72andSunny

Damaune Journey, a man of the people, for the people, now serving as the People Jury Chair for Ad Age Creativity Awards. That tracks! Big thanks to Tim Nudd and Ad Age for assembling this power line-up, including fellow jury chairs Orlee Tatarka (Wieden + Kennedy), Jason Sperling (INNOCEAN) + Chanelle Kalfas (The New York Times). See the full list here: https://lnkd.in/euUDCZEN

While it's hard to focus on 2025 when we're all just trying to survive 2024, it was fun to take a moment to share my predictions alongside a stellar group of industry peers. Two key takeaways: 1. Optimism FTW, always. 2. Go and watch Nobody Wants This

Black excellence, multiplied. We had an incredible evening at the Black Executive CMO Alliance (BECA) Manifest Awards Gala, where we honored trailblazers like Bozoma Saint John, Bruce S. Gordon, and UPS, who are lighting the way for the next generation of Black executives. BECA and Jerri DeVard - thank you for all that you do. Your mission inspires us all. It was a gift to play a small part in the Gala. Proud to have BECA Member, Damaune Journey + the 72 crew in the house to witness the magic. Brittany Allen Tahirah Edwards Byfield Carmen VonPatterson Jason LaFlore

A new era begins! 🔆 Wesley Hawes will join 72andSunny ANZ as CCO in 2025, leading the charge for our next creative chapter. “Our founding belief is a belief in optimism, in finding opportunity in any challenge, and Wez is the embodiment of that ethos. Over the last few years we have experienced incredible momentum and are looking forward to how he can help us build on that by fostering our collaborative, creative culture and delivering what we get out of bed for every day - radical, culturally led ideas that grow our client partners’ brands and business.” - Ross Berthinussen, President, #72ANZ Full story via Mumbrella: https://lnkd.in/gek4P7Tg

We’re thrilled to officially launch the 72&Residency program in our Amsterdam office! After interviewing over 30 incredible candidates—each with just 72 seconds to pitch a unique idea celebrating Amsterdam's 750th anniversary—we’ve selected a diverse lineup of creative concepts. Our Residency participants are set to bring their ideas to life over the next year, with our team ready to support and amplify each project along the way. Stay tuned as we kick off the first project this week and keep you in the loop on all the inspiring stories to come. 🔥

This showed up over the weekend. God, I love this campaign. Well done, Tyler Bahl, Activision, and 72andSunny.

Huge honor to share “a man’s perspective” with The Female Quotient. Thanks for the invite and making a safe space for “real talk”. And to all the women that have molded me along the way, thank you! Listen below to check us out. #EqualityLounge #72andSunny

We're celebrating one year of 72andSunny Strategy Studio architecting brands and plans for unrivaled relevance! 🎉 Swipe for a refresher on what we do and how we do it. Let's chat 💌  strategystudio@72andsunny.com

The Replacer is People's Sexiest Man Alive. “He’s not just a brand icon. He’s a brand hero. Someone who rescues you from your daily whatnots so you can play Call of Duty. And he’s back, but like never before. The Replacer will show up in unexpected ways across entertainment, sports and culture, surprising you where you least expect it in true media integrations like we’ve never seen before.” - Zach Hilder, ECD, #72LA Get ready—Call of Duty: Black Ops 6 drops this week.Tyler Bahl recently spoke to Variety about Activision's blockbuster marketing strategy for the launch and the return of The Replacer. ➡️ https://lnkd.in/g3sgRWGJ

Wesley Hawes Joins 72andSunny as CCO. He joins the agency after a four year stint at INNOCEAN Australia reports LBB’s Casey Martin Read here: https://lnkd.in/gFji7QTy