Yellow Jersey PR

At Yellow Jersey PR, we’re used to asking our clients and networks the question: “What’s your story?” This time, we’re going to answer it. We’re proud to release our 2023 showreel, created by our own in-house Digital+Design team to showcase our four practice groups: Corporate PR, Financial PR, Investor Relations and Digital+Design communications, and how we specialise in helping clients to navigate the increasingly complex and fast-changing arenas of business, finance and society. www.yellowjerseypr.com

The recent The Guardian article by Patrick Greenfield has sparked a surprising amount of negativity, which I don’t agree with. 🎯 In fact, I believe Patrick Greenfield’s article is spot on—he nailed it. Nature is a living, breathing, and dynamic ecosystem, continuously adjusting due to anthropogenic stresses and various other factors. Activity-based models that fail to account for this complexity do not accurately reflect the true dynamics of natural systems. To ensure climate models—particularly in the context of carbon markets—are reliable, it is essential to implement continuous, real-time atmospheric monitoring of greenhouse gas fluxes on both local and regional scales. This article emphasizes the critical need for more comprehensive monitoring of our natural systems. Achieving this on a meaningful scale will require collaboration across both public and private sector institutions. At HYPHEN GLOBAL AG, we are advocating for the adoption of real-time atmospheric measurement and quantification of greenhouse gases within natural systems. By leveraging these atmospheric-based techniques, we aim to enhance the accuracy and integrity of carbon markets, ultimately contributing to the protection of our natural world. By scaling these efforts, we can gather the data necessary to enhance climate projection models and, most importantly, drive the urgency for appropriate climate action. https://lnkd.in/d-h6ZXPZ

It was a pleasure working with Roadside Technologies Ltd to develop their new brand identity and produce an engaging animated video explainer for their latest object detection technology on highways, Vecta.   Our Digital + Design team at Yellow Jersey PR worked closely with Roadside Technologies to create a brand identity that reflects their cutting-edge technology and vision for the future of highway safety. The animated film highlights the advanced AI and 3D technology behind Vecta, bringing the story to life in a dynamic and accessible way.   Connected Places Catapult Highways UK National Highways

To celebrate Global Fertilizer Day, our client, OCP Nutricrops, has explored how fertilizer evolved into the nutritious solutions available today. Find out more in the video below, developed by our Digital + Design team. Gavin Anderson Rhys Watts

Great to see the launch of Lennertz & Co.'s third fund-of-funds focused on blockchain ventures, covered in Fortune by Leo Schwartz. An insightful piece highlighting the growing opportunities in the digital asset space. Read the full piece here: https://lnkd.in/e3MKTQ6S

We're excited to share that 3radical can now be easily integrated with Mastercard SessionM loyalty platform, making it more convenient to gamify loyalty for clients around the world and drive deeper engagement with their customers. In addition, SessionM’s integration with 3radicals Engagement Intelligence platform will provide customers with deep insights to drive loyalty.

We are pleased to share that First Africa Metals Ltd has made a substantial discovery of high-grade lithium-bearing pegmatites at their Misika Project in Zambia. The rock chip samples have yielded impressive results, with lithium oxide content reaching up to 10%.    This exceptional grade is among the highest globally, highlighting the significant potential of Zambia’s mineral resources and further strengthening Zambia’s position as a key supplier of the mineral.   Read more at Mining Weekly: https://lnkd.in/gUBtxpGw  

We had a lovely evening at RWK Goodman's annual quiz yesterday, hosted at Humble Grape. It was a great opportunity to test our general knowledge, reconnect with familiar faces and meet new contacts. Thank you Dominic Prentis, Gemma Moore - we’ll be aiming for the win next year!

Our client, Kerim Sener, recently sat down with Arthur Tassell to discuss the Dokwe gold project in #Zimbabwe, outlining why he chose the project, its high-grade potential, and its development pathway towards production. Read more here: https://lnkd.in/dWkt9VT5 Ariana Resources plc Mining Review Africa

Kitwave Wholesale Group, an independent wholesale business, completed the acquisition of Creed Catering Supplies, a food wholesaler, for £70m. Read the full article: https://lnkd.in/d7nQYRmD “Strategically, Creed will significantly expand our geographical presence, bridging our operations in the North and South and creating a fully integrated national delivery network. In line with our buy and build strategy, Creed is also expected to significantly enhance the Group’s earnings along with providing material buying, operational and financial synergies," Ben Maxted, Kitwave Group CEO. Kitwave Group (led by Ben Maxted) was advised by Canaccord Genuity Group Inc. (led by Bobbie Hilliam and Alex Aylen, CFA) and Yellow Jersey PR (led by Bessie Elliot). Submit your deals here: https://lnkd.in/djcRGezn #MergersAcquisitionsDivestitures #Food #Investments