SURREAL

SURREAL

Food & Beverages

Surreally healthy cereal | High Protein | Low Carb | Zero Sugar

About us

Can you fill out our LinkedIn bio with summat about how we make high protein, zero sugar cereal? Make sure we sound professional. Cheers.

Industry
Food & Beverages
Company size
2-10 employees
Headquarters
London
Type
Privately Held
Founded
2021

Locations

Employees at SURREAL

Updates

  • View organization page for SURREAL, graphic

    109,391 followers

    FINALLY USING OUR GCSEs We spent 5 years learning about oxbow lakes and right-angle triangles, only to end up working for the UK's 47th largest cereal company. So, in honour of GCSE results day, we've decided to finally put our, ahem, "knowledge" to good use, and make some cereal adverts using everything we learnt. If only our teachers could see us now, they'd probably say "you've turned out even worse than expected, and we had low expectations to begin with".

  • View organization page for SURREAL, graphic

    109,391 followers

    A Taylor Swift song for every office eventuality: - Someone says “Can I have a word?” - You need to calm down - Someone’s been eating tuna again - I hate it here - Office AC way too cold - cardigan - Your boss gives you more work - Mean  - Your work bestie goes on holiday - Come Back… Be Here - CC-ing someone’s manager - Look What You Made Me Do - Keeping your weekend chat ‘professional’ - Long Story Short  - Your brain on a Tuesday morning - Blank Space

  • View organization page for SURREAL, graphic

    109,391 followers

    Leg day and breakfast - two things you famously shouldn’t skip. Youtube ads, on the other hand? You go right ahead and skip those. (Except ours. Don't skip our Youtube ads. Watch them all the way through and then buy whatever they’re advertising. Especially if they're advertising our limited edition Gymshark cereal.)

    • A billboard with a model on a leg curl machine, while eating  a bowl of cereal. Headline is: Never skip leg day, never skip breakfast.
  • View organization page for SURREAL, graphic

    109,391 followers

    EAT REPS FOR BREAKFAST Gymshark do gym. We do protein. Together, we've made this very limited edition Cardi-Os high protein cereal. Eat it pre-gym. Eat it post-gym. Heck, eat it in the gym if you like. You might get a few weird looks but whatever. Pick it up from our website or from Gymshark's stores. Then put it down. Then pick it up another eleven times, and repeat for two more sets.

    • Two billboards next to each other - the left has a Gym shark athlete and says "Break sweat", the right has a box of our cereal and says "breakfast".
  • View organization page for SURREAL, graphic

    109,391 followers

    SIGH We've seen everyone hopping on this lime green trend thing. Being the hip, cool, current, zeitgeisty brand that we are, we decided to wait until the moment had completely passed before hopping on the bandwagon just as it runs out of legs. Feels like a new low but whatever.

  • View organization page for SURREAL, graphic

    109,391 followers

    QUESTIONS WE ARE SICK OF BEING ASKED ALL THE TIME: "Can Surreal clean my kitchen?" "Can Surreal eliminate soap scum from my shower?" "Can Surreal get these rather dubious stains out of my bed sheets? I promise they're not what you think they are." The answers are "no", "no", and "please stop talking". People mistaking our high protein cereal for a cleaning product is a very real and genuine business problem that we definitely have, so we've set out to solve it once and for all.

    • A billboard which says "removes 0.00% of stains" even on a cold wash.
    • this billboard says "tackles limescale" nope "fights grease" nope "kicks the hell out of grime" nope "Tastes pretty good" yep
    • This billboard says "tough on hunger, not remotely tough on dirt"
    • this billboard says "blocked drains? Ketchup stains? Laundry pains?" "cant help, sorry. We're just a breakfast cereal."
    • this billboard says 9/10 cleaners don't recommend using Surreal to clean your hob - and the one who does got fired
      +1
  • View organization page for SURREAL, graphic

    109,391 followers

    BOSH - AND THE SUGAR IS GONE Ah, the reboot. Hollywood's ultimate time-saving hack. Why bother having an original idea when you can just recycle a proven hit from 20 years ago? Throw in a few swears to make it “gritty” and people probably won’t even notice it’s not a new idea. It’s shameless really. Anyway, in unrelated news, we’ve made a new advert. It’s totally original and any similarities to any iconic adverts from 20 years ago are probably just a coincidence.

  • View organization page for SURREAL, graphic

    109,391 followers

    WHY'D WE HAVE TO GO AND MAKE THINGS SO COMPLICATED? We've got a new marketing campaign and it might just be the most complicated thing anyone's ever done. Imagine the Da Vinci Code meets a Rubik Cube with a bit of time travel and 5D chess thrown in for good measure. Oh, and just to make it even more complicated, there's some free oat milk from Minor Figures too. Good luck trying to wrap your heads around it.

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