ZoCo Design

"ZoCo’s healthcare UX focus isn’t just about designing better products—it’s about elevating Ohio’s position as a leader in the future of healthcare and digital health innovation." Thank you to Ohio Tech News for featuring our focus on healthcare in your latest article! We're proud to be part of Ohio’s growing healthcare innovation and life sciences ecosystem 💚

We've been bursting at the seams with events and activities lately! From taking Product Invitational to the West Coast, volunteering with our friends at Mid-Ohio Food Collective, hosting co-working for the IxDA Columbus community, and having our own team celebrations (peep that green food in honor of St. Patty's Day!), our days lately have been spent connecting and collabing. All this, while supporting dozens of clients. And we're just getting started. Next week, our latest newsletter comes out where we'll be promoting upcoming events for the public (yes, there's more!!) and dropping ALL the info on what working with us looks like, including how much we cost, how long we take to onboard, and what we deliver. Subscribe here so you don't miss a thing this Spring: zocodesign.com/newsletter

Patient experience isn’t just a nice-to-have, especially when those patients have a chronic condition. Prioritizing intuitive, accessible, and empathetic UX impacts: - Adherence to treatment - Proactive behavior - Connection to care teams - Improved outcomes Our work with SonarMD demonstrates this first hand. SonarMD is a holistic platform that proactively detects deteriorating gut health so IBD patients receive the right care at the right time, resulting in healthier patients and a lower total cost of care. From enhancing the patient journey to refining the provider portal, our collaboration with SonarMD is shaping a system that keeps patients healthier while reducing unnecessary interventions. And we’re just getting started. More to come soon. 👀 https://lnkd.in/ezZbzzMV

Next TUESDAY, MARCH 11 from 9 AM - 4 PM, we'll once again be opening our office doors for co-working, in partnership with Lauren Schaefer and the Columbus IxDA community! If you joined us last year, drop your favorite moment below! And if not… well, now’s your chance. PARKING: No need to stress about meters! The paid spots in our two lots behind the building (off Holly Ave.) WON'T be enforced, so go ahead and park for free. No great work session starts without coffee. Moonbird, the best coffee cart in town (IYKYK), will be out back. Grab a treat before settling in! RSVP: https://lnkd.in/gk5KTRPS We hope to see you there!

Leadership can be isolating. To address this reality, we launched our Product Invitational events with three core intentions: 1. Build community among product and UX leaders 2. Provide access to process common problems among peers 3. Create a genuine space for vulnerability and growth For our tenth Product Invitational, inside the walls of our own Columbus studio, we tried something new. Instead of our usual roundtable discussions centered on a pre-set topic, we introduced a full morning of Live Issue Processing. Each attendee shared a current issue they are facing for the group's feedback and advice. The result was new perspectives, actionable takeaways, clarity, and connection. And it made our hearts sing 💓 💓 💓 Thank you to the leaders who joined!

We're STOKED for our partner, Dovetail's Insight Out Conference this April! Catch Sara Riedel and Ethan Newburger from the ZoCo Design team boppin' around all the sessions and hear our very own Founder and CEO, Lacey Picazo, on the mic as a featured speaker. 🎤 The event is April 23-24 in San Francisco at the Fort Mason Center. Early bird pricing is still available—grab your ticket before it’s gone! https://lnkd.in/e99JMrgt

Health has been the predominant industry ZoCo has served every year since 2013. But healthcare is vast and complex, so you might be wondering—what does that experience really look like? Well, look no further. Our very own spreadsheet queen, Hannah Greene, crunched the numbers on all our past healthcare client work and whipped up the charts below:

💘 May your Valentine’s Day be filled with meaningful connections, heart-shaped feedback loops, frictionless joy, and a few sweet UX puns! 💬🍬

If you know any product leaders in the Bay Area, send them our way! ZoCo is headed west for our first-ever Product Invitational in San Francisco in partnership with Dovetail on March 6! 🌉✨ This isn’t your typical networking event—it’s a space for small, curated roundtable discussions where experienced Director, VP, and C-Suite product leaders come together to: 🔹 Process timely challenges 🔹 Share insights with peers 🔹 Build real connections that go beyond LinkedIn We’re making ZoCoast a thing, and this is just the beginning. Learn more and share the event details here: https://lnkd.in/gg-KA6-6