International Council for Advertising Self-Regulation (ICAS)

ICAS recently joined BBB National Programs’ #AdWatchers podcast to discuss advertising self-regulation at the global scale. The conversation with hosts Eric Unis and Annie M. Ugurlayan (she/her) touched on global hot topics, how countries find consensus on critical advertising issues, and the launch of a new ICAS Global Think Tank. Listen to the full episode: https://lnkd.in/dxd24x7d

A month ago, ICAS members gathered in New York for the 2024 Annual Meetings, where we proudly launched the ICAS Global Think Tank! The meetings were a tremendous success, thanks to the generous support of our hosts, BBB National Programs, and Frankfurt Kurnit Klein & Selz (Thanks Jeffrey Greenbaum!) Looking ahead, ICAS members will be heading to Mumbai for the 2025 Annual Meetings, scheduled from March 17 to 21, 2025. The meetings will be hosted by The Advertising Standards Council of India! Registration is now open, and we’ll continue to share regular updates with members and stakeholders through official ICAS communication channels. Photo Credit: Brian O’Doherty

It’s been great to be part of such an excellent event and bring together the ICAS LatAm chapter with WFA members and stakeholders in the region! We look forward to continuing the discussions in the months and years to come!

✨ ICAS in Buenos Aires! ✨ We're thrilled to have spent the past few insightful days in Buenos Aires with the members of the ICAS Latin American Chapter, the WFA and their Latin American network. Here are some of the highlights: 📌 The ICAS Latin American Chapter meeting and the signing of the Buenos Aires Declaration—a significant step towards advancing responsible advertising in the region 📌 An excellent WFA Regional LatAM Meeting, where key industry topics like AI, Retail Media, digital advertising, and more were on the agenda. 📌 Hosting an ICAS panel on influencer marketing moderated by José Domingo Gómez Castallo that brought together important speakers such as Gabriela Pérez Millón of L'Oréal, CONAR Brazil Executive VP Juliana N. and the influencer Arin Kim. 💙 And, of course, the warm hospitality from our wonderful hosts: CONARP Argentina, WFA, and the Cámara Argentina de Anunciantes (CAA)! You made us feel very welcome! Thank you José Domingo Gómez Castallo, Guy Parker, Stephan Loerke, Philip Perez, Camelia Cristache-Podgorean, Jon Baldwin Quintanilla, Juliana N., V. Fernando Hofmann, Diego Toloza, Hernan Triviño Oyarzún, Maribel Vidal, Mónica A. Ramírez Hinestroza, Gabriela Pérez Millón, Miguel Angel Aranda, Macó Estébanez, Milena Guillot, Patricia Lussich Looking forward to continuing these meaningful discussions and collaborations! #ResponsibleAdvertising #ICAS #ICASLatAMChapter #WFALatAM #BuenosAires #AdvertisingEthics

🌎 Latin American Advertising Standards Bodies Sign the Buenos Aires Declaration for Responsible Advertising We are thrilled to announce that during the recent ICAS meetings in Buenos Aires, held alongside the WFA’s LatAM event, SROs from Argentina, Brazil, Chile, Colombia, Paraguay, Uruguay, Spain, and ICAS came together to sign the Buenos Aires Declaration. This key agreement strengthens their commitment to promoting responsible advertising practices across the region. The Declaration emphasizes collaboration in critical areas, including: 📱 Online Advertising & AI: Ensuring transparency and ethical use of AI. 📢 Influencer Marketing: Promoting transparency and compliance. 🌱 Sustainability: Encouraging environmentally responsible practices. 🍎 Responsible Food & Beverage Advertising: Focusing on protecting children. 🌍 Diversity, Equity, and Inclusion (DEI): Combating stereotypes and promoting inclusivity. 🎰 Gambling Advertising: Protecting vulnerable audiences with responsible messaging. This declaration marks a milestone in advancing ethical advertising across Latin America. We are also excited to welcome Argentina and Paraguay as new Observer Members of ICAS. 🤝 💡 Click here to view the Buenos Aires Declaration: https://lnkd.in/eMVXK2td International Council for Advertising Self-Regulation (ICAS) AUTOCONTROL - Asociación para la Autorregulación de la Comunicación Comercial Autocontrol Colombia CONAR - Conselho Nacional de Autorregulamentação Publicitária CONAR CONARP Argentina CONAR-CERNECO Paraguay CONARP Uruguay #Advertising #ResponsibleAdvertising #ICAS #SelfRegulation #LatinAmerica #Sustainability #AI #InfluencerMarketing #EthicalAdvertising

Estamos encantados de contar con CONARP Argentina en nuestra red y esperamos, junto con nuestros miembros, fortalecer la autorregulación tanto en la región como a nivel global.

WFA fully supports today’s launch of the International Council for Advertising Self-Regulation (ICAS) Global Think Tank, a new initiative dedicated to fostering self-regulatory engagement, critical thinking, and research to advance responsible advertising worldwide. As digital technologies and #AI continue to reshape the #advertising landscape, and #environmental and #societal challenges increasingly challenge us all, there is a growing need for #BetterMarketing that can help meet the needs of people, communities, society - and the industry of course - at large. "There is no divine right to advertise. Marketers have a license to operate, and we can lose it. To maintain it, we must keep up with a rapidly changing society. The ICAS Global Think Tank has our full support", said WFA CEO Stephan Loerke.   Gabrielle Robitaille Rebecka Allén Alexandre Boyer Lauren Hamm Jon Baldwin Quintanilla Will Gilroy Guy Parker Eric Reicin Michael Todd Orla Twomey Richard Bean Stephen Woodford José Domingo Gómez Castallo Manisha Kapoor Nelcina Tropardi Sibylle Stanciu-Loeckx

📢 Exciting developments from the ICAS Global Think Tank launch in New York! Yesterday, during the annual ICAS meetings, our President, Guy Parker, officially launched the ICAS Global Think Tank, marking a major milestone in advancing responsible advertising. At the inaugural meeting, two critical topics took center stage: 🌱 Sustainability: Exploring implicit messaging in advertising and the 🤖 Responsible use of AI in advertising. We were privileged to hear a powerful keynote by the brilliant Solitaire Townsend, who set the tone for insightful discussions that followed. The first roundtable, chaired by Orla Twomey (Chief Executive, Advertising Standards Authority (IRL), featured: Solitaire Townsend, Chief Solutionist & Co-Founder of Futerra Julie Davitz, Founder/CEO, Plus Media Solutions John Osborn, Director, Ad Net Zero US Stephane Martin, Director General, ARPP, France A second panel focused on the responsible use of AI in advertising, moderated by Jeffrey Greenbaum, GALA Global Advertising Lawyers Alliance Chairman, included insights from: Sara Denby, Head of the Unstereotype Alliance Secretariat, UN Women Madeline Di Nonno, President and CEO, Geena Davis Institute Guy Parker, Chief Executive, ASA UK Senny Boone, SVP, Association of National Advertisers (ANA), USA Chiara Elsa Odelli, Head of Industry Relations, EMEA, Google As the Think Tank grows, we look forward to diving deeper into these and other important topics. Stay tuned for more updates! #ICASGlobalThinkTank #ResponsibleAdvertising #SustainabilityInAdvertising #AIinAdvertising #GlobalCollaboration #AdvertisingStandards

🚀 ICAS is thrilled to announce the launch of our Global Think Tank! 🌍 Yesterday, in New York, we unveiled a brand-new initiative aimed at fostering self-regulatory engagement, critical thinking, and research to advance responsible advertising on a global scale: Our Global Think Tank is built to be inclusive, diverse, and collaborative, bringing together industry leaders, experts, and stakeholders from across the world to shape the future of advertising standards. Stay tuned for more exciting updates in the coming days! For now, you can explore our full press release here: https://lnkd.in/eh9KFpTs #ResponsibleAdvertising #ICASGlobalThinkTank #AdvertisingStandards #GlobalCollaboration #DiversityAndInclusion #ICASGlobalThinkTank

A very special evening with International Council for Advertising Self-Regulation (ICAS), sharing insights on the latest trends in self-regulation, best practices from various sectors, and the importance of maintaining accountability in our rapidly changing world. Thank you Guy Parker and Sibylle Stanciu-Loeckx for the invitation. Looking forward to the ICAS meeting tomorrow, our continued collaboration and the exciting initiatives that lie ahead! #ICAS #SelfRegulation #Ethics #Integrity #IAA #Collaboration #Networking #IndustryLeaders International Advertising Association