The SaaS CFO’s Post

🚀 Exciting news from the latest episode of The SaaS CFO Podcast! I had the pleasure of interviewing Andris Dzudzilo, Co-CEO at Mapon, where we delved deep into the world of fleet management and the exponential growth of their company. As Mapon continues to scale up and innovate, here are three key takeaways from our conversation that could be valuable for anyone in the SaaS and fleet management industries: 1️⃣ SaaS From the Start: Mapon has been leveraging the SaaS model since its inception 18 years ago. This forward-thinking approach has allowed them to scale efficiently and stay ahead in a market that’s constantly evolving. 2️⃣ Strategic M&A for Growth: By utilizing a unique strategy of acquiring white label partners, Mapon has been able to expand its reach and offerings. Their recent election to issue €3 million in bonds is aimed at fueling further M&A activities, highlighting their commitment to growth and market consolidation. 3️⃣ Customer-Centric Metrics: With a focus on recurring revenue and churn, Mapon ensures that their growth is sustainable and customer-centric. They have built motivational systems around these metrics to align their team’s efforts towards maintaining high retention and ensuring customer satisfaction. Mapon's journey is a true testament to the power of innovation and strategic growth. To learn more about their incredible story and future ambitions, tune into our latest podcast episode. 🌐🎧 Episode 127 is now available, links down below 👇 YouTube: https://lnkd.in/gWWBy_Qz Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #SaaS #FleetManagement #Podcast #Innovation #BusinessGrowth #CustomerCentric #TechPodcast #Entrepreneurship #MergersAndAcquisitions #RecurringRevenue #ChurnReduction #TechInnovation #StartupSuccess #BusinessStrategy #GrowthMindset #TechLeaders #IndustryInsights #FutureOfWork #BusinessPodcast #TechSavvy

📈 Key Metrics for Early-Stage Success! 📈 In this episode of The SaaS CFO Podcast, Ben Murray and Kim Getgen dive into the crucial metrics that guide the success of early-stage businesses. 🌟 Kim shares her top metrics, emphasizing the importance of MRR, ARR, and other sales figures as they play a pivotal role in solving many business challenges. But beyond these, it's the metrics from their platform that truly matter—metrics that demonstrate the ROI delivered to customers. 💡💼 Kim highlights a remarkable example with Portland General Electric, showcasing how their platform enabled them to pilot 65% faster, shaving over 120 days off their prototyping stage. 🚀✨ Learn how tracking the right metrics can drive your business forward and deliver tangible value to your customers. Tune in to gain valuable insights from Kim and Ben on The SaaS CFO Podcast! 🎧 Episode 133 is now available, links down below 👇 YouTube: https://lnkd.in/gxWsz2gH Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #BusinessMetrics #EarlyStageSuccess #MRR #ARR #SalesMetrics #CustomerROI #Innovation #TechInnovation #CFO #SaaS #TechLeaders #InnovationStrategy #ScaleUp #DigitalTransformation #Leadership #BusinessGrowth #Efficiency #ROI #Podcast #Entrepreneurship #StartupJourney #DataDrivenDecisionMaking

📈 Key Metrics for Early-Stage Success! 📈 In this episode of The SaaS CFO Podcast, Ben Murray and Kim Getgen dive into the crucial metrics that guide the success of early-stage businesses. 🌟 Kim shares her top metrics, emphasizing the importance of MRR, ARR, and other sales figures as they play a pivotal role in solving many business challenges. But beyond these, it's the metrics from their platform that truly matter—metrics that demonstrate the ROI delivered to customers. 💡💼 Kim highlights a remarkable example with Portland General Electric, showcasing how their platform enabled them to pilot 65% faster, shaving over 120 days off their prototyping stage. 🚀✨ Learn how tracking the right metrics can drive your business forward and deliver tangible value to your customers. Tune in to gain valuable insights from Kim and Ben on The SaaS CFO Podcast! 🎧 Episode 133 is now available, links down below 👇 YouTube: https://lnkd.in/gxWsz2gH Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #BusinessMetrics #EarlyStageSuccess #MRR #ARR #SalesMetrics #CustomerROI #Innovation #TechInnovation #CFO #SaaS #TechLeaders #InnovationStrategy #ScaleUp #DigitalTransformation #Leadership #BusinessGrowth #Efficiency #ROI #Podcast #Entrepreneurship #StartupJourney #DataDrivenDecisionMaking

📊 On this episode of The SaaS CFO Podcast, I talk with Lin Qiao, who shares her focus on key metrics guiding her business in a fast-moving market. 💡 Lin explains how her company manages two distinct product lines: one is developer-facing and self-serve, while the other is enterprise-facing with comprehensive features. Unlike many companies that focus on one motion at a time, Lin's team is driving both simultaneously to stay ahead of the competition. 🚀 Listen in to learn how managing different product dynamics can help you thrive in the SaaS space. 🌐💼 Episode 158 is now available, links down below 👇 YouTube: https://lnkd.in/guCn5GQJ Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #SaaS #MetricsThatMatter #ProductDevelopment #EnterpriseTech #DeveloperTools #SaaSGrowth #TechLeadership #SoftwareMetrics #BusinessStrategy #EnterpriseSaaS #SelfServeSaaS #InnovationInTech #ProductStrategy #TechPodcast #LeadershipInTech #Entrepreneurship #SaaSLeaders #TechIndustry #TechTrends #ScalingSaaS #GrowthMetrics

📊 On this episode of The SaaS CFO Podcast, I talk with Lin Qiao, who shares her focus on key metrics guiding her business in a fast-moving market. 💡 Lin explains how her company manages two distinct product lines: one is developer-facing and self-serve, while the other is enterprise-facing with comprehensive features. Unlike many companies that focus on one motion at a time, Lin's team is driving both simultaneously to stay ahead of the competition. 🚀 Listen in to learn how managing different product dynamics can help you thrive in the SaaS space. 🌐💼 Episode 158 is now available, links down below 👇 YouTube: https://lnkd.in/guCn5GQJ Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #SaaS #MetricsThatMatter #ProductDevelopment #EnterpriseTech #DeveloperTools #SaaSGrowth #TechLeadership #SoftwareMetrics #BusinessStrategy #EnterpriseSaaS #SelfServeSaaS #InnovationInTech #ProductStrategy #TechPodcast #LeadershipInTech #Entrepreneurship #SaaSLeaders #TechIndustry #TechTrends #ScalingSaaS #GrowthMetrics

In the latest episode of The SaaS CFO Podcast, Ben Murray interviews Zach Barney, who reveals critical insights into the timing and strategy behind building a sales team. Zach discusses the pivotal moment after signing the term sheet, the expectation of follow-on investments, and the urgency to demonstrate continued progress and revenue. 📊✨ Highlights include: - Strategic moves post-term sheet signing. - The decision to hire a sales team to show growth. - Managing the burn rate before closing the funding round. - Real-world challenges and lessons learned in scaling a SaaS company. Don’t miss this episode to learn from Zach's firsthand experiences on navigating the financial and operational challenges in the SaaS space. 🔗Episode 130 is now available, links down below 👇 YouTube: https://lnkd.in/gM67YPUD Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #SaaSCFO #SaaSSales #StartupFunding #SalesStrategy #TermSheet #RevenueGrowth #SalesTeam #BurnRate #FundingChallenges #BusinessGrowth #SaaSFinance #StartupJourney #SalesManagement #PodcastEpisode #SalesInsights #TechStartups #InvestmentStrategy #GrowthHacking #BusinessStrategy #SalesInnovation #SaaSLeadership

💡 Early Customer Engagement: A Founder's Lesson 💡 In this episode of The SaaS CFO Podcast, I sit down with Paul Dudley from Streamkap to reflect on his journey from pre-seed to seed funding. His biggest takeaway for founders? Talk to your customers early—really early. Paul shares how staying close to customers from the start helped shape their product, avoiding the trap of falling in love with the technology over the actual solution. For technical founders, this is a critical lesson: stay focused on solving real problems, not just building cool tech. Tune in for more invaluable insights for startup founders! Episode 160 is now available, links down below 👇 YouTube: https://lnkd.in/grE_-9fK Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #SaaS #CustomerEngagement #FounderTips #SeedFunding #PreSeed #StartupJourney #SaaSPodcast #PaulDudley #Streamkap #TechFounders #CustomerFocus #ProductDevelopment #StartupLessons #SaaSLeaders #FounderAdvice #EarlyStageStartups #SaaSIndustry #BusinessGrowth #SaaSCommunity #TechInnovation #SaaSInsights

In the latest episode of The SaaS CFO Podcast, Ben Murray interviews Zach Barney, who reveals critical insights into the timing and strategy behind building a sales team. Zach discusses the pivotal moment after signing the term sheet, the expectation of follow-on investments, and the urgency to demonstrate continued progress and revenue. 📊✨ Highlights include: - Strategic moves post-term sheet signing. - The decision to hire a sales team to show growth. - Managing the burn rate before closing the funding round. - Real-world challenges and lessons learned in scaling a SaaS company. Don’t miss this episode to learn from Zach's firsthand experiences on navigating the financial and operational challenges in the SaaS space. 🔗Episode 130 is now available, links down below 👇 YouTube: https://lnkd.in/gM67YPUD Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #SaaSCFO #SaaSSales #StartupFunding #SalesStrategy #TermSheet #RevenueGrowth #SalesTeam #BurnRate #FundingChallenges #BusinessGrowth #SaaSFinance #StartupJourney #SalesManagement #PodcastEpisode #SalesInsights #TechStartups #InvestmentStrategy #GrowthHacking #BusinessStrategy #SalesInnovation #SaaSLeadership

🎙️ In the latest episode of The SaaS CFO Podcast, Ben Murray sits down with Tom Hamer to discuss the dynamic relationship between SaaS products and their user communities. Tom dives into the unique challenges and unexpected feedback that arise when you have a diverse user base, including those surprise customers who come out of the woodwork with valuable insights and feature requests. 💡 Highlights: - Managing a community of diverse users - Handling unexpected customer feedback - Adapting to feature requests and version upgrades Tune in to hear Tom's expert advice on navigating these complexities and maximizing the value of your SaaS product. Don't miss out on these invaluable insights! 🎧 Episode 122 is now available, links down below 👇 YouTube: https://lnkd.in/g72M_hp8 Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #SaaSCFO #SaaSPodcast #TechTalks #SaaSCommunity #CustomerFeedback #ProductManagement #TechInsights #SoftwareDevelopment #BusinessGrowth #TechInnovation #UserExperience #StartupLife #Entrepreneurship #ProductFeatures #TechBusiness #SaaSProduct #PodcastLife #CustomerEngagement #SaaSTips #BusinessStrategy #TechLeadership

🎙️ New Episode Alert: The SaaS CFO Podcast 🎙️ In this episode, Ben Murray talks with David DeWolf about the crucial metrics for a business on the cusp of generating revenue. David shares how his team has created a roadmap focusing on key marketing metrics, response rates, and call conversions. While they are still building their pipeline and don't have a win rate yet, they're diligently measuring the data points they have to guide their growth. Discover the importance of early-stage metrics and pipeline development on The SaaS CFO Podcast! Episode 124 is now available, links down below 👇 YouTube: https://lnkd.in/gHEmrEcx Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #SaaS #CFO #BusinessMetrics #RevenueGeneration #MarketingMetrics #PipelineDevelopment #StartupGrowth #DataDriven #BusinessStrategy #Entrepreneurship #TechPodcast #SaaSCommunity #KeyMetrics #MarketResearch #CustomerAcquisition #SalesFunnel #StartupSuccess #BusinessInsights #PerformanceMeasurement #GrowthStrategy #Leadership #TechStartups