Demandbase

Demandbase

Software Development

San Francisco, CA 63,818 followers

Follow Demandbase for the latest news, updates and B2B go-to-market insights.

About us

Demandbase is the Smarter GTM™ company for B2B brands. We help marketing and sales teams overcome the disruptive data and technology fragmentation that inhibits insight and forces them to spam their prospects. We do this by injecting Account Intelligence into every step of the buyer journey, wherever you interact with customers, and by helping you orchestrate every action across systems and channels — through advertising, account-based experience, and sales motions. The result? You spot opportunities earlier, engage with them more intelligently, and close deals faster. Any of that sound interesting to you?

Industry
Software Development
Company size
501-1,000 employees
Headquarters
San Francisco, CA
Type
Privately Held
Founded
2005
Specialties
marketing, account-based marketing, B2B marketing, B2B sales, company-targeted advertising, web analytics, web optimization, targeting, personalization, web personalization, account-based advertising, display advertising, b2b programmatic advertising, b2b go-to-market, account-based experience, multi-channel orchestration, attribution, predictive analytics, sales insights, account intelligence, account identification, intent data, technographics, B2B contact data, firmographics, B2B data, sales intelligence, sales insights, and account-based analytics

Products

Locations

Employees at Demandbase

Updates

  • View organization page for Demandbase, graphic

    63,818 followers

    The future of B2B is officially here! 🎉 Today, we’re thrilled to unveil a bold new chapter for Demandbase, a complete reimagination of our product and brand, designed to lead the next era of B2B innovation. This rebrand is more than just a fresh look—it’s a commitment to continuous innovation and deeper sales-marketing alignment. Our official launch of the enhanced Demandbase One™ Sales Experience brings sellers the precision, insights, and speed they need to close deals faster and smarter. 💬 “This launch is a pivotal step in our mission to align sales and marketing teams, empowering our customers to consistently exceed their revenue goals.”- CEO Gabe Rogol A huge thank you to our incredible team for all the hard work that has brought us to this moment. Your dedication has laid the foundation for this exciting new era. To our partners and customers, thank you for inspiring us to continually raise the bar. We’re just getting started! 💙 Read the full press release to dive into the details of our new features and vision for the future: https://lnkd.in/eGHQb5S8 #DemandTheFuture

  • View organization page for Demandbase, graphic

    63,818 followers

    "If it's Account-Based, it's Demandbase." The phrase speaks for itself. Yesterday, we had the incredible honor of seeing our new brand featured on the Nasdaq Tower in Times Square! 🏙 A huge shoutout to our amazing onsite crew — Chris Moody, Shayla Marvin, Kiara Curet, Vin Matano 🐝, Devin Reed, Aneesh Lal, Jake Clare, and Ding Zheng— who helped capture this momentous occasion. 👏 📸 This is just the beginning of an exciting new chapter, and we can’t wait to see what’s next. #DemandTheFuture #Demandbase #ABM

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  • Demandbase reposted this

    View profile for Vin Matano 🐝, graphic

    Building a B2B Influencer Marketing agency in public.

    I just shot content in a DeLorean with Devin Reed. Easily the most random Tuesday ever. Demandbase just announced their new rebrand and put on a masterclass. This is extra special because I spent the last 6 years at Demandbase (and am a super fan) and also I've looked up to Devin Reed for years now. And now we're collaborating on content 🤯 I've also never sat in a DeLorean before, so there's a first for everything. Recap video dropping soon!

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  • View organization page for Demandbase, graphic

    63,818 followers

    🎉 New brand = New swag! 🎉 Watch as CEO Gabe Rogol gives an exclusive first look at our new swag during India work week at our Hyderabad office. We’ve got plenty more swag coming your way, and we want YOU to join in the unboxing fun! Enter our #DemandTheFuture box giveaway for a chance to win exclusive new merch before anyone else! 👀✨ Here’s how to enter: 1️⃣ Like this post 2️⃣ Comment one word you’d use to describe the future of GTM 3️⃣ Follow our page to stay updated on all the exciting things ahead 🎁 We’ll randomly select 5 lucky winners on 10/4 to receive their own #DemandTheFuture box! (P.S head to the comments for a sneak peak at the box)

  • View organization page for Demandbase, graphic

    63,818 followers

    The new Demandbase has arrived, and it's time to explore everything that’s changed! 🚀 We’ve reimagined both our product and brand to help your teams move faster, stay aligned, and take confident action. With these updates, we’re making it easier than ever to achieve precision and efficiency in your go-to-market strategy. Here’s what you can expect in this new era: ✅ A redefined sales experience that promotes seamless cross-functional alignment ✅ Powerful new features like contact smart scoring, buying groups, and more ✅ A sleek, modern look that reflects the power behind our platform And this is just the beginning! 🌍 Dive into the full blog to discover how Demandbase is transforming the future of B2B: https://bit.ly/4gKuRw6 #DemandTheFuture

  • Demandbase reposted this

    View profile for Gabe Rogol, graphic

    CEO @ Demandbase

    Today I'm thrilled to announce the beginning of a new Demandbase. We have totally reimagined the brand and user experience. It’s time for us to transform the way B2B enterprises go to market. The potential of an account-based GTM strategy has not been reached by most companies. It’s been incredibly difficult to focus Sales and Marketing resources effectively on accounts that will have the greatest life time value. We will be the company that helps solve this problem. This requires a new phase (Phase IV) of the Account-Based GTM category, the phase of “Automation and Insights.” Automation and insights that align Sales and Marketing resources across audiences, messages, and actions and are fundamental to B2B AI. To initiate this phase we’ve re-architected the Demandbase brand to clearly reflect the core technological components necessary for enterprises to be successful with an account-based GTM: 1. Openness – making it easy to get all necessary data in and out of our platform to drive AI models 2. Power – built to flex and scale with your complex and evolving tech stack 3. Transparency – not being a black box, so there can be human oversight on AI capabilities And we’ve completely integrated our sales user experience with our marketing and advertising experiences to unify insights, while launching a host of new sales capabilities: * Contact Smart Scoring – Improve efficiency and accuracy with advanced sorting, refined filters, and an expanded employment database, making it easier to find and match relevant contacts. * Buying Groups for Sales – Automatically identify key decision-makers in target accounts, assign buying roles, and engage the right people with tailored content to accelerate deals. * Site Visit Intelligence – Gain insights into account interest by tracking site activity, identifying top pages visited, and recommending contacts for anonymous visitors to drive timely engagement. * Action in Third-Party Channels – Add records directly to sales engagement platforms like Outreach, Salesloft, and Gong without going through the CRM, speeding up lead response and improving seller efficiency. * Customizable Prescriptive Sales Dashboards – Tailor list prioritization and filtering options for targeted reporting, streamlining workflows, and improving decision-making with easier access to crucial data. We are committed to innovation that enables all GTM functions and roles to work off the same data and intelligent insights across audiences, messages, and actions at every point of your tech stack. Much more to come!

  • View organization page for Demandbase, graphic

    63,818 followers

    Many sellers today struggle with signal-based selling, often chasing the 🚫 wrong data. We’re here to fix that with tools designed to highlight the signals that count. But don’t take our word for it—hear from Vin Matano 🐝 , Founder of Creatorbuzz and Demandbase veteran of 6 years. Vin knows this space inside out, and while he’s moved on, our partnership continues to thrive in exciting new ways. Watch as Vin breaks down how to separate true buying signals from all the noise using Demandbase One. Ready to get signal-based selling right? Check out our starter kit today: https://bit.ly/3ZNxoiS

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Funding

Demandbase 8 total rounds

Last Round

Debt financing

US$ 175.0M

See more info on crunchbase