WineBusiness Monthly’s Post

California Grape Crush 2023 - 3.67 Million Tons crushed: Up 8% compared to last year, but still lower than historical average (5th consecutive year under 4M ton mark) - Leaders in volume are: Chardonnay (17.5%) and Cab Sauvignon (17.3%). Both were up 24% and 14% respectively VS last year - A large amount of grapes were left unpicked due to low demand from wineries and the industry in general. - Wineries were only willing to receive contracted volumes and did not speculate on more, in line with current industry trend. #winemaking #wine #wineindustry Table below includes both wine grapes and table grapes

What sets Winelikes apart is its ability to let you know precisely what your potential customers enjoy. Users share their wine experiences, preferences, and recommendations with their friends and the broader community of Winelikers. This transparent exchange of preferences is the key to Winelikes' powerful marketing capabilities. #dtc #winesales #wineries #winery #winecommunity

How do smaller #WineClubs differentiate themselves to attract new club members? While the pricing rule still applies, there are a number of other steps to attracting members. Consider these 5 tips for the care and feeding of your wine club: http://ow.ly/Srwl30ordbS #winery

What sets Winelikes apart is its ability to let you know precisely what your potential customers enjoy. Users share their wine experiences, preferences, and recommendations with their friends and the broader community of Winelikers. This transparent exchange of preferences is the key to Winelikes' powerful marketing capabilities. #dtc #winesales #wineries #winery #winecommunity

Can you answer common financial questions surrounding your wine “by-the-glass” (BTG) program? If you answered no, read this article to see what it takes to truly know if your BTG program was worth it (or not). https://lnkd.in/gz5g_ueM #winebusiness #wineindustry #wineries #suppliers

Still beaming about this piece. As many PR practitioners know, some of the best stories we pitch come when you least expect it. (And no, that doesn't mean they just magically appear). Hours of hard work go into every pitch to ensure it's research-backed and going to the right outlet. But sometimes, timing isn't in our favor. Inboxes get overloaded, and other stories take priority. But trust in yourself that the story is there, and don't be afraid to follow up with new details or timely hooks. The hard work will pay off.

As wine enthusiasts, it's easy to get caught up in the latest consumer trends. But let's not forget about the foundation of it all - the vineyards. The #Sawis infographic below provides eye-opening statistics on the South African wine vineyard area across 10 regions. While the top 10 cultivars in area remain unchanged with Chenin Blanc taking the lead, it's interesting to see Sauvignon Blanc rise from #5 in 2013 to #2 in 2023. Let's keep a watchful eye on the backbone of our beloved industry. #winemaking #vineyards #SouthAfricanWine #Chenin #SauvignonBlanc #wineindustry #winetrends #SawisInfographic

The Ultimate Guide to Launching a Successful Career in the Wine Industry Discover the two essential experiences you need to have in order to thrive in the wine business. Explore the benefits of working in retail, where you can taste a variety of wines and stay on top of market trends. Learn why participating in a harvest is like a six to eight-week boot camp that can kickstart your career. #WineIndustry #RetailExperience #HarvestSeason #WineTasting #MarketTrends #CareerAdvice #Winemaking #WineBusiness #ProfessionalDevelopment #BootCamp

Headed back to eastern Washington for wine tasting and French oak barrel talk. *Winemakers (of all N. American regions): What are your top 3 reasons for letting a new cooperage into your oak barrel program?* Comment below 👇 #wine #frenchoak #winebarrels #winemaker #winemaking #wawine

🍇 A winemaker’s dilemma: turning grapes into gold! 🍷✨ Every winemaker dreams of creating the perfect blend, but with so many choices, finding the most profitable combination can be challenging. Follow our journey to discover the key factors and solutions that can help you maximize your wine profits! Check our website for a full video walkthrough of Profit Maximizer in action! #WinemakerJourney #WineMaking #ProfitMaximizer #ClaretApp #WineBusiness #VineyardLife #WineProduction #WineQuality #WineBlending