GoSpooky

Brainrot, innovation, viral content… It's what we breathe at GoSpooky. But what really drives our work are our values and behaviors. It’s not just about strategies and tactics, but about how we approach every challenge and opportunity. The way we think and our daily actions is what will truly keep us at the forefront. Do these values resonate with you? Take a look at our job openings here: https://lnkd.in/eU6tGk5E

Traditional ads aren’t cutting it anymore. Audiences crave relevance, and Samsung Electronics Benelux needed a fresh approach to meet them where they are. Our solution? A community-first native strategy with short-form video at its core. We ditched disruptive ads, embraced platform-native content, and focused on genuine community-building. By tapping into audience passions and trending themes, we connected on a whole new level. The result: Engagement surged from 0.33% to 4.49%, following grew by 195%, and Samsung Benelux saw an overall brand lift! Go team 🚀

GoSpooky Invites is back on November 26th! This time, we’re diving into Human Centric Strategy in 2025. Join us from 16:00 - 19:00 at our office for an inspiring afternoon filled with cutting-edge insights, engaging talks and a chance to connect with industry innovators. Don’t miss your spot - sign up now: https://lnkd.in/eym_YQsg

A week full of wins! 🏆 We brought home SEVEN The Lovie Awards for our work with Warner Bros. Pictures x Snap Inc. for Barbie, Zeeman textielSupers, JBL Land with HARMAN International and Hardcore Never Dies with Prime Video & Amazon MGM Studios. Huge thanks and beyond thankful to everyone who made this possible - let’s keep pushing boundaries! 💙

Big win for GoSpooky and HEMA at the TikTok Awards yesterday! ✨ We’re beyond excited to take home the Greatest Branding Award together for Hema Slayma. This project was all about bringing creativity, connection, and a bit of fun to the community - and it paid off! Huge shoutout to the teams on both sides who made this happen. Onwards and upwards! 🚀

TikTok has always been more than just dances — it’s a place where trends are born, products go viral, and brands can become household names overnight. For a long time, TikTok was where people discovered things they wanted to buy. But when it came time to make the purchase, they had to leave the app, disrupting the shopping flow and potentially losing sales along the way. With TikTok Shop, all that changes. Now, users can go from seeing a product to buying it within seconds, all without ever leaving the app. And it will change e-commerce forever. TikTok is reshaping not only how we shop but also how brands reach and engage with their customers.

A day in the life of a content creative/strategist 🪂 From idea to execution in 2 weeks, we had an exciting day at Paracentrum Texel shooting with Jeanet Rook for Etos. Want to see the outcome? Head over to Etos' social channels! ✨

It all started with a viral YouTube video: we came across Bankzitters' challenge featuring a Zeeman textielSupers jacket, and immediately spotted a golden opportunity. With over 1.2 million views, Zeeman had a surprising cameo that couldn’t go unnoticed. 🧥 The team quickly developed a concept: showcase Robbie van de Graaf rocking the jacket IRL on Zeeman’s official channels. In just two days, we turned this idea into a powerful TikTok asset. The results? 543K organic views and 34K organic engagements. 🚀 Sometimes, all it takes is quick thinking and a little creativity to turn a viral moment into a big win 🔥

We’re looking for a bunch of talents to join our team! Recognize yourself in any of the following job openings? Connect with us 💌 Senior Project Manager: https://lnkd.in/eiGWXvt5 Medior Project Manager: https://lnkd.in/efSpuBrJ Client Lead: https://lnkd.in/egQNte4k Creative Lead: https://lnkd.in/eNaX3YJ9 Senior Content Creative: https://lnkd.in/eBdBe2r9 Community Manager (Dutch): https://lnkd.in/eJAGvGHy Community Manager (French): https://lnkd.in/eBwkUQhU All job openings: https://lnkd.in/eU6tGk5E

TikTok Shop is the future of commerce. The majority of users is already using it as a source of buying inspiration, and that will only increase as both TikTok and its creators continue to push it. If your brand is not active on TikTok Shop yet, now is the time to get started.