Wilderlands’ Post

Environmental technology adoption does not simply happen on its own. My colleagues Kate Mulvaney, Nathaniel Merrill, and I just published a feature in the NEWEA journal which aims to help environmental managers apply behavior change strategies that have worked for other high cost environmental technologies to incentivize the adoption of a water quality improvement tool, Innovative/Alternative septic systems. As pollution from septic systems continues to threaten our ecosystems, our economy, and our way of life in Southeastern New England, these systems will play a critical role in solving our wastewater crisis. But first, they need to be better marketed and communicated. You can check out the NEWEA quarterly journal here, and our feature on page 40. https://lnkd.in/dwRGaKGC

New month, New(ish) SubStack article. In 'How much would you pay to save Earth' I explore the topic of pricing nature, what value do we attribute to nature and the difference between price and value. This article was previously published last year, but has since been archived, as such I thought I would post it on my SubStack. You can read and subscribe here: https://lnkd.in/eNna4Q6G

Nature provides us with a wealth of benefits, from clean air and water to food and recreation. But how do we value this irreplaceable resource? The concept of natural capital offers a way to translate nature’s worth into economic terms. However, there’s concern about whether this approach is the right solution for our interconnected environmental and social challenges. Key concerns: 💸 The concept reduces nature’s worth to mere monetary value, failing to acknowledge its myriad intangible benefits and its significance to all life forms. 🕸 The natural capital approach treats broad ecosystems as separate assets, it fails to understand that the true value lies in the interconnected and holistic nature of natural systems. 💱 Classifying living things as capital assumes they’re all interchangeable, like trading stocks. 📉 The pricing and assetization of nature leads us to a minimum viable natural world, it becomes a resource to be squeezed for every last drop of profit. 🔒 The monetization of natural assets centralises power and incentivises extractive practices. #NaturalCapital #EcosystemServices #NaturePositive #NatureBasedSoloutions #BioRegions #GreenFinance NSW Department of Climate Change, Energy, the Environment and Water CSIRO Department of Climate Change, Energy, the Environment and Water

I just finished “Not the End of the World” by Hannah Ritchie and found it to be a fascinating, educational, and hopeful book. She provides an incredible amount of data on the history of energy, sustainability, the environment, and human well being and makes the argument that we can be the first generation in history to achieve a sustainable civilization. So much discourse in the public sphere is full of misinformation, doomerism, misanthropy, and simplistic arguments from those who wish to capitalize on panic to achieve their political goals. This has led to many people having completely incorrect impressions about the state of the environment and what steps would best effect positive change. This book is a refreshing antidote to the all-too-common panic, despair, and division, using plentiful and observable data to demonstrate how we can use a combination of technology and thoughtful policy to achieve a better quality of life for people today while leaving the world even better for those to come. This book is a must-read for anyone who cares about people and the natural world and seeks practical solutions for a prosperous and sustainable future. https://lnkd.in/eyrE_dNT

Who are we and what do we do? Check out our new impact video which explains it all. #NaturalCapital #GreenEconomy #KnowledgeExchange #LJMUImpact https://lnkd.in/etjXWzMy

My new book, We Can Reverse the Planet's Eco-crises, solves the problem of the planet's cascading ecological crises. For a limited time, you can get a free copy through the link contained in my newest Regenerative Decision-making newsletter:

My new book, We Can Reverse the Planet's Eco-crises, solves the problem of the planet's cascading ecological crises. For a limited time, you can get a free copy through the link contained in my newest Regenerative Decision-making newsletter:

I hope that companies like ours at Vibrant Planet can bring enough monitored data on the benefits of nature (the “services” that come from healthy ecosystems that drive the economy and that are our life support systems) so that we can collectively unlock truly scalable solutions like Natural Asset Companies before it’s too late to keep our ecosystems intact. This is a great read on yet another example of baffling political power to take down a promising solution.

We have an Exciting News! 🌊 We're thrilled to share our latest feature on Liquid Assets: "From Drops to Waves: Rethinking Our World's Water Dynamics." Join us as we delve into the pioneering insights of Dr. Michael Stanley Gallisdorfer (MSG), who is reshaping our understanding of water's role in society and the economy. 🔍 Key Highlights: - Decentralized water systems and ecological engineering - Water's potential in carbon sequestration and biomaterial production - Envisioning water as a catalyst for economic growth and environmental regeneration This episode is not just an exploration of technological advancements but a journey into a new paradigm where water is a key player in addressing global challenges. 🎧 Listen or watch the full conversation here https://lnkd.in/eKHFVNFW #WaterDynamics #Sustainability #Innovation #EnvironmentalScience #economy

Littering speaks volumes about a person's character without them uttering a single word. Littering is a behavior that truly stands out as one of my top pet peeves. It goes beyond just being a strain on nature, cities, and the environment. How difficult is it to spare a moment to dispose of trash or recycling properly? What mindset leads one to believe that others should clean up after them? It's disheartening to see such disregard for others and the environment. Let's all strive to show respect for our surroundings and each other by properly disposing of waste. #StopLittering #RespectTheEnvironment https://lnkd.in/gXPPjvcS