byProduct

Our latest episode sees Andrew Maeer talking to George Fairhall from award winning startup WAC. WAC gives more control to hourly paid workers, and combats issues such as underpayment which is a big problem in hourly paid jobs which are often undertaken by younger people. George founded the business 4 years ago and has been on a journey from then, made all the more interesting by the fact George is non-technical founder. I talk to George about her journey as a non technical founder, the challenges she’s faced and importantly we talk through what George knows now, that she wished she knew 4 years ago on how to found an app business. YouTube: https://lnkd.in/eaGzyNdz Apple: https://lnkd.in/e2nRG5PX Spotify: https://lnkd.in/edCVBW5z And available on all major podcast platforms 01:34 The Journey of a Non-Technical Founder 05:43 Overcoming Early Challenges 07:03 Key Steps for Aspiring Founders 10:22 The Importance of Competitor Analysis 13:30 Critical Criteria Before Moving Forward 15:35 Setting Up the Company 17:56 Product Development Journey 22:44 The Challenge Raising Funds 26:13 Achieving Milestones and User Feedback 34:02 Marketing Strategies for Launch 38:01 The End of the Beginning 41:44 Key Takeaways

byProduct Live recently supported the 2024 Leeds Digital Festival Awards as part of Leeds Digital Festival. Now in their 7th year the awards celebrate the tech and digital community in Leeds and the City Region. Congratulations to the winners and well done to all those shortlisted. Entrepreneur of the Year – Achille Traore (White Label Loyalty) One to Watch – Megan Bower (Burendo) Leader of the Year – Rachel McElroy Equality, Diversity & Inclusion Award – Tim Pepper Best Tech Place to Work (Large Company) – Axiologik Best Tech Place to Work (Small Company) – The Data City Tech4Good – Flotilla Facilitator of the Year – GreenTech Gathering Tech Team of the Year (Large Company) – NHS Notify Team (NHS England, Hippo, BJSS) Tech Team of the Year (Small Company) – Audacia Tech Innovation of the Year – Parallax Growth Company of the Year – Planet Sport Start-Up of the Year – qomodo https://lnkd.in/eGbrGN9G

Our latest episode of byProduct Live is with Krystle Kocik. Krystle is the Chief Product & Experience Officer at PEXA UK. PEXA are a global technology business in the home buying space. Krystle and her team are accountable for delivering a property completions platform that will transform the mortgage/re-mortgage space. Krystle has already delivered the product in Australia where they now own a 90% market share We discuss the challenges of modernising a truly old-school/legacy industry - the mortgage/re-mortgage market and how Krystle and her team approached this. YouTube: https://lnkd.in/eYA8MQ65 Spotify: https://lnkd.in/eF282WSW Apple:https://lnkd.in/eepW36sM 01:27 The Need for Modernisation in the Property Industry 04:14 Comparing Transaction Times: UK vs Australia 05:36 Challenges in Product Development for the Property Sector 09:01 Strategies for Overcoming Resistance to Change 12:38 Cultural Similarities and Differences in Property Markets 14:04 Key Takeaways for Transforming a Resistant Market

For our summer edition of byProduct Live Andrew Maeer talks to Igor Ranc - product leader and curator of the wonderful Handpicked Berlin Igor’s early career included roles at Daimler Financial Services and Mercedes-Benz Bank and in his most recent position Igor was Senior Technical Product Manager in the #AI product team at #Insurtech platform wefox. Igor gives his thoughts on AI and it’s application in products, and considering the different confidence levels in AI of different types of users. Are we about to see a dip in confidence in some users? What started as a side project and a hobby, Igor publishes Handpicked Berlin, a 5 minute Monday morning inspiration for everything #Berlin. It’s a great resource and has 8500 subscribers and counting on Substack. We’ll talk a little about this too at the end of our conversation today. Spotify: https://lnkd.in/erVn_6x4 Apple: https://lnkd.in/evZc-ZrW YouTube: https://lnkd.in/ej6x77bN Handpicked Berlin substack: https://lnkd.in/ef7BcbW3 And available on all major podcast platforms 00:00 Intro 02:20 Challenges of Implementing AI Models 05:23 The Importance of Precise Prompts 07:07 It's Still All About the Data 08:32 How Will Confidence in AI be Affected by Different Users 10:12 AI Tools for Software Engineers 12:02 AI's Impact on Jobs and Companies 16:14 Handpicked Berlin 17:22 Key Takeaways #cpo #cto #cpto #productmanager #productleadership #productgrowth #saas #saasproduct #saasstartup #saasfounders #saasinsights #softwareengineering #productledgrowth #techcommunity

We are delighted to share the byProduct Live podcast are co-hosting the Leeds Digital Festival Awards and that nominations are now open! Now in it's 7th year the awards celebrate the best of tech/digital in Leeds and the City Region. https://lnkd.in/eYGfpYhS A huge thank you to our sponsors who make it possible to host the only awards that is for the people, not for profit ✊✊✊ Entrepreneur of the Year sponsored by RSM One To Watch 2024 sponsored by Creode Leader of the Year sponsored by Grant Thornton UK LLP ***New for 2024*** Start-Up of the Year sponsored by AD:VENTURE Growth Company of the Year sponsored by Page White Farrer Tech for Good sponsored by SCC Best Tech Place to Work sponsored by Munroe K Equality, Diversity & Inclusion Award sponsored by Panintelligence Facilitator of the Year sponsored by PEXA UK Tech Innovation of the Year sponsored by YFM Equity Partners Tech Team of the Year sponsored by Corecom Technology Academy Ward Hadaway Leeds Digital Stuart Clarke MBE Claire Clarke Bill Goodwin Andrew Maeer

Rory Woodbridge is a product marketing expert.  His early career was formed at Google and YouTube, and his last in house role was with hypergrowth FinTech Pleo. Rory now works on a freelance basis providing his product marketing expertise to different companies, currently working with Volt.io and Ben We discuss the value product marketing brings and how it is best utilised in product orgs. Apple Podcasts: https://lnkd.in/e7mj2xrc YouTube: https://lnkd.in/ewfvkFzQ Spotify: https://lnkd.in/enzDpFuT And available on all major podcast platforms 01:00 Overview of Product Marketing and its Responsibilities 04:40 Building Trust and Relationships in Product Marketing 06:23 The Timing of Hiring the First Product Marketer 09:01 Key Questions for Product Marketing 10:38 The Importance of a Balanced Partnership 12:21 Conclusion and Key Takeaways

In this episode of byProduct Live we are joined by 🥙Abdelrahman (Abdo) Wahba Wahba, CPO at Offerista Group. Abdo is an expert in the world of presentations and has over 1300 hours training and coaching CEOs, product leaders and consultants in the art of presenting effectively. In our discussion we talk about the 3 biggest blunders most people make when preparing presentations, to hopefully help you be more effective.  We think about presenting standing up on stage or in front of your team, but the techniques Abdo talks through can be applied in a whole manner of different settings - one on one, team meetings, company town halls, job interviews, sales pitches and more. Abdo makes the concepts easy to understand and relatable. Apple:https://lnkd.in/eWHWCTCE YouTube: https://lnkd.in/e52jgy_X Spotify: https://lnkd.in/ekj473Wq And available on all major podcast platforms 03:05 Blunder #1: Focusing on the Content & What You Are Going to Say 13:13 Blunder #2: Using Abstract Concepts 25:42 Blunder #3: Thinking You Don't Have the Time to Prepare #cpo #cto #cpto #productmanager #productleadership #productgrowth #saas #saasproduct #saasstartup #saasfounders #saasinsights #softwareengineering #productledgrowth #techcommunity

This week on byProduct Live I am joined by Youssef Hounat CA, VP of Product at Amsterdam based DataSnipper.  DataSnipper recently became a tech unicorn with a value in excess of €1 billion in their latest funding round. Our talk is focussed on the hype around AI, and why the focus needs to be using AI to add user value, not because its the latest and greatest tech innovation. We also ventured into Youssef's growth as a product leader and his move from a non-product/tech role and why this has been a big benefit to his, and DataSnipper's success. YouTube: https://lnkd.in/etcY48Ge Spotify https://lnkd.in/edCVBW5z  And all major podcast platforms including Apple 01:20 Intro to Youssef Hounat 02:59 Intro to DataSnipper 03:39 The Role of AI in Product Development 04:33 Products and AI Hype 05:59 Adding Customer Value with AI 07:53 Challenges of Implementing AI Solutions 10:37 Scaling a Product Team and Organization 13:51 Key Take-Aways

In this episode of byProduct Live we are joined by Rhiannon White. Rhiannon is CPO at Clue, the number 1 recommended period & cycle tracking app. Previous to this she held leadership roles at Shazam in Silicon Valley, and the BBC Our talk focusses on the journey Rhiannon has been on to becoming an effective product leader. We discuss the challenges and mistakes she made early in her career, and the lightbulb moment that changed everything for her. Rhiannon is very open and this is a must listen to understand everyone goes through the hard times, not just you. YouTube: https://lnkd.in/eFGPWDyD Spotify: Link in comments Available on all major podcast platforms, including Apple 00:16 Intro to Rhiannon and Her Career Journey 03:57 Making All the Mistakes Possible in Product 07:39 The Lightbulb Moment That Changed Everything for Rhiannon 09:26 The Power of User Insights 13:37 Making User Interviews a Regular Practice 15:14 Key Take-Aways #cpo #cto #cpto #productmanager #productleadership #productgrowth #saas #saasproduct #saasstartup #saasfounders #saasinsights #softwareengineering #productledgrowth #techcommunity

Onboarding Yourself Effectively as a Product Manager with Güven Soydan (Zalando). For todays episode of byProduct Live we’re joined by Güven Soydan. In this episode he gives an overview of how Product Managers can onboard themselves more effectively when starting a new role. While we focus on Product Managers, the ideas and suggestions Guven gives will work across many disciplines and industries Guven is currently Head of Product at Zalando, for their marketing services team. In this role Guven and his teams are shipping products that helps Zalando’s partners to grow their businesses on Zalando marketplace and beyond. Guven has broad experience growing and leading product teams / departments. YouTube: https://lnkd.in/exmxyJda Spotify: In Comments Available on all your favourite podcast platforms 01:51 Importance of Onboarding Yourself 03:06 Moving Fast and Filling the Blanks 04:23 Effective Communication and Knowing Why You're There 04:51 Asking Your New Manager for Help, Effectively 05:48 Being Proactive, Not Reactive 06:59 Meeting as Many People As Possible 09:06 Understanding Organization Strategy, Metrics, and Prioritization 13:15 Awareness of Your Own Strengths & Weaknesses 15:12 Key Takeaways #cpo #cto #cpto #productmanager #productleadership #productgrowth #saas #saasproduct #saasstartup #saasfounders #saasinsights #softwareengineering #productledgrowth #techcommunity