Influence Lifestyle and Become Part of the Culture of Strong and Free-Spirited People Ducati motorcycles are known for their performance, style, and Italian heritage. They are also known for their association with a certain lifestyle and culture. The Ducati Lifestyle The Ducati lifestyle is one of freedom, adventure, and passion. Ducati owners are often seen as being strong, independent, and free-spirited. They are also often passionate about motorcycles and about the thrill of riding. How Ducati Motorcycles Influence Lifestyle Ducati motorcycles can influence lifestyle in a number of ways. First, they can provide a sense of freedom and adventure. Motorcycles allow riders to explore new places and experiences, and they can also provide a sense of escape from the everyday grind. Second, Ducati motorcycles can be a symbol of status and success. Owning a Ducati motorcycle is often seen as a sign that you are successful and have a certain level of taste. Third, Ducati motorcycles can be a way to connect with a community of like-minded people. Ducati owners often form strong bonds with each other, and they often participate in events and activities together. Ducati as Part of the Culture of Strong and Free-Spirited People Ducati motorcycles have become a symbol of strength and freedom for many people. They are often seen as being the choice of people who are not afraid to stand out from the crowd and who are not afraid to live their lives on their own terms. Ducati motorcycles are more than just machines. They are a symbol of a lifestyle and a culture. They are a way for people to express their individuality and to connect with others who share their values. #DucatiLife #DucatiRiders #DucatiPassion #DucatiAdventures #DucatiLove #DucatiFamily #DucatiStyle #DucatiPerformance #DucatiDreams #DucatiExperience #DucatiWorld #DucatiPower #DucatiMonsters #DucatiPanigale #DucatiDiva

Article about Ducati: A Symphony of Speed and Style Ducati. The name conjures images of sleek Italian machines, roaring engines, and riders carving through winding roads. It's a brand synonymous with passion, performance, and a touch of rebellion. For over nine decades, Ducati has been pushing the boundaries of motorcycle design and engineering, creating not just machines, but works of art that sing a symphony of speed and style. Born in 1926 in Bologna, Italy, Ducati started humbly, crafting radios and other electronics. But the passion for speed soon took hold, and in 1946, the Cucciolo – a small, single-cylinder motorcycle – roared onto the scene. This was the spark that ignited Ducati's legendary journey. Over the years, Ducati has delivered iconic models that have captured the imagination of riders worldwide. The Monster, with its aggressive stance and exposed engine, became a symbol of untamed power. The Desmosedici GP, Ducati's MotoGP champion, pushed the limits of technology and redefined racing performance. And who can forget the Panigale V4, a masterpiece of design that combines breathtaking beauty with mind-blowing speed? Ducati's commitment to innovation is unwavering. They pioneered the Desmodromic valve system, a revolutionary technology that ensures precise valve timing at high RPMs. They were among the first to embrace carbon fiber, creating lighter, stronger bikes. And their focus on aerodynamics has made their motorcycles not just fast, but stable and exhilarating to ride. But Ducati is more than just performance. It's a lifestyle. Owning a Ducati is a statement, a declaration of your passion for the open road and the thrill of the ride. It's about joining a community of like-minded individuals who share a love for Italian craftsmanship and the adrenaline rush of leaning into a corner on two wheels. So, whether you're a seasoned rider or just starting your journey, Ducati has something for you. From the sporty Scrambler to the luxurious Diavel, there's a Ducati that will sing to your soul and ignite your passion. So, step up, grab the handlebars, and experience the magic of Ducati. It's not just a motorcycle; it's a symphony of speed and style, waiting to be unleashed. #snsinstitutions #snsdesignthinkers #designthinking

The Hypermotard 698 Mono is one of the least powerful bikes, yet it is priced higher than the Hypermotard 950 in India. Read more here to find out why it is so expensive in India. https://bit.ly/3LpTsHW Ducati Motor Holding Ducati India

New Post: The Auto Magazine - Ducati closes 2023 with revenue above one billion euros - https://lnkd.in/d2v4vGFz Ducati concludes 2023 with financial results that confirm the solidity of the company and the validity of the strategic decisions made in recent years. The operating result recorded in 2023 is the best ever for Ducati, with 112 million euros, and a corresponding level of company profitability that increased further compared to the previous year, reaching 10.5%. Despite increasing competition on the international […]

Without This Iconic Ducati, There Wouldn't Have Been A Panigale https://lnkd.in/dKsYXzDP Be it the class-leading Multistrada, Panigale, or Streetfighter, the Italian giant has an assortment of multi-cylinder motorcycles cherished worldwide. But do you know how the brand ended up here? Or to reframe, which motorcycle kickstarted this chapter? We know you don’t and that’s why we’re here to give you an intriguing history lesson. A lesson about the Ducati’s first multi-cylinder motorcycle, i.e. the 750 GT. Ready to be amazed?

Bentley and #Ducati #Unite for the #Ultimate #Luxury #Diavel #Motorcycle Have you ever wondered what would happen if Italy and England decided to throw a high-octane party together? Look no further than the Diavel for #Bentley by Ducati. It’s the https://lnkd.in/dZ89aScA #adviceguru #lifestyle #lifestyleblog

#2025 Ducati Panigale Line: #Complete Rethink of Design: With the new Panigale, Ducati pushes the limits of road super sports bikes even further. Introducing the completely new #2025 Ducati Panigale Line with a #Complete Rethink of the Design: #2025Ducati Panigale V2, 2025 [...] The post 2025 Ducati Panigale Line: #CompleteRethink of Design appeared first on Total Motorcycle.

Most powerful bikes under Rs 20 lakh https://ift.tt/yJNQkfo Twenty lakh rupees is a considerable amount of money to spend on a motorcycle. However, the bikes on this list are so tempting, not to mention immensely capable, that they can convince you to part with an organ or a few to scratch that itch.  Ducati Streetfighter V2  153hp Ducati has always had smaller, more accessible versions of the Panigale and Streetfighter series of bikes, and the V2 is the most recent addition to the ‘middleweight’ Ducati family. If you can call a bike with 153hp, 101Nm making 955cc L-twin engine a middleweight, that is. With the same aggressive styling as its big brother and the trademark single-sided swingarm, the Streetfighter V2 is a special motorcycle with more than enough performance at a relatively digestible price tag, at least in the Ducati stable.  Also See: Ducati Streetfighter V2 review: Less Is More? BMW S 1000 R  165hp BMW’s flagship sporty naked, the S 1000 R, is considered a mellow and practical offering compared to its Italian peers. However, with a peak power output of 165hp, this is no slouch. Add to it the fact that you can option the S 1000 R with carbon-fibre wheels and heated grips, and it would seem that this litre-class naked is one that combines practicality with explosive performance. The standard variant is priced at Rs 19 lakh. The higher Pro and M Sport variants have a price tag of Rs 20.45 lakh and Rs 23.30 lakh, respectively.  Triumph Speed Triple 1200 RS  180hp Triumph revamped the Speed Triple a few years ago, and this wasn’t just a facelift or an update; it was a brand-new model from the ground up. It was much lighter than the erstwhile 1050 and much more powerful, too. With this step up in performance, Triumph also gave the Speed Triple keyless ignition, carbon fibre bits and heated grips to increase its premium quotient. At Rs 17.95 lakh, the Speed Triple 1200 RS is the most affordable European supernaked you can purchase today, which makes it great value in this category. Also See: Triumph Speed Triple 1200 RS review, test ride Suzuki Hayabusa 190hp When Suzuki updated the Hayabusa to its latest avatar (Gen 3), it decided to take a more measured approach instead of going all gung-ho about it. The ’Busa lost a tiny bit of power but gained a gaggle of electronic assists, plusher suspension and more comfortable ergonomics. And with 190hp and 150Nm, this is still a ludicrously quick and capable mile muncher. The standard Hayabusa is priced at Rs 16.90 lakh, while the 25th-anniversary edition costs Rs 17.70 lakh.  Also See: 2021 Suzuki Hayabusa review, test ride Kawasaki Ninja ZX-10R  203hp  Ever since Kawasaki decided to bring the Ninja ZX-10R to India via the CKD route, thereby attracting lower taxes and duties, it has been the most popular option in the Indian market. The ZX-10R makes 203hp from its 999cc inline four screamer (213hp with RAM air assistance) and comes with electronic riding aids gal...