Ruder Finn India

Super proud to be part of this amazing journey with Ola. Forever grateful to Ruder Finn India for this opportunity. The countless hours of preparation, sleepless nights, and relentless hard work all paid off in ways we couldn't have imagined. A heartfelt thank you to the stunning team who are absolute rockstars and the amazing leadership team! 👫👭 Here's to turning dreams into reality through sheer determination and teamwork! Nimisha Naresh Srikar Palwai DARA VIDHAY Marisa Florian Osta Sona Solgy Namish Gupta #Olasankalp2024

August started on an inspiring note – I had the privilege of attending the Ruder Finn High Potential Camp 2024 in Malaysia. Representing Ruder Finn India, I connected with a diverse group of high-performing peers from across Asia, each bringing unique perspectives and solutions. The two-day event provided a dynamic blend of insights – we explored how to leverage our unique strengths to drive AI innovation and leadership, which was profoundly impactful. Embracing a product-centric mindset and navigating the transition from a professional to a business leader proved exceptionally valuable. I’m excited to put these insights into action and continue pushing the boundaries, truly embodying Ruder Finn’s DNA of defining What’s Next. A big thank you to Ruder Finn India for this incredible opportunity and encouragement. #LifeAtRF #RuderFinn #RFHIPOCamp2024 #RFHorizon

This Independence Day, RFers share what truly makes/ made them feel independent. Wishing everyone a Happy Independence Day!! 🇮🇳

On #RFSoapBox, Gunjan Bagga, SVP- Consumer and Tech talks about lessons from her creative journey. ---------- "I’ve always believed that our personal passions can deeply enrich our professional lives. So, while my days are generally filled with strategy, innovation, and client engagement, I find my solace and inspiration in my passion for art. Whether creating something new or refurbishing the old, the interplay of colours & artistic elements can inspire meaningful connections, evoke emotions, and tell powerful stories. As communicators, and storytellers, we are expected to conceive unique narratives, build creative campaigns, recreate the intended messaging with fresh strokes of ingenuity. I draw a lot of inspiration and connect from art when it comes to my work. My passion for art has taught me many lessons: PLANNING: Every piece of art, just like crafting a new campaign, requires planning- starting on a clean slate, from a concept, to medium and what you want to communicate. EXECUTION: Both artistic creations and PR exercises are judged on the finished piece and results achieved. But the ultimate factor is the process and perseverance involved.     FOCUS: Patience is virtue, and it is a vital trait one needs to have after picking up the brush. An idea can suddenly flash and you want to get all of it on the canvas ASAP (in our PR lingo) but in the haste of finishing the job, you might just spoil things. CRISIS: Lastly, if things go south, take one step at a time and the moment you start to feel jaded, pause, reflect and resume. So, here’s to finding inspiration in unexpected places and letting our passions lead the way."

We have an interesting dilemma today, we all know what AI can do for us, but we don’t know where to get started. It’s like the proverbial question for the couch potato, 'I will get this done tomorrow,' and tomorrow never comes. So we decided to focus on today at Ruder Finn. We put together the Ruder Finn AI Innovation Challenge, encouraging our teams to think beyond the regular and push the boundaries of innovation. It was a platform for our people to explore the limitless possibilities of AI in our industry and it’s exciting to share that the India team won the challenge, leading the charge in innovation and AI! Heartiest congratulations to Surabhi Jain Ishmeet Singh Ritish Raj Muskan Jindal for their sparkling creativity, solution mindset and tech-first approach. Super proud of our team's achievement and excited for what lies ahead. Let’s continue to embrace innovation and redefine the future of communications together! Ruder Finn India Shivaram Lakshminarayan Suvir Paul Malvika Sinha Gunjan Bagga Kuheli Ray Radhika Banta

It’s two wins for us at the #SABREAwards2024 by PRCAI !! We are also super happy to have received 3 Certificates of Excellence for some amazing campaigns. Kudos to all the teams!

We are thrilled to announce that Ruder Finn has been awarded the Best Working Culture of the Year at ADGULLY's ImageXX 2024 Awards! This recognition reflects our commitment to fostering a collaborative and inspiring workplace where creativity thrives. In addition, we have won campaign awards across 7 clients!! Congratulations to the amazing team at RF for these wins and here's looking at many more milestones ahead!🎉

This week at #RFSoapBox, Radhika Banta, VP - Consumer Practice shares how reading helps her in crafting stories. ------- "If you know me well, you know that I love reading. I'm a self-proclaimed book addict, always eagerly searching for my next fix.   Most recently I gave in to the media hype and picked up 'Atomic Habits.' Though not a fan of self-help books, but it turned out to be one of my best reads. What’s even more interesting is that I also used its four key laws as pillars for one of my strategy decks for a client. It sounds cliché but the more you read, the better you write. Exploring different genres helps in mastering various writing styles, which is essential for content creation and storytelling. I truly believe that reading diverse perspectives cultivates empathy, enabling better understanding and connection with different audiences and stakeholders. Additionally, it sharpens critical thinking skills, helping analyse information and creating more effective strategies. Our world is built on stories. Whether crafting a brand's narrative or managing a crisis, our ability to convey clear, impactful messages is crucial. So, if you're looking to improve your skills, remember: your next breakthrough might be just a page/ book away." #PublicRelations #Storytelling

One of the most creative campaigns, I have had the privilege to be a part of this year - one that defines what power of good content with the right creators can deliver! #IGxMOS #CloseFriends #Instagram #ClientDiaries Ruder Finn India

Is AI the Future of PR? Today, the integration of artificial intelligence (AI) into various industries is not just a possibility—it's a reality reshaping the way we operate. One area where AI is making significant strides is public relations. But how exactly is AI reshaping the PR landscape, and what does this mean for the future of our industry? From sophisticated sentiment analysis to predictive analytics, AI is revolutionizing how we, as PR professionals, understand our audiences and tailor communications accordingly. This means more personalized and effective communication, which is crucial in building and maintaining relationships with stakeholders. At Ruder Finn India as well, we've embraced this shift by integrating AI tools like Microsoft CoPilot into our daily operations. A big shoutout to David Ko, MD- RFI, Asia, for leading the charge in this AI transformation. His passion and vision have been game-changers for us. We recently concluded a program to cultivate AI champions within our organization with interesting sessions by David. I am also looking forward to the RF AI Innovation Challenge launched by David and his team, encouraging our employees across Asia to showcase their creativity using the latest AI technology. AI is no more just a buzzword; and I have started finding my answers in real life as to how we will adapt to AI. Have you as well? #WhatsNext #AIinPR