Symrise Food & Beverage NA

Excited to kickoff #SSWEXPO 2024! The Symrise team is ready to talk to you at booth#2825 Come and try: - Chocokate and Peanut Butter mobility protein bar with Chondractiv Plus - Red Berry Pwder for gut health with Prebiocran - Acerola Ginger Citrus energy drink

The demand for low-sugar and zero-sugar options across beverages and snacks continues to accelerate as health-conscious consumers prioritize better-for-you choices without sacrificing taste. Manufacturers are responding by developing new formulations that use natural sweeteners such as stevia, monk fruit, and allulose, providing appealing alternatives for those reducing sugar intake for health reasons, such as managing diabetes or maintaining a balanced diet. In the beverage sector, we’re seeing a surge in innovation with low-sugar sodas, flavored waters, and functional drinks. On the snack side, brands are experimenting with low-sugar bars, cookies, and even dairy products that maintain flavor integrity. Beyond taste, manufacturers are enhancing products with added health benefits like protein, fiber, and prebiotics, tapping into the broader consumer interest in functional foods. As this trend continues to grow, it's clear that the future of food is centered around more than just flavor—it’s about creating solutions that align with health and wellness trends while staying ahead of shifting consumer preferences.

The Aperol Spritz may be a classic, but the world of spritz drinks is evolving far beyond that. Today, variations like elderflower, grapefruit, and Prosecco-based spritzes are gaining popularity, offering new flavors that still deliver on the light, refreshing experience consumers love. 🍹 So, why has the spritz become such a favorite, especially among millennials and Gen Z? It’s all about balance—low alcohol content, bold flavors, and the ability to enjoy drinks in a social setting without overindulging. These generations are embracing mindful drinking, and spritzes fit perfectly into that lifestyle. But there’s more to the story! Check out our latest article where we explore the rise of spritz culture, its generational appeal, and why it’s become such a staple in modern beverage trends. Dive into the full story on our blog [link in comments].

Upcycling food waste is a powerful step forward in sustainability and innovation for food manufacturers. By transforming by-products into valuable ingredients, companies are reducing waste while developing new and creative product offerings. For instance, some businesses are incorporating upcycled vegetable scraps into snack products or using coffee grounds in skincare items, adding both value and sustainability to their brands. This approach not only addresses environmental concerns but also aligns with the growing demand for eco-conscious products, offering a competitive edge to businesses committed to sustainable practices. Is your business ready to embrace upcycling in food production?

As consumer preferences continue to shift towards more adventurous and diverse taste experiences, global cuisines are playing a pivotal role in shaping the future of food. From the smoky depth of North African harissa to the vibrant tang of Filipino calamansi, flavors from around the world are being seamlessly integrated into modern food products and dishes. For chefs, product developers, and food industry professionals, these global influences offer an opportunity to craft unique and memorable experiences that resonate with today’s discerning consumers. Key Global Flavor Trends to Watch: Korean gochujang for an umami-rich kick in sauces and dressings Indian garam masala adding warmth to savory snacks and entrees Mediterranean preserved lemons bringing a bright, citrusy note to everything from salads to seafood Incorporating global flavors into your offerings not only adds variety but also connects your brand with the growing demand for authentic, multicultural experiences.

The 2024 Paris Olympics didn’t just bring the world’s best athletes together—it also created a unique moment for the culinary industry. Our latest blog explores the post-Olympics food trends that emerged in Paris, driven by the global influx of athletes, visitors, and fans. From traditional French cuisine to innovative dishes influenced by international tastes, these trends are shaping the future of the local food scene. How did the event impact Parisian dining, and what lasting effects can we expect on the global food industry? Dive into our blog for key insights, link can be found in the comments!

The ready-to-eat meal sector is experiencing significant growth as consumers prioritize convenience, quality, and health. Today’s busy individuals are looking for more than just a quick meal—they want nutritious, flavorful, and innovative options that fit their lifestyle. From gourmet meal kits to plant-based alternatives and globally inspired flavors, the demand for ready-to-eat meals is pushing food manufacturers and retailers to evolve. Key trends include a focus on clean labels, transparent sourcing, and premium ingredients that align with health-conscious and environmentally aware shoppers. As the market continues to expand, there is a unique opportunity for businesses to stand out by offering solutions that deliver both convenience and quality. Embracing these trends will be critical for companies aiming to meet the needs of today’s discerning consumers.

Join us on September 12th at 12pm EST for our Symrise Cross Category Trendscope 2024+ Webinar, where we'll dive into the key trends and innovations that will shape the food and beverage industry in 2024 and beyond. In this webinar, you'll discover: Mega-trends in natural goodness, healthy lifestyle, emotional discoveries, and premium indulgence 2024 sub-trends across beverages, savory, dairy, and snack categories Detailed market and flavor insights from our latest report Reserve your seat today to stay informed and lead with confidence in the evolving market [link in the comments].

The evolution of clean label products is driving a transformative shift in the food industry, as consumers prioritize transparency and simplicity in their choices. This shift reflects a broader demand for products made with natural, easily recognizable ingredients and clear, honest labeling. For professionals in the food industry, staying ahead of this movement is more important than ever. As clean label standards continue to rise, businesses that prioritize ingredient transparency and innovation will be better positioned to meet evolving consumer expectations. How is your organization adapting to this growing demand for clarity and trust in food labeling?

Comfort food has always held a special place in our hearts, offering a sense of warmth and familiarity. But as consumer tastes evolve, so do these cherished dishes. Our latest article explores how traditional comfort foods are being reinvented with modern flavors and innovative approaches. Whether you're in the food industry or just passionate about culinary trends, this piece provides valuable insights into how comfort food is adapting to today's market. Read more by clicking the link in the comments.