Any Other Name

Any Other Name

Advertising Services

London, Shoreditch 1,069 followers

A creative studio specialising in Art Direction, Branding and Content.

About us

Any Other Name is a London-based creative studio and brand consultancy. Working holistically across campaigns, identities and experiences, we create visual narratives that shift perceptions, build influence and impact culture.

Website
https://anyother.name
Industry
Advertising Services
Company size
2-10 employees
Headquarters
London, Shoreditch
Type
Privately Held

Locations

  • Primary

    Friars Mount House London

    7 Playground Gardens

    London, Shoreditch E2 7ES, GB

    Get directions

Employees at Any Other Name

Updates

  • Any Other Name reposted this

    View profile for Ben Atkins, graphic

    Founder, Creative Director at Any Other Name (Previously:  and LVMH).

    With the post pandemic demand for luxury on the wane, I wanted to pose some questions and share some observations around brands in this space and the way they communicate today. This could be perceived as a rant thinly veiled as an op-ed, but I’m genuinely curious about the longevity of the always-on, omni-channel approach adopted by so many luxury brands today. Everything, everywhere, all at once – to me this is a paradox working against the very premise (and promise) of luxury. Instead of providing any answers or solutions with this piece, I’m hoping it prompts a conversation with the LinkedIn community. The comments or insights gleaned here will go onto inform future articles that offer a more in-depth analysis of the current landscape, how we got here, and ways forward that feel better aligned with luxury ideals; less, but better. Looking forward to hearing from you…

    War of attention: is always-on brand content a turn off?

    War of attention: is always-on brand content a turn off?

    Ben Atkins on LinkedIn

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