Good With

I had a great time speaking at the TechExeter Conference 2024 last week! I presented my work on the Good With Readiness Score, walking through our whole development process in more detail than we’ve ever shared before. It seemed to go down well, and I had fun fielding some thoughtful questions from a receptive audience. The rest of the conference didn’t disappoint either; the talks, the people, and the atmosphere (+ the food!) was excellent throughout. I’d recommend anyone in the tech/data space should keep an eye out for future events. A huge thanks to Tech Exeter for putting on a great event, and PyData Exeter for hosting a great series of data talks! #datascience #behaviouraldatasscience #fintech

The shortlist for the #TSWAwards Best Startup Award showcases the emerging brilliance of the South West tech sector. 🚀 Supported by SETsquared Partnership Exeter and University of Exeter 💪 Congratulations to these innovative companies: • Additive Catchments • Fishy Filaments • Good With • Intelligent AI Limited • Pollen Careers • TRIO Technical Solutions The big reveal happens on November 21st at Ashton Gate, Bristol. Get your tickets: https://lnkd.in/dbr8AT9X #TechSouthWest #StartupInnovation #SWTech Colin Dart Helen C.

I’m speaking at TechExeter 2024! I’ll be presenting my work on the Good With Readiness Score: our new, scientifically-informed indicator of financial health. I’ll talk in depth about the score, the behavioural data science approach we developed it with, and the tech we’re using to deliver it at scale. TechExeter is a multi-disciplinary, grassroots conference with an inclusive community ethos. With speakers from the likes of AWS, the BBC, NVIDIA, and more, I’m excited to learn a lot while I’m there. If you’re a tech/data person in the South West, definitely consider coming along. I’ll leave a discount code in the comments for anyone who’d like some money off tickets. See you there! #TechExeter2024 #datascience #behaviouralscience #fintech

Thank you Jeremy J.J. Goro and Google for the opportunity to speak about FinTech as a Force for Good (#FinTechForGood) at the #GtFT24, and Amelia Martinez @ Innovate Finance for connecting us. And thank you for allowing me to address the fact that modern businesses do not need to sacrifice commercial success to deliver on the triple bottom line (people, planet, and profit). 🔮As an experienced researcher and trend-scout for international brands, I know that Good With is what tomorrow looks like (says the 50+ year old female fintech founder! hahaha). Platforming might have a negative connotation these days, but I, along with other founders who are wading through the trenches (the 2% investment challenge), know how beneficial it is to get ‘platformed’ by the likes of @Google. 🌏My ask at the conference is also a wake-up call for all investors everywhere: invest in the future. Invest in the 50%. Ignore at your peril. Thanks again, Ayesha Ofori @ Propelle and Sophie Thurner @ beatvest for your incredible companies, sharing your ambitions and efforts to empower people with their money. p.s. As always, thank you to the Good With team for your talent, skills, and passion. You inspire us (Dr Ellie Kallis Ph.D co-founder & psycho-wizard 🧙) to find ways forward every day 🤘 p.p.s. Thanks again Jeremy J.J. Goro for the UX / UI / content shoutout at the conference! I’m a fan of our team, too. 🙌 #FintechForGood #FintechStartups #Fintech #FinancialInclusion

We're excited to share that we've been shortlisted in not just one, but TWO Tech South West awards in the Best Startup and FinTech categories! 🏆 We're incredibly proud to be recognised for our "Journey To Yes" mission, enabling credit-invisibles to access fairer finance and confidently build both financial and psychological skills. Our incredible team combines expertise in psychology, data science, and technology to transform the way credit-invisibles access finance. And as a Cornish startup, we’re thrilled to be recognised among the region’s finest! Find out more about the Tech South West Awards here 👇 https://lnkd.in/ebbXMJ2V #TSWAwards #FinancialInclusion #FinTech4Good #FinancialWellbeing Joe Bevan Laura Bond Bishop Fleming Chartered Accountants Program | B Corp™ Angel Investors Bristol University of Exeter

Thrilled to announce that Good With will be attending GtFT24, Google’s flagship FinTech summit, on October 18th. Founder & CEO, Gabriela Isas, will be joining the FinTech as a Force for Good panel with Jeremy J.J. G., Propelle, and beatvest to discuss how FinTech can drive financial inclusion, literacy, and wellbeing. Don't miss it! Learn more and register here: https://lnkd.in/ea_jPSxM #GtFT #Google #GtFT24 #FinTechForGood #FinancialInclusion

We often hear from learners that it can be overwhelming to know where to start when it comes to learning about personal finance. A strong theme in our research is that they want to learn, but engagement is a significant barrier to success. Financial education has proven to not only relieve financial anxiety and improve confidence in money management, but has also shown to improve financial capability. But simply learning about abstract financial concepts is not enough to deliver sustained changes in financial behaviours and beliefs. That’s why we’ve been working to make sure our financial psychoeducation framework (FinIQ™) does more than just teach. Our new, gamified pathways will help learners apply what they know and shift their mindset around money. Grounded in behavioural science, Cognitive Behavioural Therapy, and learning science research, we’re designing financial pathways that break through common barriers to learning and engagement, promoting lasting changes in financial habits. It’s an exciting project that’s part of Innovate UK's Mindset Extended Reality for Digital Mental Health Programme, and we’re looking forward to sharing more as it develops! Dr Ellie Kallis Ph.D Dr Victoria Root Rory Spanton Nathan Copeland Jamie Arron Juan Uys #MindsetXR #FinancialWellbeing #FinancialInclusion #FinancialEducation #TechForGood

It’s #WorldMentalHealthDay 🌍 but mental health isn’t limited to just one day: Research shows a harmful cycle, in which poor financial capability often leads to poor mental health, and vice versa. In fact, 24% of people with anxiety or depression face problem debt. This cycle is even more pronounced in underserved communities and credit invisibles who are unable to access fair finance. But interestingly, studies show that when money advice is combined with the right therapies, recovery rates for those with anxiety and debt jump from 41% to 53%. At Good With, our financial psychoeducational framework (FinIQ™) has proven to significantly reduce financial anxiety and improve both financial confidence and wellbeing for those without substantial credit history. Our approach to building financial capability is grounded in Cognitive Behavioural Therapy (CBT) and is a crucial component to our safe ‘Journey To Yes’ solution that enables lenders to better provide the right product at the right time.   Because in combining financial health and mental health solutions, we can build capability, resilience, and affordability for lasting, meaningful change. #FinancialWellbeing #MentalHealth #MoneyAndMentalHealth #Tech4Good

We’re very proud to have been a part of the Cornwall Angel Network launch event yesterday, where Co-Founder & CSO Dr Ellie Kallis Ph.D had the opportunity to pitch our Readiness Score™ and FinIQ™ solutions that are enabling access to fairer finance for credit-thin profilers. With around 14 million people in the UK impacted by the poverty premium, its effects are felt deeply in areas like Cornwall. Our approach, which combines psychological readiness for borrowing with tailored financial psychoeducation, combats the chronic under-serving of credit-thin consumers and low-income households who too often end up paying more despite not necessarily being high-risk. Events and initiatives like these highlight the immense innovation and tech potential that exists in the South West, so thank you to everyone who took part in helping unlock investment in the region: Lloyd Brina, Falmouth University, Falmouth Launchpad Futures, Cornwall Chamber of Commerce, British Business Bank, Laura Whyte, Patric Eriksson, Sarah Whipp, Stephen Stolliday, Oxford Innovation Advice , Dennis Lucan, The Lost Gardens of Heligan And a special shout out to the judges and all the inspiring pitches we saw yesterday! #TechForGood #FinancialInclusion #FinancialWellbeing #Cornwall

Last week, Dr Victoria Root and Gabriela Isas had the incredible opportunity to showcase our financial behavioural analytics & wellbeing solution to 300+ Lloyds Banking Group employees at their Launch Showcase. We showcased how our unique psychological readiness to borrow model, paired with CBT-driven financial psychoeducation, is enabling fairer access to credit for those without substantial credit history. A huge thank you to the Lloyds Banking Group team for hosting such an impactful event and for giving us the platform to share how we’re driving financial inclusion through our psychological approach to money and borrowing 💪 Pooja Patel Alison D. Oliver Parsons Nia Leonard Hannah Hingston David McLeay #FinancialWellbeing #FinancialInclusion #TechForGood #FinTechStartup