Hypefy

Yesterday, #NIVEA hosted an engaging workshop titled “Influence with Authenticity,” and we were thrilled to be a part of it. We’d like to extend a big thank you to Marko Mikes and Dea Majetic from ALEPHOLDING for their fantastic presentation on leveraging #TikTok as a platform, replacing traditional TV screens, and creating authentic content using five simple creative codes. A special thanks to Stjepan Steve Zelić from Hypefy for his insightful talk on the evolution of influencer marketing, the importance of authenticity, and how Hypefy helps brands manage campaigns effectively. We also appreciate Štefica Škarika from Dialog komunikacije for moderating a fantastic panel with three Croatian influencers: Lidija Šeatović, Petra Čolak, and Iva Derdić, who shared their valuable experiences about authenticity in influencer marketing. Finally, a huge thank you to Nataša Lujanac from Beiersdorf and Josip Pavlović from #Hypefy for expertly organizing and coordinating the event, and to Peron 16 for hosting us. 😊 It was an inspiring experience, and we all gained valuable insights!

Thrilled to collaborate with Daidream on bringing the Tales of Mello app to families across Croatia! By partnering with influencers, we showcased how this innovative app transforms screen time into enriching experiences for children, fitting seamlessly into family routines. The campaign celebrated the blend of technology and education, making Tales of Mello a must-have for every family. A big thanks to Jan de Jong, Dominik Kajba, and Nevio Buric from Daidream for trusting us with this project! How do you ensure your kids' screen time is meaningful? Share your tips in the comments and let's keep the creativity flowing! 😊

Back-to-School season is here! 📚 Looking to launch a campaign that connects with parents, students, and educators? Check out our latest blog for tips! 😊 #BackToSchool #MarketingTips #Hypefy https://lnkd.in/dmR-QcAd

Welcome to the Team, Juraj Bagarić! 🌟   We're excited to introduce Juraj as the newest member of our Sales team, joining us as an Account Executive! Feel free to drop him a “Good luck, Juraj!” in the comments—he might need it dealing with our busy clients! 😄

Another awesome campaign from the Hypefy team! This summer, we joined forces with L’ADRIA to bring their skincare must-haves to DM stores across Serbia. With the help of influencers, we highlighted their top products, making them the go-to for glowing, hydrated skin all season long.

Welcome to the Team, Mariza Dragić 🌟 We're excited to introduce Mariza as our new Finance & Operations Assistant! With her expertise and keen eye for detail, she's ready to streamline our operations and ensure everything runs smoothly behind the scenes. Mariza's dedication and skills will be a great asset to our team, and we can't wait to see the positive impact she'll bring! Drop a warm welcome for Mariza in the comments below! 👋🥳

As the sun warmed up Croatia, we partnered with dm-drogerie markt Hrvatska to showcase their unbeatable everyday prices. Through authentic influencer content, we highlighted how dm’s trusted brands fit seamlessly into daily routines. Shoutout to Mia Uzelac for the amazing video, demonstrating the value and quality of dm products this summer! ☀️ #Hypefy

This summer, we ran a campaign for Kenvue's PIZ BUIN® in Slovenia and Croatia. Through influencer marketing, we highlighted PIZ BUIN®'s 70-year legacy and advanced sun protection. Influencers showcased their sun-soaked adventures, demonstrating why PIZ BUIN® is the go-to brand for safe tanning. 🌞 #Hypefy #InfluencerMarketing

Our campaign for Banini’s Noblice Thins Milk&Cocoa was a sweet success! Influencers showcased the thin, milk-filled, cocoa-coated biscuits authentically. The result? A summer treat that’s winning hearts everywhere😊 Jaffa Crvenka

Here’s a campaign we truly enjoyed working on, where we witnessed phenomenal creativity from the influencers involved, executing an innovative campaign for Henkel's LIVE colour in Slovenia. We're celebrating diversity and self-expression by showcasing real people from our community. Engaging local influencers, we're creating vibrant content that demonstrates how easy and fun it is to use LIVE colours at home. Whether it's a bold new look for yourself or a fun makeover with a friend, we’re breaking down barriers and inspiring confidence through colour. 😊 #Henkel #Hypefy