Did you know poor data quality could be costing you up to 25% of your revenue? Many organizations struggle with data access and accuracy, leading to costly biases and missed opportunities. Affinity Solutions specializes in precise, scalable data that powers AI models with actionable insights. Our dataset, updated daily from over 140 million debit and credit cards, delivers the latest insights into consumer behavior. Whether you need to analyze buyer preferences, predict trends, or uncover new revenue opportunities, we’ve got you covered. Make your AI not just smarter, but transformative. Connect with our experts today! https://lnkd.in/eeX7ckt6 #AI #consumerpurchasedata
Affinity Solutions
Advertising Services
New York, NY 17,516 followers
Actionable consumer purchase data for better brand health, sales lift, market share, and loyalty.
About us
Affinity Solutions offers the largest consumer purchase dataset of its kind in the U.S. market, providing a clear and comprehensive view of consumers' spending habits, including what, when, where, and how they buy. This information empowers marketers, agencies, and media organizations to understand and predict behavior with unparalleled precision. Building on our foundation of innovative solutions for Financial Institutions and Retailers that drive acquisition, share of wallet and loyalty, we’re redefining data driven marketing to make it highly personalized. Our unique approach turns consumer data intelligence into actions, and encourages consumers to opt-in. Our solutions are proven to drive shopping behavior and engagement that unlock brand and market share growth for our clients.
- Website
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http://www.affinity.solutions
External link for Affinity Solutions
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2005
- Specialties
- advertising and marketing
Locations
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Primary
1180 Avenue of the Americas
3rd Floor
New York, NY 10036, US
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99 S. Almaden Boulevard
Suite 600
San Jose, CA 95113, US
Employees at Affinity Solutions
Updates
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📣 🎉 We are thrilled to welcome 3 new members to the Affinity Solutions' leadership team: Jaime Hawkins, Henry Tam Jr. and Jay Given! Each brings deep expertise in building strategic partnerships and expanding market reach. Their combined experiences will be invaluable as we continue to redefine the consumer data and technology space! Read more. 👉 https://lnkd.in/gqSe3X5k #affinityvalues #leadershipteam #consumerpurchasedata
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Overall retail spending remained steady in July as consumers continue to stock up on essentials. How should retailers adjust their marketing strategies? Jonathan Silver, CEO of Affinity Solutions provides a comprehensive view of consumers’ recent buying habits to help retailers understand where to focus their marketing efforts. https://lnkd.in/dtCdMwFm #retailintelligence #consumerspending #retaildata
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Affinity Solutions reposted this
🕛 We are now 24 hours out from our State of TV Measurement Series Day 1! Sean Cunningham, VAB CEO & President to kick us off tomorrow at 12pm ET for a 30-minute webinar discussion with Hearst, Affinity Solutions and DISQO. They will share expert advice and strategies for building a ‘future proof’ measurement plan. It's not too late to register 👉 https://lnkd.in/eteJbCQT
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Join us at Ai4 2024 next week as we explore how AI is reshaping industries and the importance of ethical data practices. With the largest deterministic consumer purchase dataset, our insights help you analyze buyer preferences, predict consumer trends, and drive strategic decisions. Want to make your AI not just smarter, but transformative? Schedule time to connect with our team of experts here: https://lnkd.in/eeX7ckt6 Ai4 - Artificial Intelligence Conferences #Ai4Vegas #AI #consumerpurchasedata
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🌟 Team Spotlight: We're excited to announce that our Event Marketing Manager, Hannah Smith, is a finalist in the Cynopsis Best of the Best & Rising Star Awards under Marketing, Communication, & PR! Since joining us, Hannah has excelled in boosting Affinity Solutions' brand through strategic event planning. In just over a year, she has organized our participation in over 30 major industry events, with one event attracting nearly 2,300 attendees. 👏 We know this is just the beginning of many future accomplishments for Hannah. Let's take a moment to congratulate her on her exceptional work and invaluable contributions to Affinity Solutions! 🎉 Learn more about the Cynopsis Best of the Best & Rising Star Awards and other finalists here: https://lnkd.in/e25ChMWq #affinityvalues #eventsplanning #risingstar
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Discover what’s next for the future of video measurement! Join us on Tuesday, August 13th, at 12:00 PM ET for “Igniting Growth Through Modern Solutions: Your Roadmap to Measurement Innovation”—the first of a two-part TV measurement webinar series hosted by VAB. Gain insights from our Chief Business & Marketing Officer, Damian Garbaccio, along with industry leaders from Hearst, VAB, and DISQO, about the critical importance of developing a “future-proof” video measurement plan! Register here to secure your spot: https://lnkd.in/eNjenZcq #CTVmeasurement #VABwebinar #VABSOTM
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🌞 As summer shopping peaks, staying ahead in the competitive retail landscape is crucial. Explore our new playbook, "Beyond the Receipt: How Consumer Purchase Data is Reshaping Retail," to learn how leveraging consumer purchase data can transform consumer experiences and drive significant growth. 📖 Download "Beyond the Receipt" today to start enhancing your business strategies with the latest in retail intelligence! https://lnkd.in/e25ybZ9k #consumerpurchasedata #retailintelligence #consumerspending
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Wondering what's next for the future of video measurement? Learn how the latest innovations in video measurement are driving industry success and informing strategic business decisions in “The State of TV Measurement 2024,” a 2-part webinar series hosted by VAB. Join us for the first session, “Igniting Growth Through Modern Solutions: Your Roadmap to Measurement Innovation.” Our Chief Business & Marketing Officer, Damian Garbaccio, will join industry leaders—Sean Cunningham, President & CEO of VAB; Armen Adjemian, Co-Founder & CEO at DISQO; and Jessica Hogue, Chief Data Officer at Hearst—to discuss the critical importance of developing a progressive video measurement strategy. Register now to secure your spot: https://lnkd.in/gUP-nmSZ #CTVmeasurement #VABwebinar #VABSOTM
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☀ This summer, we’re embracing wellness with a virtual stretch session hosted by Coach Cathy at Restore! Our team members practiced simple yet effective stretches that can be incorporated into their daily routines, whether working from home or in the office. 🙆♂️ At Affinity Solutions, we’re committed to promoting happier and healthier lifestyles. That’s why we’re providing unique opportunities for our team members to focus on their physical and mental health. A big thank you to everyone who joined and to HealthFleet for facilitating this rejuvenating experience. Join us in making wellness a priority and uplifting each other on our health journeys! 💙 #worklifebalance #employeewellness #affinityvalues
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