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💬 “Bugaboo grew as a company, we increased sales and product transportation, and still we managed to reduce absolute emissions by approximately 6% compared to the previous year. That’s a great achievement.”  Reflecting on 2023, Anouk shares immense pride in Bugaboo's significant progress in cutting Scope 3 emissions 👏 Through their partnership with GoodShipping, Bugaboo reduced CO2 emissions by 1,300 tons, achieving an initial 70% reduction in transportation emissions. This milestone is part of their broader goal to cut Scope 3 transportation emissions by up to 90%. 💬 “We hope to inspire others in our industry to begin their own decarbonisation journey. Collective action, with solutions like GoodShipping, is key to making a lasting impact,” Anouk concludes. → Curious about Bugaboo’s decarbonisation journey and key learnings? Read the full story here: shp.ng/bugaboo-case #Insetting #Decarbonisation #GoodShipping

Do not miss out! 📢 Join FincoEnergies commercial director, Rogier de Jager, for Flexport’s webinar tomorrow, October 30th at 16:00 CET. He’ll dive into actionable strategies for reducing emissions in your logistics operations alongside other industry experts. Register via the link in the post below 👇

Navigating a large company like Zeeman textielSupers toward sustainability can be challenging and time-consuming ⏳ However, Bas Hoekstra and Arnoud van Vliet have discovered that working with GoodShipping's insetting solution is surprisingly straightforward. Their advice to other companies is to pursue multiple initiatives simultaneously. They acknowledge that technological advancements and evolving legislation can pose uncertainties. Anticipating future developments can be challenging, but it's essential for progress.      💬 "In our environment, we're surrounded by various new technologies, some proven and some still in the testing phase, all emerging onto the market. It's challenging to determine which ones to prioritise. Legislation is continually evolving, adding to the complexity. This dynamic environment compels us to adopt a strategy of pursuing multiple initiatives simultaneously."    → Learn more about Zeeman textielSupers’ experience with #insetting here: shp.ng/zeeman  #Decarbonisation #Zeeman #GoodShipping

Last week, Smart Freight Centre (SFC) introduced the auditable Market-Based Measures Specification for Logistics Emissions Reporting (MBM), its first normative, auditable document. As a key collaborator in the development of SFC’s MBM Framework, upon which the MBM Specification is based, GoodShipping celebrates this important step toward enhancing transparency and integrity in GHG emissions reporting. With the release of the MBM Specification, cargo owners can now advance their sustainability efforts by working with third-party auditors to verify that their use of insetting, along with their accounting, documentation, and reporting, complies with the MBM Specification. This verification adds another layer of credibility and transparency to their emission reduction claims. Normec Verifavia, who participated in the pilot, plays a key role as our verifier, helping to ensure credibility and transparency in emission reduction claims. We look forward to continuing our work with SFC and the broader shipping community to ensure that decarbonisation efforts are transparent, high-integrity, and actionable 🤝 → For more details, check out Smart Freight Centre's official statement › shp.ng/sfc-referral #GoodShipping #MBMFramework 

A recent Boston Consulting Group (BCG) survey revealed that only 10% of companies reported fully measuring all their emissions in 2023. And only 14% reported to be successfully reducing emissions in line with their targets. It is crucial to first understand your emissions before real progress can be made. Our CO2 calculator offers a way to better assess the carbon footprint of your transportation, helping you take informed steps toward reducing emissions and meeting your sustainability targets. → Try out the GoodShipping CO2 calculator and find out your transportation footprint in one minute: shp.ng/calculator     #GoodShipping #CO2Reduction  

We’re proud to have partnered with GEODIS to support them in reaching this impressive milestone through #insetting. Huge congratulations to the entire team! 👏 Curious about insetting and how you can make strides in your own decarbonisation journey? → Learn more about our insetting approach: shp.ng/insetting-approach

💬 “If we consider insetting as a product offering, Zeeman textielSupers finances the #sustainablebiofuel, integrates it into the system, and thereby reduces a certain amount of emissions. However, this doesn't necessarily mean that our ships are directly using that biofuel. The insetting proposition allows us to remain flexible regarding which port we take.”     Discover how insetting provided Zeeman with a quick and simple way to reduce their scope 3 transport emissions 🎯 → Learn more in our case study: shp.ng/zeeman #Insetting #CO2reduction #GoodShipping

Even though tracking Scope 3 emissions is not always easy, considering they mostly contribute to over 50% of total GHG emissions, it is deemed a vital part in combatting CO2e emissions in transport.    Setting carbon-reduction targets can present a valuable opportunity for organisations. Consider the following key steps when defining your targets:    🎯 Assess current emissions across all scopes of operations  🎯 Establish a baseline for current emissions to serve as a reference point for setting reduction targets.  🎯 Benchmark against industry standards and best practices to measure performance;  🎯 Set SMART carbon reduction goals that align with the company’s overall sustainability objectives;  🎯 Engage stakeholders to gather input and ensure buy-in for carbon reduction initiatives.    What other things do you need to be aware of when embarking on your decarbonisation journey?    → Download our latest whitepaper for key insights on decarbonising your shipping operations › shp.ng/goodway-paper #GoodShipping #Decarbonisation #Scope3

When it comes to understanding a company’s carbon footprint, Scope 1, 2, and 3 emissions are key players. Introduced by the Greenhouse Gas Protocol (GHG Protocol) in 2001, these categories have become the backbone of mandatory GHG reporting, helping companies navigate the path to sustainability.      🌿 𝗦𝗰𝗼𝗽𝗲 𝟭 𝗲𝗺𝗶𝘀𝘀𝗶𝗼𝗻𝘀   Think of Scope 1 as the emissions your business is directly responsible for—like the CO2 released from your company’s own boilers, furnaces, or vehicles. These are the emissions you can see and control.      🌿 𝗦𝗰𝗼𝗽𝗲 𝟮 𝗲𝗺𝗶𝘀𝘀𝗶𝗼𝗻𝘀    Scope 2 covers the emissions from the energy you buy—whether it’s electricity to power your operations or energy to heat and cool your facilities. It’s indirect but crucial, as it reflects the carbon footprint of your energy consumption.      🌿 𝗦𝗰𝗼𝗽𝗲 𝟯 𝗲𝗺𝗶𝘀𝘀𝗶𝗼𝗻𝘀   Now, Scope 3 is where things get really interesting. It encompasses all the emissions linked to your value chain that fall outside your direct operations. This includes everything from the carbon cost of producing the materials you purchase to the emissions generated when customers use your products. Often, Scope 3 is the largest and most complex part of a company’s emissions profile, but addressing it is key to driving meaningful climate action.      That said, how do you reduce your direct and indirect emissions? What are the best practices to tackle the complexities of Scope 3?      → Learn more about effective strategies for reducing Scope 1, 2, and 3 emissions › shp.ng/goodway-paper   #Insetting #Decarbonisation #GoodShipping 

Curious if #insetting could benefit your business? 💡 Now, you can test the waters with insetting and experience firsthand how it can make a positive impact on both your company and the planet 💚 Here is what makes the Insetting Pilot unique:  🌱 You’ll get a personalised offer based on your needs.  🌱 You can explore the potential of insetting for a discounted price.  🌱 Perfect for testing small volume and learning without major commitments.    → Learn more and sign up for the Insetting Pilot here › shp.ng/pilot #GoodShipping #Decarbonisation