England & Wales Cricket Board (ECB)

It is fantastic to see our partner Metro Bank (UK), the first-ever Champion of Women’s and Girls’ Cricket, winning a historic treble at last nights UK Sponsorship Awards, for their impactful work across the sport 👏

A proud moment for KP Snacks, England & Wales Cricket Board (ECB) and Wasserman last night when we were awarded Highly Commended for the Social Purpose Sponsorship - Community Focus category at the 2025 UK Sponsorship Awards, recognising our "Everyone In" community cricket initiative. 🏏 We're committed to making a real difference through our People & Planet responsible business programme. Our ambitious mission? Creating over one million opportunities for people to get active by 2033. Everyone In: - is installing 100 community cricket pitches across the UK - has 62 pitches already completed, spanning 21 local authorities - pitches are installed from Newcastle to Southampton, targeting underprivileged urban areas This isn't just about sport, it's about breaking barriers, creating access, and inspiring communities. The UK Sponsorship Awards celebrate creativity, impact, and purpose and we're honoured to be recognised as one of the best across all industries for our commitment to social responsibility. A huge thank you to the awards judging panel and everyone who's been part of our "Everyone In" journey! 🌟 https://lnkd.in/gCwvxFTy #UKSponsorshipAwards #SocialResponsibility #CommunityEmpowerment #Cricket #PeopleAndPlanet #communitycricket #greatpartnerships England & Wales Cricket Board (ECB)Wasserman Live

𝗜𝘁'𝘀 𝗮 𝗵𝗮𝘁-𝘁𝗿𝗶𝗰𝗸 𝗳𝗼𝗿 𝗼𝘂𝗿 𝘄𝗼𝗿𝗸 𝘄𝗶𝘁𝗵 𝗠𝗲𝘁𝗿𝗼 𝗕𝗮𝗻𝗸 𝗮𝘁 𝗧𝗵𝗲 𝗨𝗞 𝗦𝗽𝗼𝗻𝘀𝗼𝗿𝘀𝗵𝗶𝗽 𝗔𝘄𝗮𝗿𝗱𝘀🏏 What. A. Night. Congratulations to our client Metro Bank (UK), crowned 𝗦𝗽𝗼𝗻𝘀𝗼𝗿𝘀𝗵𝗶𝗽 𝗼𝗳 𝘁𝗵𝗲 𝗬𝗲𝗮𝗿 at The UK Sponsorship Awards for their game-changing work with the England & Wales Cricket Board (ECB) as the Champion of Women’s and Girls’ cricket. Not stopping there, they also took home 𝗦𝗼𝗰𝗶𝗮𝗹 𝗣𝘂𝗿𝗽𝗼𝘀𝗲, 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗿 𝗖𝗵𝗮𝗿𝗶𝘁𝘆 𝗦𝗽𝗼𝗻𝘀𝗼𝗿𝘀𝗵𝗶𝗽 and 𝗪𝗼𝗺𝗲𝗻’𝘀 𝗦𝗽𝗼𝗿𝘁 𝗦𝗽𝗼𝗻𝘀𝗼𝗿𝘀𝗵𝗶𝗽, making it a hat-trick of wins🎉 A massive well done to the Metro Bank team, the ECB, and everyone who helped make this partnership a true force for change in women’s cricket👏 Fi Watherston Danielle Lee Charlie Preston Rory Dishman James Bramley Natasha Proctor Ben Bradley Tessa Whieldon Adam Raincock Sascha Webster Jack Mead #SponsorshipAwards #WomensCricket #MetroBank #SportsMarketing

Cricket has become a life-changing force for 12-year-old Jacob, who was born with Spina Bifida. With the support of the Surrey Cricket Foundation and the Lord's Taverners Super 1s Disability Cricket Programme, the sport has ignited a newfound confidence in Jacob, opening doors he never thought previously possible. STORY: https://lnkd.in/ewKGFch2

“I’ve always believed this was my path.” New rookie Sussex spinner Troy Henry - a former ACE Academy captain - believes professional cricket is increasingly open to young players from all backgrounds. STORY: https://lnkd.in/eTCthy6j

The Cricketability Employee Network is hosting a special event for Neurodiversity Celebration Week. This engaging session will feature powerful lived experience stories as well as insights from an external speaker from leading charity, Differing Minds. The event aims to shine a spotlight on the stories of neurodiverse individuals in cricket and beyond while exploring how we can all contribute to breaking down barriers and fostering inclusivity.

The Cricketability Employee Network is hosting a special event for Neurodiversity Celebration Week. This engaging session will feature powerful lived experience stories as well as insights from an external speaker from leading charity, Differing Minds. The event aims to shine a spotlight on the stories of neurodiverse individuals in cricket and beyond while exploring how we can all contribute to breaking down barriers and fostering inclusivity.

In this new blog, Archie Kalyana from BBC Sport Cricket recounts her recent trip to India, documenting the impact of the game on women and girls, from the children in underserved neighbourhoods to the elite sportswomen of the year. Check out the blog: https://lnkd.in/eNK36QR4

Experience the magic of the historic community #OpenIftar🌙 at Lord's Cricket Ground last weekend by watching this highlights video ⬇️ Thanks to Ramadan Tent Project for hosting over 450 people for a powerful evening, in partnership with the ECB and Marylebone Cricket Club #RaisingTheGame #Ramadan #MuslimHeritageMonth

📢 Chance to Shine's 2025 Impact Report is here! 🏏 We’re thrilled to share the incredible impact that ECB charity partner, Chance to Shine, has had across the UK, helping transform the life prospects of young people through cricket. #ChanceToShine #ImpactReport #RaisingTheGame