Destination Perth’s cover photo
Destination Perth

Destination Perth

Travel Arrangements

West Perth, WA 2,326 followers

The official regional tourism organisation responsible for marketing the destination of Perth and surrounds.

About us

Perth Region Tourism Organisation Inc. (PRTO) is the region's peak destination marketing organisation responsible for promoting Perth and surrounds as a desirable leisure destination. PRTO is a not-for-profit marketing organisation managed by its CEO and staff and overseen by a skill-based Executive Board consisting of representatives from the tourism industry. It was established in 2004 to act as the primary body for the marketing of Perth and surrounds to domestic and international consumers, travel trade and media. Our vision is to establish the Perth region as a globally recognised must-visit tourist destination. Our mission is to increase visitor numbers, length of stay and visitor spending in the region. Our business objectives focus on building destination awareness within Australia and targeted international markets through a program of marketing initiatives that grow sustainable tourism for the region.

Industry
Travel Arrangements
Company size
2-10 employees
Headquarters
West Perth, WA
Type
Nonprofit
Founded
2004
Specialties
Marketing, Destination Marketing, Tourism Marketing, and Leisure Travel

Locations

Employees at Destination Perth

Updates

  • We were delighted to support Tourism Western Australia's Ni Hao event last night to host a group of key outbound travel agents at the Melbourne Hotel with Country Manager Christine Xu. The group have spent 8 jam packed days experiencing Perth, Swan Valley, Mandurah, Rockingham, Rottnest Island and Australia’s South West. Their last stop before flying out last night was a tour of the Melbourne Hotel followed by a dinner at The Grand Orient inspired by Cantonese flavours. Over dinner, the group shared highlights of their familiarisation trip with Wendy O'Shaughnessy which included Matagarup Zip & Climb, Kangaroo Safari at The Vines and Kings Park. 🦘🌿 #SeePerth #WATheDreamState

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  • ibis Perth unveils stunning transformation 🌟 Located in the heart of Perth’s CBD, Ibis Perth has undergone a stunning transformation, emerging as a sleek, contemporary urban retreat. With 192 newly upgraded rooms, modern amenities, and refreshed social spaces, the hotel captures the vibrant energy of the city, inspired by the natural beauty of Kings Park, the Swan River, and the Art Gallery of Western Australia.   Also new and adjacent to the hotel, Chelsea Social has arrived as a new hotspot for locals and visitors alike. Open 7 days a week, this lively bar and social hub is perfect for everything from breakfast to evening cocktails, offering a dynamic setting to relax, mingle, and experience the best of Perth. Read more here: https://lnkd.in/g28DuUEk #SeePerth #WATheDreamState

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  • International Women’s Day is a day to honour the remarkable social, economic, cultural, and political achievements of women across the globe.   To mark the occasion, we created a week-long social media campaign to shine a spotlight on five trailblazing Western Australian women.    Watch the video below to discover the incredible work and stories of Dale Tilbrook, Trudy Cook, Kate Gibson, Emma Farrelly, and our very own CEO Sonja Mitchell. Read more 👉 https://lnkd.in/gu4sGDaz   #SeePerth #WATheDreamState

  • The Lodge Wadjemup Featured on TIME’s 2025 World’s Greatest Places List 🌏🏆 Just three months since opening, The Lodge Wadjemup on Rottnest Island has earned a spot on TIME’s prestigious 2025 World’s Greatest List as the only Australian hotel featured. With TIME’s global audience of over 100 million, this recognition has propelled The Lodge Wadjemup into the spotlight, further elevating both Rottnest Island and Western Australian tourism. Celebrated for its exceptional design, breathtaking views over Salt Lake, and top-tier hospitality, The Lodge Wadjemup is a must-visit destination for travellers around the world. A HUGE congratulations to The Lodge Wadjemup team on this incredible achievement! 👏 Read more here: https://lnkd.in/gk26TSdd #SeePerth #WATheDreamState #WATourism #TourismIndustry

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  • Aura Hotel - Stay where nature meets the city 🌿🌆   Since opening in July 2024, Aurea Hotel Perth Kings Park has become a top choice for both leisure and corporate travellers.   Nestled along Mounts Bay Road with Kings Park as its backdrop, and John Oldham Park across the street, it offers easy access to walking and cycling trails along the Swan River. The hotel’s central location is perfect for exploring Perth’s CBD, Elizabeth Quay, and the Convention Centre.   Aurea Hotel combines natural beauty with city convenience, making it the ideal base to experience the best of Perth.   Read more: https://lnkd.in/dNSKi6mp   #SeePerth #WATheDreamState

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  • Pink Taco adds spice to Perth's Stories precinct ✨   Following their win of WA's Best New Venue at the 2024 AHA WA Awards for Excellence, Stories has added a ninth brand to its family with the opening of Pink Taco, a vibrant pop-up offering delicious tacos and tequila in a fun and lively setting.   Pink Taco is the creation of Nokturnl, known for curating standout venues across Perth. The new venue celebrates tequila, tacos, and a playful atmosphere that promises a great time for all. It teams up with Patrón Tequila to offer premium cocktails in a space where fun and good vibes are always on the menu.   It's sure to become a go-to hangout in the heart of Perth.   #SeePerth #WATheDreamState

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  • Last week, Destination Perth hosted a famil in collaboration with the City of Wanneroo, City of Stirling (Western Australia) and City of Joondalup. This action-packed day highlighted the very best of Perth's stunning Sunset Coast.   The itinerary featured an array of exciting activities, including a yoga session inside Yanchep's Cabaret Cave with The Hike Collective, koala spotting along the iconic Yanchep National Park Koala Boardwalk, a scenic stroll along Hillarys Boardwalk, and a fun-filled bowling session with cocktails and bites at Breakwater Bowls. Delegates also enjoyed a delicious lunch at Sunny Social, a round of golf at the newly refurbished Hamersley Driving Range, and a visit to Hijinx Hotel. The day ended with a sunset dinner at Ciao Dandy.   Media delegates included Perth is OK!, Hello Perth, and So Perth, who joined us to experience the best the Sunset Coast has to offer.   #SeePerth #WATheDreamState

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  • 🎬🌟 York shines in award nominated short film! Don't Talk About the Monster on the Roof is putting York in the spotlight. Filmed in the historic town, the award-nominated short film beautifully captures York’s heritage buildings and stunning countryside, creating a captivating backdrop for its suspenseful story. York’s charm plays a pivotal role in the film’s atmosphere, highlighting the cinematic potential of WA as a premier filming destination, drawing attention to the region's diverse landscapes and accessible locations that support both emerging and established filmmakers. Read more here: https://lnkd.in/gHGGTnxn #SeePerth #WATheDreamState

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  • Earlier this week, Destination Perth platinum members and partners had the opportunity to join Perth is OK! for an insightful breakfast session at the beautiful Parmelia Hilton Perth. Over a delicious feast, they explored the power of digital media and the crucial role of content creation in today's fast-paced digital landscape.   This engaging session provided practical tips to help members maximise their online reach and gave them the chance to participate in a dynamic Q&A. It was also a fantastic opportunity to connect with fellow Destination Perth members and gain valuable insights to elevate their digital strategies.   A big thank you to Perth is OK! for leading such a valuable session and to Parmelia Hilton Perth for hosting us in your exceptional venue.

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  • Mandurah has officially been named the 3rd best destination in Australia in the Wotif.com 2025 Aussie Town of the Year Awards 🏆✨ Now in its eighth year, the Wotif Aussie Town of the Year Awards recognise trending Australian destinations based on real traveller data. This recognition highlights Mandurah as a must-visit coastal gem and further cements its place as a key destination in Western Australia. #SeePerth #WATheDreamState #VisitMandurah

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