Apple's customer service takes a hit in Q2 thanks to the launch of Apple Watch
Apple's customer service operations had a tough second quarter thanks to Apple Watch
The latest report on Customer Service from StellaService shows that Apple had a tough second quarter. StellaService measures certain aspects of a company's communications with customers including shipping, returns and customer support. Apple's second quarter tally put it in 25th place for the three months ended in June. For the fourth quarter of 2014, Apple finished third. The results aren't perfectly compatible since StellaService recently changed its scoring system.
Part of the reason for the higher wait times for the second quarter had to do with the launch of the Apple Watch. The release of the smartwatch resulted in the tripling of phone call response wait times, while chat response wait times rose by a factor of six.
source: StellaService via AppleInsider
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