Captiv8

🔎 What makes Snapchat creators so effective for brands? Beyond impressions and views, Snapchat creators are driving real consumer action—from discovery to purchase. Their unique connection with audiences leads to stronger engagement, longer watch times, and favorable business outcomes. On March 20 at 11 AM PST, join Snap Inc.'s Kara Louis, Creo's Addi McCauley, and Yak G. as they uncover: 📈 How to outperform standard brand ads with Snapchat creators 🎯 Tactical strategies to integrate Snapchat creators into your influencer marketing mix 💡 How top brands are using Captiv8's direct Snapchat API to measure and optimize campaigns Don’t miss out on these insights! Register now: https://hubs.la/Q03b6-ng0 #Snapchat #InfluencerMarketing #CreatorEconomy #Captiv8

That’s a wrap on Brand Innovators Leadership in Brand Marketing Summit SXSW! 🎉 The Captiv8 team had an incredible time connecting with brand leaders in Austin, and we were thrilled to have Julie White moderate a fireside chat with Kia America’s Russell Wager on the bold moves behind Kia’s brand transformation. Big thanks to Brand Innovators for an amazing event! Until next time, SXSW. 👏 #SXSW #BrandMarketing #InfluencerMarketing #Captiv8

🚀 Snapchat creators are changing the game - and Captiv8 is helping brands measure their full impact. Did you know that Snapchat creators drive 12% longer attention spans and 8% longer playtime than standard brand ads? With direct Snapchat API integrations, Captiv8 provides in-depth analytics, allowing brands to track performance and optimize their influencer marketing strategies. Join Kara Louis, Addi McCauley, and Yak G. for our webinar on March 20 at 11 AM PST to learn how creators on Snap Inc. are: ✅ Driving full-funnel impact—from awareness to commerce ✅ Delivering real, measurable business outcomes ✅ Building trust & authenticity that translates into brand loyalty 🔗 Secure your spot now! https://hubs.la/Q03b6-ng0 #Snapchat #InfluencerMarketing #CreatorEconomy #SocialCommerce #Captiv8

Celebrating Women Today and Every Day 💜 International Women's Day is tomorrow, so we want to take a moment to recognize and celebrate the incredible women who are shaping the creator economy—leading campaigns, inspiring communities, and driving innovation. At Captiv8, we’re committed to uplifting and empowering women not just today but, every day. From the creators sharing their stories to the marketers pushing the industry forward, their impact is undeniable. Let’s continue championing equity, opportunity, and representation in all spaces. Tag a woman who inspires you, and let’s celebrate them! ✨ #IWD2025 #InternationalWomensDay #WomenInMarketing #WomenCreators #Captiv8

At Brand Innovators Always Begin with Culture (ABC): Embracing the Challenger Mindset, hosted by Stellantis, Captiv8’s Gena Grish led a powerful discussion on The Power of Culture Stories: Positioning Products Through Brand-Focused Storytelling. Alongside Kimberly L. Bunton from TKT & Associates, Howard Lichtman from 3AF: Asian American Advertising Federation, and Sol Ricagni from Migrante Agency, the panel explored how brands can craft more relatable messages, celebrate diverse perspectives, and build lasting trust through cultural storytelling. One key takeaway? “Cultural storytelling isn’t just a creative tool—it’s a responsibility and opportunity to foster authenticity, trust, and relevance.” A huge thank you to our panelists and to Brand Innovators for bringing together such an impactful conversation. Let’s continue to amplify diverse stories and create meaningful connections! #BISummit #BrandStorytelling #InfluencerMarketing #BrandInnovators #Captiv8

🚀 We’re gearing up for an exciting week at the Brand Innovators Leadership in Brand Marketing Summit at SXSW in Austin, TX, from March 7-10! 📢 Don't miss Captiv8’s Julie White as she moderates a Fireside Chat with Kia America’s Russell Wager on March 8 at 2:30 PM (upstairs stage). They’ll dive into the latest trends in brand marketing and innovation—this is a conversation you won’t want to miss! We’re looking forward to connecting with industry partners and friends. Book a time with us here: https://lnkd.in/gewwYdBR or reach out directly to Nate Armstrong, Monica Weiss, or Julie White. See you in Austin! 🌟 #BrandInnovators #SXSW #MarketingInnovation #Captiv8

Measuring influencer marketing impact is more critical than ever. 📊 In our latest blog, we share key takeaways from industry leaders, Alexandra Dacks at ŌURA and Ely Rojas at MCoBeauty from our recent webinar on influencer marketing performance. Discover how brands can move beyond vanity metrics to track real business outcomes. Read it here: https://lnkd.in/eyvXJ4AH If you missed the webinar, you can watch it on demand! 🎥 Watch now: https://lnkd.in/egP2Du4m Huge shoutout to Sophia Moinpour for facilitating such an insightful discussion and Andrew Chen and Jackie Goudreault for making it happen! #InfluencerMarketing #MarketingMeasurement #DataDrivenMarketing

We’re looking forward to joining Brand Innovators at SXSW for the Leadership in Brand Marketing Summit! On Saturday, March 8, don’t miss Kia America's Russell Wager as he takes the stage with Captiv8’s Julie White to discuss the latest in brand marketing and innovation. It’s always inspiring to hear from industry leaders shaping the future! If you’re in Austin, be sure to reach out to our team at sales@captiv8.io. See you there! #MarketingLeadership #BrandMarketing #SXSW25 #AustinCommunity

🚨 Last Chance to Register! 🚨 Don’t miss out on today’s must-attend webinar, How to Measure the Impact of Full-Funnel Influencer Marketing Performance! Join us TODAY at 12 PM PST as we dive into influencer marketing measurement strategies with: 🎙️ Alexandra Dacks – Head of Social Media & Influencer Marketing at ŌURA 🎙️ Ely Rojas – Senior Influencer Marketing Manager at MCoBeauty You’ll walk away with actionable insights on: 📈 The key metrics that prove influencer marketing success across the funnel 💡 How to demonstrate value to leadership teams with the right data 🚀 Real-world strategies from ŌURA and MCoBeauty It’s not too late—secure your spot now! ⏳ 🔗 Register here: https://lnkd.in/egP2Du4m

Howdy, Austin, TX! 🐎 Find us on March 7-10th as we sponsor and speak at the Brand Innovators Leadership in Brand Marketing Summit. We’ll be joining top marketers from brands like Indeed, Poppi, Vuori, AT&T, and more to discuss building sustainable brands, developing disruptive campaigns, and the future of the creator economy. We’re looking forward to connecting and growing with our industry partners and friends. Meet us there! Reach out to sales@captiv8.io to schedule a time to meet. #Captiv8 #BrandInnovators #CreatorEconomy #InfluencerMarketing #AustinTX