Nonfiction

The newest edition of Reference Notes is out! New work for Drive Capital, Cofactor AI, and Jeramie S. Selders. Neil also recently had the pleasure and privilege to talk to the Conway Center for Family Business about my POV on what makes a great brand and why it matters. I delve into why brand is really about emotion, meaning, and beauty as well as give a peek into the Nonfiction process. Curious? You watch the talk below. https://lnkd.in/gDBvWvJN

"Rebranding isn't just an exercise in creativity (though that's a crucial part). It's a strategic move that can significantly impact a business’s success. A great rebrand can help you reconnect with your audience, differentiate you from competitors, and position your company for future growth. It’s an opportunity to tell your story in a way that resonates more deeply with your stakeholders and reflects the true essence of your organization." Neil Wengerd recently had the pleasure of traveling to beautiful Bellefountaine, Ohio to sit down with Jason Duff and Ethan DeLeon on the Small Nation Podcast to have a conversation about branding: what we think it is, why we think it matters, and how to create more optimism and meaning. We talked about why all this matters, especially for small businesses and those looking to grow with intention. Listen in to hear the full conversation. https://lnkd.in/gZhcxVg7

Neil Wengerd was in beautiful Bellefountaine yesterday to talk with Jason Duff, Ethan DeLeon, and Small Nation on The Small Nation Podcast. They got into optimism, meaning, soul, and why they matter to building a brand that people pay attention to. The podcast drops in a couple weeks.