Highwire

Reminder! Don’t forget to join us for our upcoming webinar on the evolving approach to sustainability across industries like consumer, technology and finance. Moderated by Talib Visram, you'll hear from sustainability leaders Dana Beckman, Kathy Mulvany and Mia Ketterling on how they are reshaping strategies to meet the changing demands of ESG and social impact. 📅 Date: November 14, 2024 🕒 Time: 2 PM ET/ 11 AM PT 🔗 Register Now https://hubs.li/Q02WD5Kp0 #Sustainability #ESG #WebinarReminder #SocialImpact #CorporateLeadership #ChiefSustainabilityOfficer

In honor of Filipino American History Month, we're sharing stories from our Highwire family that reveal the rich, multifaceted identity of Filipino Americans. From navigating two cultures to embracing heritage and tackling stereotypes, Filipino American identity goes beyond the surface. Read more here: https://hubs.li/Q02WmkHS0 #FilipinoAmericanHistoryMonth #Highwire

Last week, healthcare's biggest thinkers gathered at #HLTH2024 to reimagine the future. From partnerships that drive healthcare equity to game-changing initiatives in women's health, HLTH had it all. Read more insights as Highwire helps clients lead the conversation! https://hubs.li/Q02W3y_d0 #HealthcareInnovation #AIinHealthcare #HealthEquity

Diverse teams ignite more innovative problem-solving and better results for clients. We are able to equip our clients with the tools to reach myriad audiences thanks to the nuanced insights of our counselors, who represent a broad spectrum of diversity. Join us as we shout this message from the rooftops: DEIB is good for everyone! In solidarity with our partners International Association for Measurement and Evaluation of Communication, Commission on Public Relations Education, Diversity Action Alliance, Hispanic Public Relations Association, Institute for Public Relations, The LAGRANT Foundation, Museum of PR, National Black Public Relations Society, Page and PR Council to raise awareness and support for why DEIB fuels innovation and drives excellence in our industry and our #fiercelydistinct agency culture. Supporting #PRideInTheWorkplace #DEIBisGoodForBusiness #DIBs #DEI #MeetingTheMoment

Diversity, equity, inclusion and belonging (DEIB) are more than just buzzwords—they're the foundation of a thriving workplace. As more Gen Zers identify as LGBTQ+, our industry is prioritizing creating inclusive, supportive, and safe environments for our increasingly diverse workforce. This is not just a trend – it’s a call to action. To share the truth about why DEIB is good for everyone, we are excited to partner with International Association for Measurement and Evaluation of Communication, Commission on Public Relations Education, Diversity Action Alliance, Hispanic Public Relations Association, Institute for Public Relations, The LAGRANT Foundation, Museum of PR, National Black Public Relations Society, Page and PR Council to raise awareness and support for why DEIB is good for business, our industry and our #fiercelydistinct agency culture. Supporting #PRideInTheWorkplace #DEIBisGoodForBusiness #DIBs #DEI #MeetingTheMoment

LI Fam, In support of this week's #DEIisGoodForBusiness campaign, excited to share some photo highlights of some unique DIBs programming that we've hosted at Highwire in the past few weeks. ✅ Our DIBs Council has been on-mission all year, reading Mita Mallick's text: Reimagine Inclusion. This is the first time that we've collectively read a book together, and our various DIBs Council members have been channeling their inner academic vibes, by presenting rich and engaging chapter breakdowns. We hosted a very special 1:1 session with Mita close to the 1-year anniversary of her book's debut; it was great to learn more about her passion for storytelling and her publishing journey 💎. ✅ In response to a growing interest in broadening our DIBs Media Perspectives series--launched by Highwire's Danny Maiello--and aim to include more insights from podcasters and audio subject matter experts, we were thrilled to welcome in two very special guests from SiriusXM. We learned so much about how the brand is leveraging #AI and working with an increasingly diverse roster of creators. Cultural fluency subject matter expert Nicole Buchanan broke down the role of affinity target segmentation and #agencywhisperer, Tamara Bedrosian, illuminated what is resonating with brands in today's marketplace. ✅ We are all about vibrant collaborations at Highwire! To close out this year's #HispanicHeritageMonth celebration, our Latine-serving affinity group, #MasSabor teamed up with the DIBs BookClub to welcome in journalist and first-time author, Ella Cerón, who recently released a YA novel: Viva Lola Espinoza. The conversation was all-the-way #LIT, with Ms. Cerón sharing myriad perspectives on intersectionality and the enduring importance of magical realism. Shout out to Jazmin Eusébio (she/her) and Marie Papazian, for moderating today's fabulous convo. 👆 This is all a testament to why DEIB in the workplace matters, and how it drives employee engagement and retention. Check out this #Day2 explainer ...https://lnkd.in/ggkAYPsV

Does your workforce mirror our increasingly diverse world? We made a pledge to reimagine our agency so that everyone can have a voice in the conversation–especially historically underrepresented storytellers and creatives. Our retention outcomes have improved, and we are just getting started. Together with our partners THE INTERNATIONAL ASSOCIATION FOR MEASUREMENT AND EVALUATION OF COMMUNICATION, Commission on Public Relations Education, Diversity Action Alliance, Institute for Public Relations, The LAGRANT Foundation, Museum of PR, National Black Public Relations Society, Page and PR Council we are taking a stand to raise awareness and support for why DEIB is good for business, our industry and our #fiercelydistinct agency culture. Join us as we share the truth about why DEIB is good for everyone. #DEIBisGoodForBusiness #DIBs #DEI #MeetingTheMoment

The October edition of the Highwire newsletter is here. Read 'Insights from the (High)wire: Communications and election season' to learn how to prepare your election communications and how to lead during turbulent times.

Is your company culture thriving? A diverse and inclusive workplace boosts performance and reduces turnover, resulting in significant cost savings. To share the truth about why DEIB is good for everyone and creates a space for your workforce to thrive, we are excited to partner with International Association for Measurement and Evaluation of Communication, Commission on Public Relations Education, Diversity Action Alliance, Hispanic Public Relations Association, Institute for Public Relations, The LAGRANT Foundation, Museum of PR, National Black Public Relations Society, Page and PRCouncil to raise awareness and support for why DEIB is good for business, our industry and our #fiercelydistinct agency culture. Join us this week as we double down on why DEIB is good for everyone. #DEIBisGoodForBusiness #DIBs #DEI #MeetingTheMoment

Halfway through #HLTH2024 and AI, specifically Generative AI (GenAI), is dominating conversations. In session after session, standing-room-only crowds have been eager to hear how #healthcare companies implement AI to drive efficiency and improve outcomes. The consensus is clear: AI’s impact is real, but its value is tightly linked to the quality of the data feeding it. And there is still a long way to go to getting—and using—representative, multimodal data across a broad continuum of patients and conditions. Excited to see what the rest of the show brings - if you're in Vegas, let's connect!