PROTO

“It would be great if the North East had a regional studio that offers virtual production”. Well…..now we do! PROTO is proud and very excited to bring you our brand-new Advanced Media Production studio located in Gateshead! Following recent investment from Digital Catapult, our studio now features a cutting-edge virtual production studio with a large, curved LED wall operated by our technical partners TARGET3D Ltd | The Mechanics Behind Creativity. Virtual production is one of the most important innovations since digital cameras replaced traditional film stock. It is being used for all kinds of content creation and it’s changing production processes forever. We continue to offer additional services which include: PERFORMANCE CAPTURE - Our stage is not only perfect for animation and VFX but also provides innovative tracking solutions for virtual reality, training and simulation, hologram creation and movement sciences. 3D SCANNING - Our state-of-the-art photogrammetry stage is used to scan and capture characters and large items. Our stage uses 120 cameras to shoot 3D images of bodies, faces and heads creating photorealistic digital characters for games, immersive experiences and beyond. IMMERSIVE LAB - Established by Digital Catapult NETV, the Immersive Lab (one of only four in the UK) offers companies access to the very best hardware and innovative software across AR, VR and mixed-reality. We can provide access to previously unattainable leading-edge facilities and expertise and is a space to support educators, practitioners, and innovators to define the future of art and entertainment. We are open for bookings! Get in touch with the team to arrange a visit and to explore your ideas!  Sophie Craggs Alex Cook Luke E. Gavin Vaughan Ashmita Randhawa, DPhil David Dunn Jill McKinney #virtualproduction #mocap #performancecapture #VP #immersive #immersivetechnology #immersivelab #gamesengine #immersivetech

The Discovery Fund is helping organisations to access virtual production cutting-edge technologies. Come along to our event to learn more about how organisations can unlock new creative experiences, performances and products with the Discovery Fund. 🗓️ 20th of November, 9:30am - 12:30pm 📍PROTO, Gateshead Click here to register. 👉https://lnkd.in/dFc35jXt

On the 11th of November, we are launching an open call for organisations with an idea for a product or service, that uses immersive and/or 5G technologies to bring value to or to help solve a problem for the tourism sector. Twelve successful organisations will be invited to join the programme to bring their solutions to life. This cohort will gain access to our private 5G testbed, immersive equipment, and will enjoy free coworking at our central 5G Immersive Lab, providing a collaborative environment to develop ideas. Click here to learn more about the upcoming open call. 👇 https://lnkd.in/eDrVRQyH Sunderland Software City Digital Catapult The North East Combined Authority

📢 Calling actors, performers and those interested in motion capture! Join our expert team on this two-day course as we teach you all about the history, the volume and the technology to help inform your technique. For traditional actors who are new to mocap, we introduce you to methods to transform your performance into the digital realm. The accuracy and flexibility of motion capture makes it the optimal method for creating animations for film, TV, video games and advertisements. At the end of the course we will even supply you with videos and images of your performance that can be used in showreels and portfolios. 🗓️ 3rd & 4th of December. 📍PROTO, Gateshead Click here to learn more. 👉https://ow.ly/F2lR50TWrg4

There's something liberating about wearing a skin-tight onesie covered in reflective orbs. I can highly recommend Target3D Ltd | The Mechanics Behind Creativity's 2 day mocap workshops at PROTO, Gateshead. Such playful and patient instructors, and a massive, bright space in which to fling yourself around. Thanks to Ryan Mercier and Josh P. for showing us the ropes, and to my supportive course mates Charlotte, Jenny, Gregg and Jack. Can't wait to get suited up again!

Are you looking to learn more about virtual production? Do you want to learn more about how the Discovery Fund will be helping organisations to access these cutting-edge technologies? Explore how the Discovery Fund is helping organisations to unlock new creative experiences, performances and products. 🗓️ 20th of November, 9:30am - 12:30pm 📍PROTO, Gateshead Click here to register. 👉https://ow.ly/OBMp50TWqIJ

Free fully funded access to the Advanced Media Production PROTO studio and expertise 🎥✨ Are you an SME or freelancer in the creative industries in Newcastle, North Tyneside, or Northumberland? Get ready to amp up your workflow with FREE access to virtual production technologies! Introducing the Advanced Media Production Discovery Fund through Creative UK North East – an exciting opportunity to explore the world of real-time game engines, LED volumes, motion capture systems, and more at PROTO with expert support from Target3D Ltd | The Mechanics Behind Creativity. Who’s it for: 🧠 Learn – New to the tech? Get hands-on experience and ignite your creativity. 🌟 Explore – Have some experience? Test your ideas with guided support. 🚀 Develop – Ready to bring your project to life? Take your ideas from concept to reality. What’s included: 🎮 Access to state-of-the-art tech like real-time game engines, motion capture, LED volumes, and photogrammetry. 🤝 1-2-1 support from expert technical staff. 🎬 Full use of the PROTO studio to create and collaborate. Spaces are limited, to avoid disappointment, Apply now! https://lnkd.in/eFA9rKth #VirtualProduction #AdvancedMediaProduction

You asked, we listened. Motion Capture Performance workshops are BACK 🎭 🎥 This is for actors and performers looking to enter the motion capture industry. 🎥 We will teach you the basics of motion capture technology and help to refine your performance for the digital world. 🎥 PROTOs commercial motion capture and virtual production stage is the perfect place to learn with experienced studio professionals and industry experts. 🎥 Take away a showreel of your new motion capture skills. Date: 3rd December to 4th December, 2024 (2-day course) Time: 9:30AM to 4:30PM Place: PROTO, Abbott's Hill, Baltic Business Quarter, Gateshead NE8 3DF Sign up now: https://lnkd.in/eVyGWGbF Target3D Ltd | The Mechanics Behind Creativity #motioncapture #acting #upskill

Its your last chance to gain hands-on experience with immersive technologies, receive 121 mentoring from leading industry experts, and unlock tailored roadmaps for your business growth. Applications are closing soon for the Immersive Technology Scale-up Programme, a free fully funded journey designed to accelerate your growth and prepare you for investment. Why join? 💼 Get your business investment-ready 🚀 Build a profitable pipeline while protecting your IP 🤝 Expand your network with influential industry connections 🎯 Master the art of pitching your business to investors with confidence What’s in it for you? - Exclusive workshops led by UK’s top immersive tech experts - Custom industry forecasts to steer your business roadmap - Hybrid programme with in-person sessions at Advanced Media Production PROTO in Gateshead Key Dates to Note: - Applications close: 15th October, 4pm - First workshop: 23rd October Who Should Apply? If you’re a registered business in the North East with creative elements, an interest in immersive technology, and a desire to grow – this is for you! Apply Now: https://lnkd.in/eAUeF7-9

The rise of AI is reshaping how images are created within advanced media production, with significant implications for the future. A new report explores the critical future skills needed to ensure that the UK's creative industries are able to keep up with technology. Read more here. 👇 https://lnkd.in/epV98FKm Digital Catapult Innovate UK Innovate UK Business Connect