Trickster Studios

Our Co-Founder, Karl Altraja, hit up the Best Marketing Eesti podcast to take on one of the hardest questions out there: “How do you keep a brand alive for trend-chasing youth?” Tune in, and see if he and Urmas Villmann cracked the code!

What We Wear? Wanna know how creative people put their wardrobes together and what role clothes play in their lives? We've got you covered. We are proud to introduce the new Trickster Magazine series - What We Wear. The Star of the first edition is the one and only Sille Pihlak. Creative direction by Anne Vetik, visuals by Silver Mikiver. Full story: https://lnkd.in/dCDc7SSV

Why Does a Creative Agency Need Its Magazine? The Future of Advertising and Standing Out in a Crowded Market. Our co-founder Karl Altraja sat down with Anette Viin from Turundajate Liit / Estonian Marketing Association to discuss how we work and think. https://lnkd.in/dUcMmV2B

Valga Hot Shorts (VHS) is a film festival dedicated to short films. The topics of the films explore the arts of survival and look for meaning in the past to transfer us safely into the future, while embracing the weight of being here and now. We created a visual communication for outdoor as well as digital space. This short film festival's graphic identity is inspired by its location and name. Since the festival is held in the twin cities of Valga/Valka, the identity features intertwining elements in different colors that blend into one festival, transcending borders and nationalities, offering opportunities for cultural exchange. The colors used are unmistakably hot – yellows, oranges, and reds contrasting against a grey background. The grey background symbolizes a small town that has fallen into obscurity but holds the potential to become a cultural hotspot in the periphery. 📸 by Kristjan Mõru Read more: https://lnkd.in/dVShx4jM

VIUU – an eyewear boutique nestled in the Telliskivi district of Tallinn, is renowned not just for its exclusive designer frames but also for its legendary birthday celebrations. As VIUU marked its 9th anniversary this year, we had an exciting opportunity to craft a campaign and event that reflects the boutique's unique spirit. We crafted a celebration that spanned from organizing the birthday event to promoting it and designing exclusive merchandise. We collaborated with local talents like Kitty Florentine, Tijn Nelemans, kertin vasser, and Mari-Ly Kapp integrating their unique artistic visions. The result was a photo campaign, a capsule collection of sunglasses, and, most importantly, an unforgettable party with a live performance that truly captured the essence of VIUU’s creative spirit. Read more: https://lnkd.in/d7CMnujb

We’ve just celebrated one month from the launch of Trickster Magazine and just posted our 10th article! 🫢 You might be wondering, “Why a magazine? Aren’t you a creative agency?” Absolutely, we are! But here's the scoop: At Trickster, shape-shifting is in our DNA. Whether it’s crafting something brand new or reinventing the old, we help brands navigate change. To stay relevant, brands must engage in authentic cultural conversations, especially with the next generation. And we believe in practising what we preach. So let's delve into culture, challenge perspectives, and have a blast along the way. Here's a link to Trickster Magazine and Silver Mikiver´s latest quest for beauty and the most scenic picnic spots: https://lnkd.in/dFfavR2k Get outdoorsy! 🌸

For the past two months, we've been on a green journey with ENEFIT, culminating in the completion of a massive project! As everything blooms this spring, Enefit's photo bank has also received a much fresher look. Trickster Studios contributed by creating over a hundred photos for the international energy company. ♻️ We had seven full days of shooting. 🌲 Locations spanned across Estonia. 💚 Lots and lots of courageous models. All of this was captured by nature and drone photographer Priidu Saart and advertising photographer Ken Oja.

Gazelle, Samba, and Superstar all started in sports and have seamlessly entered the heartbeat of culture around the globe. adidas asked creatives Silver Mikiver and Veera Gontsugova to show their unique ways of styling these iconic models. And they delivered — big time. Gazelle, Samba, and Superstar have not only achieved cult status over the years but their design and style have been lovingly passed down through the generations, becoming timeless statement pieces that evoke a sense of nostalgia and appreciation. We gave content creation to influencers in chief, Silver and Veera, and they showed us how to get premium content. At times it’s best to let creatives get creative. Community members want to be part of the brand’s story. So let them.

There’s more to eyewear than meets the eye. Apart from being a functional accessory, it can be face jewellery, a way to express yourself and elevate your personality. Make you … You. Supernormal People of Tallinn is a series of videos created for the one–of–a–kind eyewear boutique VIUU. We sent six local creatives down the catwalks to Tallinn’s various places: medieval Old Town, Kalamaja urban space, the lowlands of Mustamäe, etc. Supernormal? Why? What? They are a small independent Lithuanian brand that recently landed at VIUU, an eyewear brand that hit its heel on the local scene nine years ago. VIUU is celebrating its birthday later this month with a unique eyewear collection, live performances/DJs, hot discounts, friends, and more.

When someone says “Don’t cling onto me”, it’s not that hard to understand, is it? As it turns out, many people find it difficult. So much so that a whopping 73% of women and 32% of men have experienced sexual harassment in the nightlife in Estonia. Be it in clubs, bars, or pubs, the fact of the matter is: people find it hard to take “no” for an answer. So we made it our mission to tackle this issue with a social campaign, as instructed by Estonian Social Insurance Board (Sotsiaalkindlustusamet) — we called it “Notice. Intervene. Help.” The discourse around sexual harassment focusses too much on the victims. We weren’t about to add more fuel to the fire. Instead, our campaign was aimed at bystanders. The ones who see something happening but choose not to act. Intervene. Help. And worst of all: don’t notice in the first place. read more: https://lnkd.in/dKfNkPRB