firstmovr Events

💸 𝗦𝗛𝗢𝗪 𝗠𝗘 𝗧𝗛𝗘 𝗠𝗢𝗡𝗘𝗬! The firstmovr team is excited to invite you all to our upcoming SMARTER Money Omni Profitability Summit NEXT Tuesday, Nov 5 from 12-2:00p ET / 9-11:00a PT. 👉 Register today = It's FREE for Brands :) https://lnkd.in/evfYdT4d We all know we won’t win on the topline if we’re not winning the bottom-line. So how should we approach both our own profitability, as well as that of our retailers, so that they work SMARTER for us to drive incremental growth vs. competition on both the top and bottom of our P&L’s? Featuring two awesome deeper dive sessions of insights and best practices: 💸 Offsite Data Discovery: Purchase Intent, Retailer JBP Support, and Maximizing ROI w/ Brett Banner (PriceSpider) 💸 P&Ls Under Pressure: The Retailer vs. Manufacturer P&Ls and Levers Brands Must Pull to Drive Omni Profitability w/ Chris Perry (firstmovr) AND our summits are designed to fit your busy schedule AND if you miss all or part of the event live, registrants get the recording! See you there! #CPG #retail #omnichannel #ecommerce #digitalcommerce #jointvaluecreation #profitability #profit #margin #JBP

🍬 𝗖𝗔𝗡 𝗔𝗜 𝗚𝗢 𝗧𝗥𝗜𝗖𝗞-𝗢𝗥-𝗧𝗥𝗘𝗔𝗧𝗜𝗡𝗚? Let's find out! Oskar Kaszubski and Chris Perry are excited to invite you to our next firstmovr Renaissance Retail AI Insights event TODAY Monday, October 28 from 1-2p ET in partnership with our friends at Vizit, leaders in AI-driven visual analytics. 👉 Register here - it's FREE: https://lnkd.in/eNGEmJ9w AI is rapidly changing our industry, both operationally behind the scenes through process automation, speed and efficiency, as well as experientially through enhanced shopper engagement and personalization. Leaders who harness AI’s full potential will have both professional and organizational advantages over their competition. But trying to keep up with all of this can be overwhelming! So, we are here to help! 🤖 Join us each month as we navigate the latest retail developments in the world of AI to spotlight trends, implications and winning strategies, tools and capabilities for retailers and brands alike. 🎙 And even better, you can now enjoy this on the go as an Apple Podcast: https://lnkd.in/eYEbqva2 See (or hear) you there! #retail #ai #omnichannel #ecommerce #cpg #genai #artificialintelligence

🔌𝗥𝗘𝗔𝗗𝗬 𝗧𝗢 𝗨𝗡𝗣𝗟𝗨𝗚? TODAY is the day we re-enter THE MAITRIX! Join us today October 24 from 12-1:30p ET for Part 3 of our 4-part firstmovr series where we learn about the ecosystem of AI-enabled capabilities for brands, current and future use cases and ways to get started within your org. Today's Part 3 Promotion session will focus on how we can leverage AI for media, paid search, promotion and more. We'll hear the latest AI best practices and recommendations from Imteaz Ahamed (Reckitt), Caroline Ballard (Profitero), Juliana W. (Meta), Jocelyn Jeffries (Pacvue) and our very own Oskar Kaszubski and Chris Perry! 🔌 Ready to unplug? Register for FREE: https://lnkd.in/ev9-t6dN All registrants will receive the recordings and presentations after each session. Big thanks to our series education partners at Profitero, Vizit, MikMak, Circana, Yogi, Pacvue and Meta! ------------------ And THE MAITRIX doesn't stop there. If you missed firstmovr's THE MAITRIX Retail AI Go-To-Market Series Part 1 Proposition (Portfolio) and Part 2 Presence (PDP) events, don't worry! You can still take the red pill and watch them on-demand here: https://lnkd.in/ePH7kac3 You can also register for the other upcoming events in the series on AI for: - Part 4: Performance (Measurement): Tues, Nov19, 2024 / 12-1:30p ET 🕶 See you in THE MAITRIX, Neo! #ai #retail #cpg #omnichannel #digitalshelf #retailmedia #ecommerce #media #targeting #measurement #paidsearch

👍 𝗜 𝗟𝗜𝗞𝗘 𝗔𝗜-𝗘𝗡𝗛𝗔𝗡𝗖𝗘𝗗 𝗠𝗘𝗗𝗜𝗔! We are excited to invite Juliana W. (Meta) to the firstmovr stage at THE MAITRIX Retail AI Series Part 3 Promotion Event TOMORROW Thursday, Oct 24 from 12p-1:30p ET / 9a-10:30a PT for her session of insights and best practices on leveraging AI for media, paid search, promotion and more.  👉 Register today = It's FREE for Brands :) https://lnkd.in/ev9-t6dN Meta’s innovation in AI is driving business performance today and unlocking new worlds of opportunity tomorrow. Juliana will discuss how the convergence of automation and generative AI are helping businesses achieve their goals and get to the next level of performance, productivity, efficiency and creativity. In this Part 3 session, you'll also hear from Imteaz Ahamed (Reckitt), Caroline Ballard (Profitero), Jocelyn Jeffries (Pacvue) and our very own Oskar Kaszubski and Chris Perry. Our summits are designed to fit your busy schedule AND if you miss all or part of the event live, registrants get the recordings! Big thanks to our series education partners at Profitero, Vizit, MikMak, Circana, Yogi, Pacvue and Meta! ------------------ And THE MAITRIX doesn't stop there. If you missed firstmovr's THE MAITRIX Retail AI Go-To-Market Series Part 1 Proposition (Portfolio) and Part 2 Presence (PDP) events, don't worry! You can still take the red pill and watch them on-demand here: https://lnkd.in/ePH7kac3 You can also register for the other upcoming events in the series on AI for: - Part 4: Performance (Measurement): Tues, Nov19, 2024 / 12-1:30p ET 🕶 See you in THE MAITRIX, Neo! #ai #retail #cpg #omnichannel #digitalshelf #retailmedia #ecommerce #media #targeting #measurement #paidsearch

🤖 𝗔𝗟𝗟 𝗢𝗙 𝗬𝗢𝗨𝗥 𝗠𝗘𝗗𝗜𝗔 𝗔𝗥𝗘 𝗕𝗘𝗟𝗢𝗡𝗚 𝗧𝗢 𝗨𝗦! We are excited to invite Jocelyn Jeffries (Pacvue) to the firstmovr stage at THE MAITRIX Retail AI Series Part 3 Promotion Event THIS Thursday, Oct 24 from 12p-1:30p ET / 9a-10:30a PT for her session of insights and best practices on leveraging AI for media, paid search, promotion and more.  👉 Register today = It's FREE for Brands :) https://lnkd.in/ev9-t6dN Today’s commerce landscape makes it increasingly difficult for brands to resonate with shoppers through media. Sustained high prices across categories have weakened consumer spending power, retailers are rushing to meet consumer demands through price cuts and expanded private label offerings and retail media costs are rising— fast. Even the most inspired media campaigns won’t reach shoppers only looking at prices. Adding insult to injury for brands, when lower product prices combine with higher CPCs, lofty ROAS goals become extremely difficult to meet. At Profitero, we’ve observed a widening gap between the brands winning at retail media and those struggling to find their footing. For brands leading the way, it’s increasingly digital shelf data – not the perfect KPI, media mix, or attribution model – that serves as the missing piece. Caroline will share how brands can break the cycle of diminishing returns to drive more sales out of each media dollar spent by introducing intelligent defensive and offensive media strategies powered by digital shelf data. In this Part 3 session, you'll also hear from Imteaz Ahamed (Reckitt), Juliana W. (Meta), Caroline Ballard (Profitero) and our very own Oskar Kaszubski and Chris Perry. Our summits are designed to fit your busy schedule AND if you miss all or part of the event live, registrants get the recordings! Big thanks to our series education partners at Profitero, Vizit, MikMak, Circana, Yogi, Pacvue and Meta! ------------------ And THE MAITRIX doesn't stop there. If you missed firstmovr's THE MAITRIX Retail AI Go-To-Market Series Part 1 Proposition (Portfolio) and Part 2 Presence (PDP) events, don't worry! You can still take the red pill and watch them on-demand here: https://lnkd.in/ePH7kac3 You can also register for the other upcoming events in the series on AI for: - Part 4: Performance (Measurement): Tues, Nov19, 2024 / 12-1:30p ET 🕶 See you in THE MAITRIX, Neo! #ai #retail #cpg #omnichannel #digitalshelf #retailmedia #ecommerce #media #targeting #measurement #paidsearch

🎯𝗕𝗘 𝗢𝗨𝗥 𝗚𝗨𝗘𝗦𝗧! Please join us for our firstmovr JBPx Target Omni Growth Summit TODAY Tuesday Oct 22 from 12-2p EST. Target has made pivotal moves into omni-channel transformation and digital commerce leadership. Learn how to master omni growth with Target, blasting beyond the basics to case studies and interactive sessions on latest strategies, best practices and insights critical to win. 👉 Register now - it's FREE: https://lnkd.in/eKX2_9Gz Featuring 3 amazing sessions from: 🎯 Targeting Success: Using Data-Driven Strategies to Win with Target’s Algorithm in Q4 w/ Tim Wilson (ProductWind) 🎯Leveraging Target Partnerships for Product Launch Success w/ Abby Barin (Mars United Commerce) and Will Lee (Henkel) 🎯 SMARTER Growth Strategies for Target w/ our very own Chris Perry (firstmovr) --------------- Our summits are designed to fit your busy schedule AND if you miss all or part of the event live, registrants get the recordings! See you today! #target #digitalshelf #retailmedia #omnichannel #retail #ecommerce #cpg #JBP #partnership

📣 𝗔𝗜-𝗔𝗦𝗦𝗜𝗦𝗧𝗘𝗗 𝗙𝗨𝗟𝗟-𝗙𝗨𝗡𝗡𝗘𝗟 𝗔𝗖𝗧𝗜𝗩𝗔𝗧𝗜𝗢𝗡: We are excited to invite Caroline Ballard (Profitero) to the firstmovr stage at THE MAITRIX Retail AI Series Part 3 Promotion Event THIS Thursday, Oct 24 from 12p-1:30p ET / 9a-10:30a PT for her session of insights and best practices on leveraging AI for media, paid search, promotion and more.  👉 Register today = It's FREE for Brands :) https://lnkd.in/ev9-t6dN Today’s commerce landscape makes it increasingly difficult for brands to resonate with shoppers through media. Sustained high prices across categories have weakened consumer spending power, retailers are rushing to meet consumer demands through price cuts and expanded private label offerings and retail media costs are rising— fast. Even the most inspired media campaigns won’t reach shoppers only looking at prices. Adding insult to injury for brands, when lower product prices combine with higher CPCs, lofty ROAS goals become extremely difficult to meet. At Profitero, we’ve observed a widening gap between the brands winning at retail media and those struggling to find their footing. For brands leading the way, it’s increasingly digital shelf data – not the perfect KPI, media mix, or attribution model – that serves as the missing piece. Caroline will share how brands can break the cycle of diminishing returns to drive more sales out of each media dollar spent by introducing intelligent defensive and offensive media strategies powered by digital shelf data. In this Part 3 session, you'll also hear from Imteaz Ahamed (Reckitt), Juliana W. (Meta), Jocelyn Jeffries (Pacvue) and our very own Oskar Kaszubski and Chris Perry. Our summits are designed to fit your busy schedule AND if you miss all or part of the event live, registrants get the recordings! Big thanks to our series education partners at Profitero, Vizit, MikMak, Circana, Yogi, Pacvue and Meta! ------------------ And THE MAITRIX doesn't stop there. If you missed firstmovr's THE MAITRIX Retail AI Go-To-Market Series Part 1 Proposition (Portfolio) and Part 2 Presence (PDP) events, don't worry! You can still take the red pill and watch them on-demand here: https://lnkd.in/ePH7kac3 You can also register for the other upcoming events in the series on AI for: - Part 4: Performance (Measurement): Tues, Nov19, 2024 / 12-1:30p ET 🕶 See you in THE MAITRIX, Neo! #ai #retail #cpg #omnichannel #digitalshelf #retailmedia #ecommerce #media #targeting #measurement #paidsearch

🕶 𝗧𝗛𝗘 𝗥𝗘𝗔𝗟 𝗔𝗜 𝗔𝗚𝗘𝗡𝗧𝗦: We are excited to invite Imteaz Ahamed (Reckitt), Caroline Ballard (Profitero), Juliana W. (Meta) and Jocelyn Jeffries (Pacvue) to the firstmovr stage at THE MAITRIX Retail AI Series Part 3 Promotion Event NEXT Thursday Oct 24 from 12-1:30p ET / 9a-10:30a PT for their panel discussion on insights and best practices on leveraging AI for media, paid search, promotion and more. 👉 Register today = It's FREE for Brands :) https://lnkd.in/ev9-t6dN Hear from our expert panel on all of the current and future use cases for brands leveraging AI to enhance their media planning and activation, key challenges and ways to jumpstart the process internally to harness the power of AI for in-market leadership. Our summits are designed to fit your busy schedule AND if you miss all or part of the event live, registrants get the recordings! Big thanks to our series education partners at Profitero, Vizit, MikMak, Circana, Yogi, Pacvue and Meta! ------------------ And THE MAITRIX doesn't stop there. If you missed firstmovr's THE MAITRIX Retail AI Go-To-Market Series Part 1 Proposition (Portfolio) and Part 2 Presence (PDP) events, don't worry! You can still take the red pill and watch them on-demand here: https://lnkd.in/ePH7kac3 You can also register for the other upcoming events in the series on AI for: - Part 4: Performance (Measurement): Tues, Nov19, 2024 / 12-1:30p ET 🕶 See you in THE MAITRIX, Neo! #ai #retail #cpg #omnichannel #digitalshelf #retailmedia #ecommerce #media #targeting #measurement #paidsearch

🤓 𝗛𝗢𝗪 𝗦𝗠𝗔𝗥𝗧 𝗜𝗦 𝗬𝗢𝗨𝗥 𝗧𝗔𝗥𝗚𝗘𝗧 𝗚𝗥𝗢𝗪𝗧𝗛? We're excited to welcome our every own Chris Perry to our firstmovr JBPx Target Omni Growth Summit TOMORROW Tuesday Oct 22 from 12-2p EST. 👉 Register today - it's FREE: https://lnkd.in/eKX2_9Gz All brands want growth, but what we really want is incremental growth. And incremental growth takes designing our omni levers and capabilities like content, search, media and assortment (i.e. “HOWs”) around SMART-er growth objectives like new brand buyers, basket building and more trips (i.e. “WHYs”).  In this session, Chris will share the 12 different incremental growth objectives, best practices and examples of brands driving incrementality across these objectives at Target and the metrics available to help us qualify this incrementality. AND our summits are designed to fit your busy schedule AND if you miss all or part of the event live, registrants get the recording! You'll also hear from Abby Barin (Mars United Commerce), Will Lee (Henkel) and Tim Wilson (ProductWind)! See you next Tuesday! #target #digitalshelf #retailmedia #omnichannel #retail #ecommerce #cpg #JBP #partnership

🚀 𝗣𝗥𝗢𝗗𝗨𝗖𝗧 𝗟𝗔𝗨𝗡𝗖𝗛𝗘𝗦 𝗣𝗥𝗢𝗣𝗘𝗟𝗟𝗘𝗗 𝗕𝗬 𝗣𝗔𝗥𝗧𝗡𝗘𝗥𝗦𝗛𝗜𝗣! Join the firstmovr team in welcoming Abby Barin (Mars United Commerce) and Will Lee (Henkel) to our JBPx Target Omni Growth Summit NEXT Tuesday Oct 22 from 12-2p EST. 👉 Register today - it's FREE: https://lnkd.in/eKX2_9Gz When Persil was ready to launch their new Activewear detergent they leaned in at Target. As a top retailer, they wanted to ensure success, especially coming out the door. We immersed our Roundel partners to develop our "wish list." Abby and Will will walk you through how they worked with Roundel to: - Consider partners that made sense for both brands - Drive trial with steady brand guests and behaviors - Enhance shopper messaging AND our summits are designed to fit your busy schedule AND if you miss all or part of the event live, registrants get the recording! You'll also hear from Tim Wilson (ProductWind) and our very own Chris Perry (firstmovr)! See you next Tuesday! #target #digitalshelf #retailmedia #omnichannel #retail #ecommerce #cpg #JBP #partnership