inca | Nexxt Intelligence

The Insight Platforms virtual Demo Days are back. 👇 Signup link in comments 👇 The best way to get a rapid hit of the latest research tech: 20 live sessions and lightning demos over two days. 100% free. Join live or watch the replays afterwards. Something for nearly everyone: Want better B2B research? Check out Emporia Research & Inex One. Or brand tracking that’s responsive and actionable? See Tracksuit and quantilope. Conversational AI is reinventing research. Find out how with inca | Nexxt Intelligence , Yasna.ai, Glaut and Qualibee.ai (Acquired by OvationMR). See the latest in qual research, analysis and reporting with Discuss, Recollective, EthOS, incling & flowres.io Looking for better text analytics & data viz? Caplena and AddMaple have it. And still there’s more. Easy trend spotting and brand monitoring with YouScan Social Listening ✨. Knowledge management with DeepSights from Market Logic Software. Intelligent, synthetic personas from VERVE. Agile surveys and reporting from response:AI. And community-powered innovation with Bulbshare. #marketresearch #innovation #ai #insights #technology #uxresearch 

I'm really looking forward to presenting at the Market Research Society (MRS) #AI :powering up insights conference in London next Thursday with Luisa Gibbons from our partners at MMR Research about "From Bots to Bonds : Enhanching Empathy in Consumer Research". Not all #conversationalAI is equal - just like there are great moderators and less good moderators, there is great conversational AI and less good conversational AI. We'll be talking about how getting to great means learning from best practice market research principles and applying this market research domain knowledge to the training of advanced AI models. How putting the researcher in the loop to steer the AI for particular objectives improves human connection and builds empathy with participants. And how this can unlock the extraordinary to provide business relevant insights that matter, at any scale. Link to the programme here: https://lnkd.in/dyh2J6Ns Ansie Collier (D.Phil) Mat Lintern Kathy Cheng Lara Schefers Josh Seltzer Ellie Ma Onose Ikekhuah

inca | Nexxt Intelligence is #hiring for an LLM research engineer! 🚀✨ If you're passionate about bringing novel applications of LLMs to life, and transforming an industry in the process, this is the job for you 😉 Please share with your network for anyone who might be interested

Today Josh Seltzer and I continue our conversation about how researchers will be able to work with #AIAgents in the near future of #marketresearch. I also ask Josh to explain what Information Seeking Agents are and how they are already being used to deliver very specific AI probing capabilities for custom methodologies with inca | Nexxt Intelligence . Please post any comments or questions in the thread below and get in touch with us at phil@nexxt.in and josh@nexxt.in if you’d like to know more about how we’re using the latest AI at Nexxt Intelligence | inca to enable deeper insight from market research at scale. #mrx #insights #conversationalAI Kathy Cheng Lara Schefers Mary Beth Barbour Ellie Ma Ben Leet

Last week I posted 3 short videos with a focus on #neurosymbolicAI. Today we move on to discuss #AIagents or #agenticAI and the applications for #marketresearch, including the advanced applications possible with the researcher in the loop. These videos are intended to provide both a primer on what neurosymbolic AI and AI agents are and provide perspectives about applications for #MRX. We hope you find these clips useful, please post any comments or questions in the thread below and get in touch with us at phil@nexxt.in and josh@nexxt.in if you’d like to know more about how we’re using the latest AI at inca | Nexxt Intelligence to enable deeper insight from market research at scale. #insights #conversationalAI Kathy Cheng Lara Schefers Mary Beth Barbour Ellie Ma Ben Leet

In the 3rd of our series of short videos about emerging applications of AI, Josh Seltzer explains how #neurosymbolicAI can be used to significantly improve the quality of AI probing for market research. We discuss the parallels that exist between choosing a good human moderator and good #ConversationalAI. Josh also talks about how inca | Nexxt Intelligence use neurosymbolic AI with inca SmartProbe to put the researcher in the loop to be able to steer how the AI probes to meet specific question objectives. Please post any comments or questions in the thread below and get in touch with us at phil@nexxt.in and josh@nexxt.in if you’d like to know more about how we’re using the latest AI at Nexxt Intelligence | inca to enable deeper insight from market research at scale. #mrx #insights Kathy Cheng Lara Schefers Mary Beth Barbour Ellie Ma Ben Leet

Following on from yesterday’s video where Josh Seltzer introduced the concept of #neurosymbolicAI, today Josh explains more about what it is, including how it can reduce hallucination issues associated with LLMS. Our conversation then progresses to applications for neurosymbolic AI. Tomorrow I ask Josh about the use of neurosymbolic AI for market research. Please post any comments or questions in the thread below and get in touch with us at phil@nexxt.in and josh@nexxt.in if you’d like to know more about how we’re using the latest #AI at inca | Nexxt Intelligence to enable deeper insight from market research at scale. #mrx #insights #conversationalAI Kathy Cheng Lara Schefers Mary Beth Barbour Ellie Ma 

Here at inca | Nexxt Intelligence we’ve previously shared a series of short videos about developments in #AI and their potential impact for #marketresearch and #insights. It’s been a while since we’ve recorded any, so we decided it was high time we record some more content about recent development in AI which are exciting us and are already finding applications in #MRX. Over the next 5 days I’ll be posting a short video each day, with a focus on #neurosymbolicAI and #AIAgents / #agenticai. In each video I interview our CTO and head AI honcho Josh Seltzer about the developments. The videos are intended to provide both a primer on what neurosymbolic AI and AI agents are and provide perspectives about applications for MR. Today I start by asking Josh to explain what neurosymbolic AI is. We hope you find these clips useful, please post any comments or questions in the thread below and get in touch with us at phil@nexxt.in and josh@nexxt.in if you’d like to know more about how we’re using the latest AI at Nexxt Intelligence | inca to enable deeper insight from market research at scale. #conversationalAI Kathy Cheng Lara Schefers Mary Beth Barbour Ellie Ma