ACE

This year's sleepover theme, Magnum's 🩷Euphoria and Chill💜, focused on offline confidence. The ballroom scene, originating in the late 1960s as a safe space for Afro-American and Latinx LGBTQIA+ individuals, inspired us. Amber Vineyard, a pioneer of the Dutch ballroom community, shared her story and performed with her crew for 155 guests at 🪩House of Magnum🪩 with vulnerability and confidence. It was a night of pure enjoyment! Brand: Unilever Magnum Strategy & concept: ACE | Glasnost Research: DirectResearch - full-service marktonderzoek Production: Tasty Lemon Ambassadors: ACE | Content Icons Photos: Kirsten van Santen Aftermovie: four | video agency

Our talented Creative Strategist Jhelisa Panfred hosted main stage at ADsterdam last month. Featuring speakers Gwenda van Vliet from G-Star RAW, Cece Wyldeck from Massive Music Entertainment and pioneer in freestyle football Soufiane Touzani. So great to see her shine on stage! ⚡ #event #host #youngandsavvy

We were all young once. A child with their first debit card is bound to make silly purchases. You learn from this and grow wiser. Director Sharif Abd el Mawla has captured this small truth in an honest film, illustrating the familiar journey toward financial maturity, while parents keep an eye on things in the background. Check out the new youth campaign for ABN AMRO Bank N.V., 'Begin met loslaten'/'Begin to Let Go'. It follows a young boy’s journey toward financial independence, through trial and error. #ABNAMRO #Newwork #youthcampaign Thanks to Martijn Bolderdijk, Simone van der Wal, Joost Van Holten, Tanja Bom, Koen de Boer, Stefan van den Boogaard, Tim Arts, Ewoudt Boonstra, Kiek Beljaars, Machteld van Woensel Kooy-Maliepaard, Harm Balvers, Kevin van Geest, Dorien van Soelen, Saskia Kok, Sharif Abdel Mawla, Fatih Turah, Laurens Orij, Sauvage Sound, Ambassadors Berlijn, Rachel Rachel Tauwnaar

We’re welcoming a new generation! With recent client wins like Under Armour, Rijksmuseum, and Natuurmonumenten, we're excited to introduce the German Art Director Pia Mader, CD Amber Steevensz, Senior Strategist Kevin van Geest, and Petra van Veldhooven as Head of Business. Petra will collaborate with Harm Balvers (Head of Strategy) and Rogier de Bruin (ECD) to further professionalize ACE's creative branch. “Expanding our team and merging with HERC brings modernity and diversity to ACE's creative department,” says Rogier de Bruin. Read more here: https://lnkd.in/eRSwfMJP Welcome team, we're excited to have you with us! ❤️

Last year, ACE CEO Rogier IJzermans won the Most Valuable Player award at the VIA Nederland, which celebrates individuals who are deeply committed to their profession. Brian Hirman spoke with Rogier about succes, work to be proud of and the promising future of data, tech, creativity, and media. 🚀 Rogier: "In our profession, true impact comes from a series of achievements and sustained consistency over time. What I want to emphasize to the new generation is the power of perseverance and the ability to adapt. Sticking with your goals and being flexible, rather than quickly giving up and moving on, is what truly makes a difference." Read the full interview here: https://lnkd.in/eMPs2cx3

The second edition of the Adformatie AI Masterclass is a wrap! Thanks a lot for sharing your insights Jeroen de Bakker 🎧, Diederik Donk, Nathalie Post, Paul Sluimers, Diederik Veelo, Rajno van Wilgenburg and Sjoerd de Kreij. Jeroen spoke on behalf of ACE AI Studio about the impact of AI on brands, agencies, and the creative industry at large. As developments continue to accelerate, he explored the latest trends and work for KLM 'Ask Atlas': https://lnkd.in/eTu9Eurq #AceAIstudio #ClubACE #Adformatie #AI #Masterclass #casestudy #event 

Exciting news! We've been chosen as the lead creative agency for Natuurmonumenten 🌳, adding another iconic brand to our expanding portfolio, which includes Under Armour, ABN AMRO, and the Rijksmuseum. We're thrilled to drive Natuurmonumenten's new brand positioning and creative vision. Nature faces a clear challenge, but how can we engage the entire country in a modern way? Stay tuned for the first campaign launching soon. #ACE #Natuurmonumenten #Branding #NewClient #pitchwin

Full house today at Club ACE during the #AI event bij NIMA, Nederlands Instituut voor Marketing. Featuring speakers Jeroen de Bakker 🎧 from ACE | Airborne, Marc van Eck, Arne Mosselman, Antal de Waij, Martin van Kranenburg and presented by Roos Simons. 🔥 Today's discussions covered a range of topics: What can marketers expect from the rise of AI? What's the impact of generative AI on a marketing organization? How is generative AI making its way into the sports industry? How can we leverage the golden triangle of 'Neuromarketing, Copywriting, and ChatGPT' for maximum marketing impact? What's the impact of AI on service providers in marketing, including advertising agencies, media agencies, and market researchers? For more details, check out the full program here: https://lnkd.in/eGZknuVy #ClubACE #Marketing #GenerativeAI #MarketingStrategy #NIMA #TheGreatAIConference #Innovation #DataAnalytics #MarketingTransformation

We hosted the successful 3rd edition of Merkdenken at Club ACE. This annual event, organized by ACE | Airborne, SWOCC, and supported by the bvA netwerk van merkleiders, continues to be a significant platform for marketing insights and innovation. In the spirit of advertiser and scientist Giep Franzen, this year’s event featured leading brand thinkers: Bart Kleijzen Yvonne Nassar Marcel van Wing Peeter Verlegh Mary Hoogerbrugge Joris van Dijk and Dr. Lotte Willemsen. The discussions were insightful and covered a range of topics, from #BrandActivism to the latest marketing strategies. We extend our thanks to all speakers and participants for their contributions to making this event a success. We look forward to the next edition. ❤️ #Merkdenken2024 #ClubACE #Marketing #Branding #Inspiration #Learning #Networking #innovation

Big News! We are lead creative agency of Under Armour Europe 🔥 We’re honored to work with this iconic sports brand, starting with campaigns in the UK and Spain. "Partnering with a power brand like Under Armour is a dream come true. One of the core reasons we founded ACE. This milestone propels our network to new heights, giving us the opportunity and platform to craft a powerful and cohesive brand presence for Under Armour across EMEA over the upcoming years. The strategic and creative expertise of our young and savvy team marks our entry into the international playing field. During the pitch we competed with several big international networks, so I am beyond proud that we, as the absolute underdog, have won", states Rogier IJzermans, CEO of ACE. https://lnkd.in/em82QTsi Brian Connell Emre Rusvanli Michelle Boender-van Vliet 🚀 Federica Battaglio Petra van Veldhooven Rogier de Bruin Harm Balvers David Diankanguila Dimitri Deneuville Amber Haank Alex Jordan Monique Versteeg #UnderArmour #ACE #FutureBrands #Innovation #Ai #EMEA #ClientWin