Tourism Australia

'We are the Australian tourism industry' was the theme of this week's Destination Australia Conference and tonight's Qantas Australian Tourism Awards Gala and 40 year celebration is a fitting end to a big week for our industry. Thanks to the over one thousand industry who attended #DestAus25 and best of luck to all the nominees at tonight's awards. You are what makes Australia the incredible destination that it is. Destination NSW Tourism and Events Queensland Visit Victoria Visit Canberra Tourism Tasmania South Australian Tourism Commission Tourism NT Tourism Western Australia Australian Tourism Industry Council Qantas #DestAus25 #WeAreTheAustralianTourismIndustry

Vale Richard Beere It is with great sadness that we acknowledge the passing of our ex-Executive General Manager International (East), Richard Beere. Richard was with Tourism Australia from 1998 to 2011 and oversaw a transformational period of the organisation’s expansion into markets in Asia. Richard’s work, especially in growing tourism to Australia from the region, has held us in good stead to realise the tourism opportunities in Asia particularly the growth of China and India as a result of his foundational work there. Richard was much loved by the TA team and his enthusiasm and approach for sharing Australia’s tourism story and growing the Asia market opportunity leaves a lasting legacy to both our organisation and tourism more broadly. Our heartfelt thoughts are with Richard's wife Bronwyn and their family and friends as well as all who had the pleasure of knowing Richard.

Read our Destination Australia 2025 special edition of the Essentials newsletter this week for all the highlights from the day. Read the newsletter here: https://lnkd.in/gzSAbTHR Subscribe to Essentials here: https://lnkd.in/guFcSn5w #ComeAndSayGday #SeeAustralia #DestAus25 #WeAreTheAustralianTourismIndustry

Hear from our MD Phillipa Harrison live from the Destination Australia conference. #DestAus25 #ComeAndSayGday #SeeAustralia #WeAreTheAustralianTourismIndustry

This afternoon the Destination Australia conference program included an exciting array of Australian tourism CEO's Melissa Brown, Sara Quon, Cory Hagopian, Geoffrey York, sharing their views on the outlook, priorities and trends for 2025. “We are the Australian tourism industry” destination spotlight included Alice Springs and featured operators confident tourism will help the area thrive once again. Agritourism continues to be an emerging opportunity for tourism, and in particular regions, with a growing interest from international travellers, we heard from a panel of experts Alex Baker, Sheridan Beaumont, Tim Parsons, Dale Tilbrook on what lies ahead, and how industry can lean into this sector. Tom Falzon Danial Rochford Tourism Central Australia #DestAus25 #SeeAustralia

Our annual Destination Australia conference is underway at the International Convention Centre Sydney (ICC Sydney) in Darling Harbour / Tumbalong. Aunty Margret gave us a Welcome to Country, Karl Stefanovic has returned as emcee and hosted a conversation with Tourism Minister, Senator the Hon Don Farrell. Our Managing Director, Phillipa Harrison, highlighted the future evolution and growth of the tourism sector with the theme ‘We are the Australian Tourism Industry'. #DestAus25 #SeeAustralia #KarlStefanovic

We are excited to announce our final speaker for the Destination Australia program. Joining us will be Australian actor, producer, and director Rachel Griffiths AM, who will take some time to chat about her recent projects, the importance of screen tourism, and her love of Australia. Kicking off at the International Convention Centre Sydney (ICC Sydney) this Wednesday, 19 March, other speakers include Australian television journalist and radio presenter, Ross Greenwood who will share the macro-economic outlook for business, Rajan Kumar CEO & Co-Founder at The Lumery, part of Accenture Song who will share practical insights around AI, and Tourism Minister, Senator the Hon Don Farrell will also join. With the theme ‘We are the Australian Tourism Industry’, the future evolution and growth of the sector will be the firm focus of the day. There will be panel discussions with industry CEOs focused on the future of the industry and industry experts focused on Agritourism. Today Show host Karl Stefanovic will return as the emcee to guide the day. Register to attend virtually or in-person https://lnkd.in/dNuDjPsi #DestAus25 #SeeAustralia Phillipa Harrison Bede Fennell

Read our Essentials newsletter this week for an update on Actor, Rachel Griffiths AM announced as final speaker for Destination Australia 2025; Australia at ITB25 Berlin; Signature Experiences Luxury Showcase India; and more… Read the newsletter here: https://lnkd.in/g55v-E42 Subscribe to Essentials here: https://lnkd.in/guFcSn5w #ComeAndSayGday #SeeAustralia #DestAus25

With just over a week until the 2025 Destination Australia Conference, time is running out to register. This year, with a theme of ‘We are the Australian tourism industry’ the future evolution and growth of our sector will be the focus of the day. At the event, industry leaders will share insights and updates, we will explore how we can continue to evolve the depth and breadth of our tourism offerings, and we will look again at how we collaborate to ensure the sustainable growth of our sector. As always, a range of topics will be covered, from aviation to marketing trends, the future distribution landscape to agritourism, and so much more. Register to attend: https://lnkd.in/dNuDjPsi Check out the program: https://lnkd.in/dt7VG_NR #DestAus25 Phillipa Harrison Ross Greenwood Rajan Kumar Don Farrell #KarlStefanovic

We are pleased to announce that we have refreshed the way we display key tourism data on our corporate website. The Insights page now includes new dashboards which pull together data from a range of sources, including: Tourism Research Australia (TRA), the Australian Bureau of Statistics (ABS) and Tourism Australia. The dashboards provide a one stop shop for all the key numbers on international arrivals, expenditure, traveller behaviour and inbound aviation. The changes have been designed to give industry a better understanding of international travellers and help operators more effectively promote their products and experiences.  See link to the Insights page: https://lnkd.in/dCWYz7Wj