NIQ Brandbank

Are you ready for the Health and Wellness revolution? 🌱🥗💪 As noncommunicable diseases like diabetes, hypertension, and cardiovascular conditions continue to rise globally, managing these health issues has become a pressing concern, not just for healthcare providers, but for consumers, brands, and retailers. By meeting consumers where they are, on their devices, in their communities, and at the digital shelf, brands and retailers can empower individuals to take control of their health while building long-term loyalty and trust. 📱💙 Ready to unlock the full insights on how retail can lead the charge in combating chronic diseases and empowering healthier lifestyles? Download our brand-new report now 📖👇 https://lnkd.in/gwnJEUpf

🔄 ICYMI: Smarter Wellness Product Discovery with NIQ Brandbank & RangeMe! A few weeks ago, we announced an exciting collaboration between NIQ Brandbank & RangeMe, designed to make wellness-driven product discovery easier than ever! 🛒🌱 By integrating verified product data with enhanced search filters, we’re helping: ✅ Retailers quickly find and stock Gluten-Free, No Sugar Added, and other wellness products ✅ Brands increase visibility & ensure accurate product claims ✅ Consumers access transparent, health-conscious products with confidence 💡 If you missed the announcement, catch up here: https://lnkd.in/gZ2Zstqd #RetailInnovation #WellnessTrends #BetterForYou #BrandbankXRangeMe

How are shoppers saving money while shopping? 💸🛒 We can’t talk about the future of retail without talking about the huge growth of Private Label over the past few years. 📈 As shoppers continue to face constrained budgets and increasing wallet pressure, NIQ has been keeping an eye on the top saving strategies for FMCG. The findings are clear that shoppers are keen to utilise loyalty programmes, buy during promotion, but most importantly opt for private label ranges. But what does this growth mean for the future of retail? And how can retailers invest and innovate to keep appealing to shoppers? 🤔 Find out the answers to these questions and more in our report: Retail Reinvented Embracing the Next Era of Grocery Shopping! Download your copy here 📖👇 https://lnkd.in/gNAAKXeX

🆕 New Report: Empowering Health 🏥🛒 Shoppers today are prioritizing health and wellness, and retailers play a crucial role in providing the transparency they need. Our latest report explores: ✅ The evolving health & wellness landscape ✅ How shopper behavior is shifting ✅ Retail’s impact on healthy choices ✅ The role of digital transformation in the industry 📥 Download now to stay ahead of the trends! https://lnkd.in/gnd997Q6 #HealthAndWellness #RetailInnovation #NIQBrandbank

NIQ Brandbank is heading to the GS1 Nederland Partner Event on tomorrow [18 March 2025], at the Tin Factory in Naarden! 🎉 Danny van der Heijden and Estée Laureys will be attending to connect with industry leaders, discuss the future of product content, and explore new opportunities in the digital shelf space. 📍 Will you be attending? Let’s connect and make the most of this event! See you there! 👋 #GS1PartnerEvent #NIQBrandbank #ProductContent #Ecommerce #RetailInnovation 

92% of shoppers have stated that visuals are the most influential factor affecting their purchasing decisions. Endless text is not the best use of the ample space on product description pages, and we know shoppers want and need to see more visual content. 💻 We’ve updated our Omnishopper Create packages to include the creation of infographic tiles. These images incorporate your company’s branding to convey key converting messages to engage your shoppers and answer their questions instantly. ⏩ Accelerate the path to purchase with rich infographics. Kick start your journey to visualisation by booking a consultation with our team today 💬👇 https://lnkd.in/gxkpQvYn

💊 Shoppers are turning to new solutions for weight management 📉 With 31% of shoppers likely to use a medication or drug to support their weight loss, the health and wellness landscape is evolving rapidly. As demand for products that support the symptoms of these weight loss drugs grows, shoppers are looking for clear, transparent, and trustworthy product information to make informed choices. Brands that provide detailed, engaging product content will stand out in this competitive space. Want to learn more about Health & Wellness Trends and product transparency? Read our brand-new report today! 📥 Download now: https://lnkd.in/gX-GKenT #NIQBrandbank #ConsumerTrends #HealthAndWellness #RetailInsights #Ecommerce #ProductContent #WeightManagement

What role does high-quality product data and rich media play in shopper decision-making? 🧠🛒 We turned to Jonathan Bailey, Senior Client Development Manager for our Brand team in the United States to explore why high-quality product data and rich media are so transformative for the digital shopping experience. 💡 94% of global shoppers are more likely to show loyalty to a brand that offers complete transparency 🔎🌱 🎧 Listen to the full conversation now 👇 https://lnkd.in/g3gnPHGG #NIQBrandbank #ProductContent #DigitalShelf #Ecommerce #CPG

#TBT ⏪ Last week members of our amazing US team attended Natural Products Expo West in Anaheim California 🌅🛫 Our team had a great week joining the NielsenIQ booth, spending some time with our new friends at RangeMe to celebrate our new collaboration and meeting with loads of brands and seeing how NIQ Brandbank can help their product content strategies! If you missed seeing Hayden, Lauren, Karlie or Amanda at the event, don't hesitate to connect with them on LinkedIn, or contact us today to book a consultation! 💬🌐 Contact the team 👇 https://lnkd.in/gYFCgufV #ExpoWest2025 #NaturalProductsExpoWest #FMCG #DigitalProductContent

Did you know? Women account for 80% of consumer purchasing decisions in the healthcare industry alone? 🛒 Despite this, less than 2% of research and innovation is for women’s health. 🔬 We’ve designed a brand-new attribute package to empower retailers to: Support women in making informed product choices aligned with their health goals.     Improve access to products relevant to women’s health at different stages of their lives.    Address the current gap in product claims for women and empower them through education, access, and support. Download our free ebook to learn more! 📖👉https://lnkd.in/gYxGmM_Z Speak to your NIQ Brandbank Account Manager or contact us to find our more about getting started with the new module today! 💬👉https://lnkd.in/gPXQh3nr