Unmade

As half of adland seems to be at #SXSWSydney, we're even more delighted to announce Colin Daniels, Managing Director, SXSW Sydney (SXSW) will be joining us on stage at #UNLOCK to share the challenges and triumphs of bringing SXSW to NSW. Find out how Daniels overcame the obstacles and roadblocks to deliver this behemoth of an event, and its impact on the city's cultural and nighttime economy. The discussion will be full of insights on collaborating with government, event partnerships and what makes live events so important and magical. #events #live #collaboration #UNLOCK 24-Hour Economy NSW

NEW UNLOCK SESSION ANNOUNCEMENT: Australian DJ and ARIA-winning music producer Young Franco joins Naysla Edwards - American Express and Adam Ireland - BRING Agency, Universal Music for Brands to explore how music, particularly live performance, can shape brand perception and salience, and resonate with GenZ and millennial audiences. Hear successful examples of how brands can facilitate, collaborate, co-fund and unlock those benefits within the nighttime economy. The panel will discuss how brands can work with artists to create live music experiences that are scalable, shareable and ownable - around the clock. Unlock takes place on 31st October. #nighttimeeconomy #livemusic #24houreconomy #brandcollaboration #UNLOCK #brandexperience

As Enero Group’s CEO, chief financial officer and chair all depart, we examine how a couple of bad acquisitions have undermined the company’s decade-long recovery. Tim Burrowes writes: It’s been a bumpy few weeks for Australia’s only locally listed agency holding company Enero. On September 13 Enero, which owns creative agency BMF Australia among others, published its annual report which revealed a crash in both profits and revenues, and that two new acquisitions had proved to be stinkers. The full piece is for our paying members. Subscribe today. https://lnkd.in/gHVuf-dm #holdco #advertising #agencies #adland

If you couldn't make Unmade's retail media conference #REmade last week, or you're missing it already, I have good news. Today's audio edition features the Leadership Q&A which concluded the conference. Thanks to my insightful panellists Dan Ferguson Marc Lomas and Sarah Minassian (West): https://lnkd.in/gBPWtqYF #retailmedia #customerexperience #ecommerce #womeninretailmedia

The REmade Awards acknowledge and celebrate the outstanding achievements within the dynamic retail media landscape. The winners were announced at this year's REmade conference and celebrated by their industry peers.  Please join us in congratulating the 2024 winners...  Best Use of Data in Retail Media - Unilever with Mindshare Innovation in Retail Media - Zitcha with Meta MPA Retail Media Rising Star - Kate Marshall, Zitcha Retail Media Leader of the Year - Roger Dunn, Global Retail Media Lead, Diageo Thank you to Colin Lewis for his role as the REmade Awards Chairperson of Juries, and all the jurors. #retailmedia #mediaawards #awards

A great day at REmade, Australia's only Retail Media Conference. Some excellent speakers, thought provoking content and great to see some industry colleagues. Colin Lewis gave an exceptional presentation, pragmatic, comprehensive and entertaining - sharing a slide below to highlight the 2 key changes in the Retail Media landscape, namely the role of Video and Creators....I couldn't agree more, maybe next year we will see LIVE too? Thanks Tim Burrowes for pulling it together Cat McGinn for the curation and moderating and also a shout out to Dan Ferguson for giving #livecommerce a shout as answer to 'What's next in the retail space?' (Special mention to Julian Peterson for donating his ticket to me too! Appreciated!)

#remade

On Start the Week today: How will ACCC intervention hit retail media?; Succession for Bruce Gordon; More AI magic (and menace)

#REmade takes place on Tuesday in Sydney. Tickets are still available.

Many thanks to the wise and discerning jury who awarded Unmade's Tim Burrowes Columnist of the Year, as well as Best Single Article at this year's #PublishAwards. We didn't win for our AI community initiative #HumAIn, but we lost out to the very deserving Galah Press (well worth checking out - and many congratulations Annabelle Hickson) And thank you Mumbrella for an excellent evening.