Jointflows

"Most sales teams focus on moving deals through their process, not the buyer’s process." It’s a dangerous assumption—just because a deal moves to the next stage in your CRM doesn’t mean the buyer has actually progressed in their decision-making. The disconnect? - Sellers think in stages. Buyers think in problems. - Sellers chase next steps. Buyers navigate internal approvals. - Sellers push urgency. Buyers manage risk. When sales teams don’t align with the buying process, deals stall. The best teams don’t just execute their playbook, they make sure they: - Map out how the buying committee makes decisions. - Identify internal blockers early to prevent slowdowns. - Guide the buyer through the complexity, rather than waiting for updates. At Jointflows, we help teams structure execution around how buyers actually buy, so deals don’t get lost in the gaps. Is your team running a sales process, or leading a buying process?

Already 30 people have signed up. Limited to 50! If you know Jointflows - you know the quality of our events. Make sure you register ASAP if you want a seat. Insane line-up. Tom Spier + Grant Coleman + Paul Acott Hosted by Stuart Barker. Sponsored by Jointflows. https://lu.ma/g26flqgm

Sales is getting more complex, but that doesn’t mean your pipeline has to slow down. Three of the greatest minds in revenue have agreed to share their experience: Grant Coleman + Tom Spier + Paul Acott + Stuart Barker This event has limited capacity, so make sure you book your spot ASAP. Believe me. You won’t want to miss out Sponsored by Jointflows.

New Article The Role of Senior Sales Leaders in the Sales Process, by Stuart Barker - CCO of Jointflows