EDM Publications

The latest data from the World Health Organization reveals that 31% of adults are inactive and are not meeting the recommended levels of physical activity (150 minutes of moderate exercise per week). If this trend continues, global levels of physical inactivity are projected to rise to 35% by 2030 (up from 26% in 2010). In a joint statement, the World Federation of the Sporting Goods Industry (WFSGI), together with leading sporting goods companies worldwide, commits to urgent action to address this physical inactivity crisis. As a business publication, we normally stand on the sidelines, listening and sorting the most important facts for our readers. In this case, we are not only the audience but also fully support the joint effort of our industry. #sportsbusiness #mentalhealth #health #sportinggoods

🎯 SNIPES CEO Dennis Schröder shares insights with our author Dr. Regina Henkel on the streetwear retailer's community-focused strategy, global growth, and plans. 🔑 Community First approach - Snipes positions itself as an authentic part of the hip-hop and streetwear community, not just a retailer. - The company's "Snipes Serves" initiative focuses on giving back to the communities it operates in, such as building computer labs and refurbishing basketball courts. - In Europe, Snipes pioneers this concept with projects like Studio44 in Berlin, offering free dance and recording sessions to local youth. 🌍 Global presence and expansion - Snipes operates 800 stores worldwide, with a 55/45 split between Europe and the US. - The company has a strong presence in Italy, Spain, and France, with plans for further growth in Southern Europe. - E-commerce accounts for 20% of total business, with a goal to reach 30% while maintaining a focus on physical experiences and events. 💡 Beyond retail: Licensing and wholesale - Snipes owns, produces, and designs for several streetwear brands, including Karl Kani, K1X, Zoo York, and Decibel. - The company also acts as a sales agency and offers production expertise to brands in its portfolio. - This comprehensive business model allows Snipes to significantly influence the positioning of the brands it works with. 🔚 Navigating challenges in the retail landscape Despite the challenges faced by the global retail and fashion industries, Snipes continues to thrive by staying true to its roots and focusing on authenticity within the hip-hop and streetwear community. By prioritizing community engagement and diversifying its business model, Snipes is well-positioned to weather the storm and continue its successful global expansion. Which brands are leading the sneakers market and which ones are struggling the most? Find out more here: https://lnkd.in/debJUJnC

Ramp up your knowledge about consumers and sustainability at OutDoor by ISPO Will outdoor consumers shop on values? Or how do we engage with an eco-fatigue consumer? Outdoor brands must lead from the front, but the stakes are higher. On behalf of The Outdoor Industry Compass Bastian Nathanael Graber (Circana, former NPD Group) and Brand Strategist, Fredrik Ekström (Above The Clouds Communication) will share the latest consumer behavior trends based on sales data, consumer panels and expert interviews. They will also explain how consumer-centric sustainability strategies can help brands stay relevant and appeal to consumers who are eager to do good but who primarily just want to have fun. With moderator Claudia Klingelhöfer you will learn how brand engagement and a purpose-driven business approach come together successfully. OutDoor by ISPO, Tuesday, June 4; 12 pm at Green Stage in Hall A3 - Join us! Krischan Hertle | Martin Kössler | Wolfgang Greiner | Jesper Johansson | Eva Rau

We are in. Are you? Let's meet at the PERFORMANCE DAYS on Wednesday (3/20) and Thursday (3/21) at Messe Muenchen. Just send a PM to Krischan Hertle, Martin Kössler & Claudia Klingelhöfer https://lnkd.in/dCq9pkmM

👋 Will we see you at ISPO Munich? 📆 Our team is looking forward to having a chat with you and wants to invite you to our panel talk with Jerome Pero and Katarzyna Klara Sulisz from Federation of the European Sporting Goods Industry and adidas' Diego Antončić on Wednesday, November 29 at 12:15 pm, Blue Stage. Don't hesitate to get in touch with us Krischan Hertle Victoria Woollven Franziska Harfy Martin Kössler Eva Rau Wolfgang Greiner Fenja Robra Claudia Klingelhöfer https://lnkd.in/e5M7qf9S

Just a few days now! Taith Galed, the film that documents my attempt to climb all 189 mountains in Wales in one solo, self-supported run, will be live on Youtube at 19:30 this coming Thursday and it'll be shown over the weekend at Kendal Mountain Festival (see you there?) Can't wait to share it with everyone 😁 Here's a link to the Youtube premiere: https://lnkd.in/ecPX5yxi

We proudly present Re:Thinking Business. A content special with all the latest developments from the #circulareconomy in the #sportinggoods, #lifestyle, #outdoor and #textile industry. The articles are free to access for everyone and cover every aspect of circularity from #design, to #resale and #repair right up to #recycling and closing the loop. A huge thank you to our authors Dr. Regina Henkel, Will Renwick, Amy Rauen, Annemarie Zeller, Victoria Woollven, Jo Beckendorff and Claudia Klingelhöfer. Last but not least this Business Edition would never have been possible without our sponsors W. L. Gore & Associates, ISPO, OrthoLite, Polartec, and Sympatex. Thanks!

📢 Your expertise matters! We would appreciate your insights to shape the Sporting Goods Industry Report. 💡 We are proud to support the annual World Federation of the Sporting Goods Industry (WFSGI) / McKinsey & Company Sporting Goods Industry Survey of industry executives to inform the development of their Sporting Goods Industry Report. Please share your insights. #sportinggoods #survey #sportsbusiness