Koozai

Did you know… websites with video content are on average 53 times more likely to rank on the first page of Google search results? 📈 And, in some cases, videos on landing pages can increase conversion rates by up to 80%… With Google owning YouTube, popular and helpful video content on the platform often ranks highly for informational user searches. Video content is definitely playing a growing role in search marketing 🎥 So, we’re asking are you using video content as part of your search marketing strategy? 🤔 Let us know your answers in our poll ⬇️ #koozai #digitalmarketing #videocontent #seostrategy #video #contentstrategy

🚫 If you’re planning a website migration, SEO isn’t optional 🚫 It isn’t just a post-launch fix. SEO is an essential element that needs to be included in the process from day one and shouldn’t be an afterthought, or an item on the to-do list to eventually get round to… 👀 This is a topic that the Koozai team are very passionate about and something we regularly support our clients to manage. Our Head of Operations, Kelly-Anne Crean, has recently put the spotlight on how to set-up your website migration for long-term success with the benefits of early collaboration, and practical ways SEOs and web teams can work together to ensure a smooth transition 🤝 See the full video summary here ➡️ https://lnkd.in/e3C-cUZ5 #koozai #seostrategy #seo #digitalmarketing #websites

It’s International Women’s Day this weekend on Saturday 8th March!♀ One of our core values here at Koozai is about prioritising people and with women making up more than half of the team and with Sophie Roberts at the helm, supporting women and the next generation of women in the digital tech industry is really important to to us. Whether it’s taking part in mentoring schemes such as the awesome Women in Tech SEO, supporting on the board of our local university and regularly contributing to industry discussions and insights, we’re passionate about supporting those navigating the industry and taking valuable next steps in their career. And we are always on the look out for more chances to do so. We want to take this opportunity to highlight some fantastic organisations supporting women in the industry including WeAreTechWomen, Women in Tech UK and Digital Women ® 🌟 #iwd #internationalwomensday #digitalmarketing #tech #womenintech

🔎 Rank tracking tools are facing new challenges in 2025. With Google's constant algorithm changes and more personalised search results, we’re reminded that SEO is about more than just tracking rankings - it’s an opportunity to focus on metrics that provide a clearer picture of performance. Are you measuring what’s really making an impact? 📊 Read our blog post to learn more about what’s next for SEO metrics ➡️ https://lnkd.in/eaHjAEUX #koozai #seo #seostrategy #google #organicseo

It’s always great to get the team together and this time it was for a spot of Augmented Darts, Axe Throwing and Shuffleboard! 🎯 Augmented Darts was a new game, and we all gave it our best shot but Joaquin Lopez Otero was crowned the winner, despite some strong performances by Kelly-Anne Crean and Steve Harris! The Axe Throwing got a bit competitive and Hannah Pennington and David Wilson did well but the team consisting of James King, Steve and Joaquin eventually won! And it turns out there’s a hidden shuffleboard talent in our team Sophie Roberts, who successfully won all her games! 🏆 What games should we try next?! Let us know in the comments. #koozai #teamfun #fridayfeeling #dreamteam

What does it take to establish a press office that truly delivers? 📣 In an age where reputation can be built—or broken—by how media cover your brand, having a well-structured press office is essential for any in-house PR department or business looking to maximise their PR activities or manage its public image effectively. In our recent article ‘Setting up a Press Office in 2025’ we explore the key considerations for setting up a press office, from defining its role to ensuring it has the right tools, processes, and people in place. ✅ Read in full ➡️ https://lnkd.in/dxDKXaU #koozai #PR #digitalpr #prstrategy #pressoffice #media

Another date for your diaries…. Sean Barber will be running the next session in the Search With Sean Live Series 🔎 on Thursday 6th March! The webinar will be focusing on SEO and the speakers will be sharing insights and practical tips including Koozai’s Kelly-Anne Crean who will be discussing Why SEO should be involved from Day 1 in Website Migrations! ✴️ #koozai #searchwithsean #seo #digitalmarketing

What a day! 🧡 Yesterday we hosted the first Koozai Leads Clinic at Fareham Innovation Centre! The day was packed with insights, tips and advice for growing businesses through smart and effective digital marketing strategies 🎯 We’ve already had some fab feedback 💬 “Yesterday I attended Koozai Digital Marketing Clinic which left me walking away with loads of new and fresh ideas, tools and strategies to use. I managed to pick up some tips and tricks about paid media, some new methods for SEO and all about PR which is something I hadn’t thought about!” Hollie Agombar “A big 'Thank You' to Sophie Roberts and her amazing team at Koozai for putting on such a brilliant event and sharing your teams knowledge on Digital Marketing and SEO. Lots of tips and links to some really useful resources.” Stephen Smith “It was great to attend the Digital Marketing Clinic yesterday. Highly recommend going to their next one.” Lewis Rogers Thanks to everyone who attended 🙌 It was great to meet and connect with lovely people from some top businesses including including: Susannah Hart Max Shore Suzanna Harley Dip DigM Harry Drew Paul Dawson Mary Akinbileje Eleanor Bateman. And of course a big thank you to Team Koozai for running the event and hosting all the sessions! Thanks to Kelly-Anne Crean, David Wilson, James King, Joaquin Lopez Otero, Hannah Pennington and Steve Harris. Watch this space for more events like this in the future! #koozai #leadsclinic #leadgen #digitalmarketing #seo #pr #paidsocial

We’re counting down until the Koozai Leads Clinic next Tuesday! ⏳ Join the Koozai team at the Fareham Innovation Centre for our Leads Clinic and discover how to drive more leads through your website and digital marketing. Our sessions include: 🔎 SEO: Learn how to climb to the top of search results and attract more traffic 💰 Paid Channels: Discover how to create highly effective ads that convert 📢 Content & PR: Get your product or service noticed by the media We’re so excited to welcome you and share actionable insights to help your business grow! 📅 When: Feb 25th, 10am - 3pm 📍 Where: Fareham Innovation Centre 👉 Final spaces available – secure your spot today: https://lnkd.in/g5REDZ_F We look forward to seeing you there! 🧡 #koozai #koozaileadsclinic  #digitalmarketing #hampshire #fareham #leadgen

🔦 Case study spotlight - Building a Stronger SEO Foundation for the Leading Training Provider in the Building Trades The Koozai team worked with Logic4training to take their SEO to the next level, drive traffic and implement creative digital PR strategies to strengthen the authority of their website. It was a fantastic project and we really enjoyed working their in-house teams to deliver some top results including: 🎯+85% Increase in New Organic Users 🎯+143% Increase in Goal Conversions 🎯Media coverage and backlinks in topically relevant news outlets in the building trades space Read the full case study here ➡️ https://lnkd.in/e5PwhEpP #koozai #seo #digitalpr #constructionmarketing #seostrategy