Custify

Partnerships like these fuel our passion and purpose! 🚀 A big thank you to Rahul Katyal and the Recruit CRM team for trusting Custify to support your customer success strategy. We’re proud to be part of your journey and excited to see the incredible milestones we’ll achieve together. Here’s to more growth, efficiency, and impactful success ahead!

🔮 The future of customer success starts today. As CS evolves, innovation, adaptability, and strategic foresight will define the next chapter. These insights from our Top 75 Customer Success Influencers of 2024 highlight what’s ahead: ✨ Tracie Zamiska emphasizes that CS cannot be a cost center—it must demonstrate impact company-wide. ✨ Michael Boyd, CITP reminds us that in high-stakes industries like security, urgency and organization are key. ✨ Tal Nagar shares that prioritizing onboarding and implementation ensures a holistic customer focus. ✨ Ellie Yates advises using silence effectively during conversations to uncover deeper customer truths. ✨ Parker Chase-Corwin highlights shifting focus to leading indicators to drive better outcomes. What’s your vision for the future of CS in 2025 and beyond? #CustomerSuccess #FutureOfCS #Innovation

🌟 Leadership shapes the future of customer success. Great CS leaders bring vision, adaptability, and foresight to every challenge. These leaders from our Top 75 Customer Success Influencers of 2024 share their take: ✨ Jan Young, MBA, CSPO, CSM calls on CS leaders to stay informed on macroeconomic trends to better anticipate shifts. ✨ Jeff Heckler explains how involving CS in sales cycles increases deal size and velocity. ✨ Diana De Jesus highlights the importance of enabling CS professionals with clear guidance. ✨ Daphne Costa Lopes reminds us that customers buy outcomes, not features—measure and deliver results. ✨ Irit Eizips shares a powerful formula: CS = Customer Experience x Customer Outcomes. What’s one leadership insight you’ve taken into 2024? #CustomerSuccess #CSLeadership #VisionaryLeadership

Legacy pricing: opportunity or ticking time bomb? 🎯 Christopher tackled the challenge of legacy pricing—a common issue for established companies with long-term customers. "There’s often a scary gap between what legacy customers pay and current list pricing. But sending a blanket price adjustment email isn’t the answer. Instead, split customers into slices and tailor your approach." Christopher’s approach to closing the gap: 🔹 Segment customers based on health, NPS, and size of the pricing delta. 🔹 Define who leads the conversation—is it CS, sales, or leadership? 🔹 Phase increases strategically:       ✅ Show the value exchange.       ✅ Set clear steps to get customers to the target price.       ✅ Consider longer-term commitments to ease the transition. The key? Partner with customers on the path to a fairer, more sustainable pricing model, while ensuring they recognize the value your solution delivers. Watch the clip 👇 for Christopher’s full take!

Shrinking teams. Tighter budgets. Bigger expectations. Without a solid capacity plan, how do you ensure your team is focusing on the right priorities without burning out? On February 12th, we’re bringing together Mikael Blaisdell and Ed Powers for a no-fluff, workshop-style webinar to answer the hard questions: 1. How do you align resources with customer needs? 2. What’s the best way to secure leadership buy-in? 3. How do you build a scalable model that delivers ROI? If you’re ready to rethink your approach and solve these challenges, this is your chance. 👉 https://lnkd.in/dkN2HHuN 

How confident are you that your team’s capacity planning isn’t costing you growth? If your resources aren’t aligned with customer needs, you’re not just risking burnout—you’re leaving revenue on the table. On February 12th, join Mikael Blaisdell and Ed Powers to learn how to: ✅ Build a capacity model that actually works. ✅ Get leadership to buy into your plan. ✅ Drive efficiency without compromising customer success. 👉 https://lnkd.in/dkN2HHuN 

How do you say no to a customer and keep the relationship alive? Clear communication can turn a "no" into a stronger relationship. You don't have to say yes to everything; choose honesty instead. Renata Kashiwaya Pinheiro shares her approach with us 👇

Can specialized roles in CS unlock growth for your team? 🔑 Christopher Warren-Gash, shared how role specialization within CS can help teams drive value and revenue: "CSMs create the value, but we’re introducing Key Account Managers who focus on closing opportunities. It’s a different profile—commercially focused and collaborative—designed to support the CSM." Here’s how they’re making it work: 🔹 Specialized roles: CSMs focus on value creation; Key Account Managers focus on commercial growth. 🔹 Sales collaboration: In the interim, sales teams step in with their bandwidth and skillsets. 🔹 The result? A more aligned, efficient approach that balances customer relationships with commercial outcomes. The shift toward specialization ensures that CS teams aren’t stretched thin while still capitalizing on growth opportunities. Watch the clip 👇 to hear Christopher’s full insights!

It’s client stories like these that remind us why we do what we do. 💛 A heartfelt thank you to Eylül Nowakowska Beyazıt and the Survicate team for choosing Custify as your partner in customer success.

It’s client stories like these that remind us why we do what we do. 💛 A heartfelt thank you toEylül Nowakowska Beyazıt and the Survicate team for choosing Custify as your partner in customer success.