B2B and Retail Sales News Round-up
MarketSource Inc.
Simply put, our sales experts help companies retain customers, gain new ones, and own more of the market.
Welcome to The Revenue Accelerator, a round-up of timely sales and customer experience insights to help B2B and retail revenue leaders stay on top of trends that shape their decisions. Each month, we’ll share a collection of insights impacting brands and sales organizations of all sizes and what it’s like to partner with MarketSource. May it fuel your sales!
In this issue, we reflect on Women’s History Month with more Women of the Week, honoring women in our midst who are pivotal to our client's success. We share a global candy manufacturer's retail operations success story. And we tip you off to a B2B sales podcast you’ll surely want on your playlist. Happy selling!
[CULTURE]
In honor of Women’s History Month in March, we shared stories of some of the women in our midst who are making a difference in others’ lives at MarketSource and beyond.
Alyssa is a former biochemist headed for a career in epidemiology when an opportunity with MarketSource stopped her in her tracks. The rest is history. Here’s her story.
Gina has found success in a male-dominated field and the secret to being an effective leader, all while being true to herself. Read her story.
[B2B]
If the Sales Chat podcast isn't on your playlist, it should be! In this episode, our VP of Omnichannel Sales Ben Simms prognosticates on all things B2B sales.
[RETAIL]
Global Candy Manufacturer Grows Year-Over-Year Revenue in Destination Experience Store
Facing a subpar guest experience, declining revenue, and high staff turnover, a global candy manufacturer turned its entire Times Square location retail operations over to MarketSource. They were able to increase their year-over-year sales by 129%. Here’s their story.