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Where do you think the #hydrogen industry is today? 👉 SHARE THIS POST FOR BIGGER IMPACT 👈 The hype cycle is a frenzied cycle that is the usual path that new technologies take from initial appearance to wide acceptance and application... or to failure and oblivion. This phenomenon of the rise and fall of excessive enthusiasm has several phases that follow one another quite consistently: 1. In the trigger phase, announcements and stories about an innovative technological project trigger media interest, and publicity stimulate unrealistically high expectations. However, it must often be a usable product or a proven commercial viability of the new technology. Investors are enchanted at that stage and, therefore, maximally generous. 2. The peak of inflating, during which (primarily due to the large amounts of money invested in these projects) a large number of successful business stories cover up less exposed stories about failures, due to which some more cautious and rational companies and investors take corrective steps. In contrast, many others continue to inflate their bubble of expansion and growth. 3. The valley of disappointment is a phase during which it becomes clear that practical implementations of new technology still do not reach the high initial expectations. Interest declines, so many companies fail or drastically reduce production, and investors continue to finance only those that have successfully improved their products to the satisfaction of early users. 4. The rise of enlightenment is a phase of recovery from shock in which more and more examples of using technology within the framework of realistic expectations gradually appear; more advanced products of the second and third generation are appearing, and the number of investors in new projects is growing again. However, more conservative investment firms remain cautious. 5. The productivity ceiling is the last continuous phase in which the application and acceptance of new technology have reached a realistic, rational level. The criteria for assessing market viability are clearly defined, the technology is standardized, and its applicability now steadily returns the invested investments.

TotalEnergies, a major #energy firm, has made an investment in the #Japan Hydrogen Fund to boost the development of the low-carbon #hydrogen value chain. 👉 FOLLOW H2 EnergyNews.biz 👈

Meridian Energy has decided to place its #greenhydrogen project on hold. The New Zealand-based #electricity company has cited several reasons for this suspension, including market conditions and the need for further #economic analysis. 👉 FOLLOW H2 EnergyNews.biz 👈

Jindal Steel & Power Ltd. has signed a Memorandum of Understanding (MOU) to implement the country’s largest #greenhydrogen project in the #steel sector. This project aims to integrate green #hydrogen into JSPL’s Direct Reduced Iron (DRI) units in Angul, Odisha. 👉 FOLLOW H2 EnergyNews.biz 👈

Fortescue Future Industries (FFI) has inaugurated civil construction activity at its 50-megawatt (MW) #electrolyzer plant in Gladstone, #Queensland. 👉 FOLLOW H2 EnergyNews.biz 👈

Dutch startup Battolyser Systems has successfully raised 30 million euros to boost the production of #greenhydrogen. 👉 FOLLOW H2 EnergyNews.biz 👈

What if the rocks beneath our feet could power our world? Join us for a fascinating dive into the world of geological #hydrogen, a potential new energy source that could reshape our future. In this exclusive interview, #geoscientist Alberto Vitale Brovarone shares his groundbreaking discoveries from a recent expedition to #Greenland. Key Takeaways: -Uncover the surprising abundance of #naturalhydrogen. -Learn how rocks themselves can produce hydrogen over time. -Understand the challenges and opportunities surrounding this new energy source. WATCH THE INTERVIEW: https://lnkd.in/dqwiBt-M #GeologicalHydrogen #EnergyTransition #GreenEnergy #FutureFuels

The True Potential of Hydrogen: An Interview with Matthias Buck In this insightful interview, we delve into #hydrogenenergy with Matthias BUCK, the director for #Europe at Agora Energiewende. Get ready to explore: -The strategic role of hydrogen in Europe's energy transition -How hydrogen can #decarbonize specific sectors -Why a one-size-fits-all approach to hydrogen doesn't work -Key strategies to maximize the impact of hydrogen Join us as we unlock the potential of hydrogen for a cleaner and more sustainable future. Click here to watch the full interview: https://lnkd.in/gcsRNbsf #Hydrogen #EnergyTransition #Sustainability #CleanEnergy

What a week it's been! We engaged with some of the brightest minds in the #hydrogen arena, and their insights are set to reshape your understanding of this dynamic energy source. Let's dive in... FOLLOW: H2 EnergyNews.biz PLEASE COMMENT AND SHARE 🤝 Matthias BUCK, from the esteemed think tank Agora Energiewende, provided a clear-eyed view of hydrogen's strategic role in the #EU's #decarbonization journey. While championing #renewable hydrogen, he underscored the necessity for thoughtful application due to #electrolysis-related energy losses. Buck's call for prioritizing sectors resistant to direct electrification, like #steel #production, and the creation of a robust market framework resonated deeply. Alberto Vitale Brovarone, a pioneering researcher in #naturalhydrogen, shared groundbreaking findings from his global expeditions. His work highlights the profound impact of #natural hydrogen on Earth's #geological formations and energy potential, challenging traditional perspectives. Watch his interview to unlock unique insights into this ubiquitous element's untapped possibilities and implications for the future. Your Voice, Our Compass Remember last week's survey on #product #reviews? The results are in, and #fuelcells emerged as the clear winner! Stay tuned for our first in-depth review, landing in your inbox mid-week. Our survey also revealed your top three areas of interest: 1. Fuel Cells 2. Hydrogen-Powered Vehicles 3. Hydrogen Storage No surprises here! This aligns perfectly with the surge in hydrogen mobility-related searches on our site, signaling the direction of the hydrogen conversation and where innovation is poised to flourish. Expect more insightful surveys in the future as we continue to chart the course together. Celebrating Unrivaled Reach & Engagement with You Our campaigns consistently outperform the competition, delivering 11-17 times more clicks than LinkedIn. Our exclusive #interviews and #webinars, directly delivered to over 77,000 email subscribers, are a highly anticipated feature. Last month alone, we achieved: A record-breaking 292,626 direct clicks in just one email campaign! An exceptional 74% open rate An impressive 75% click rate Our content isn't just engaging; it's captivating. Within the first week, our interviews and webinars generate: 5,000 - 51,000+ clicks/pageviews on our website 200+ full views on YouTube 10,000+ impressions on LinkedIn, X, and Facebook This momentum only continues to build over time, and it's all #thanks to #you! We're profoundly grateful for your support and humbled by your enthusiasm. We're committed to exceeding your expectations and delivering the high-quality content you deserve! Thank You! READ THE NEWSLETTER HERE: https://lnkd.in/dweEW8QE We value your readership and welcome your feedback. Have questions or suggestions? Don't hesitate to reach out.

Aker Patents Offshore Hydrogen Production https://lnkd.in/dkuMfpqA