New York Festivals

NYF’s Executive Juries, led by Jury President Javier Campopiano, Worldwide Chief Creative Officer of McCann Worldgroup and McCann, have cast their votes and after thoughtful consideration and thorough review…the results are in! We are proud to announce the 2024 Award-Winners! Top-scoring campaigns from 60 countries around the globe created by prominent agencies impressed NYF’s powerhouse juries. Trailblazing work that engaged consumers, boosted brand affinity, and delivered ROI earned accolades and NYF Towers. New York Festivals salutes 2024’s winners. Here’s a behind-the-scenes look at the Grand Prize winners, our Executive Jury judging sessions, and a special message from our Best of Show winner! Best of Show: Hotel La Argentina, TyC Sports, Mercado McCann Grand Awards: The Everyday Tactician, Xbox, McCann London, McCann Health London | An IPG Health Company Giving a Voice to the Unheard, Islam Alijaj, Farner | Team Farner AIZOME Wastecare™ Industrial waste — certified as skincare., AIZOME, Serviceplan Group, GERMANY No Smiles, McDonald's Japan, TBWA\HAKUHODO WoMen's Football, Orange, Marcel The 100th Edition, Frankfurter Allgemeine Zeitung, Scholz & Friends

Serviceplan reveals that over 1500 harmful chemicals are used in textile production. Japanese startup AIZOME offers a sustainable dyeing method using only water, plants, and ultrasound. To stand out, AIZOME introduced WASTECARE™—a skincare product made from their textile dyeing wastewater. Tested and packaged like a luxury beauty product, it includes organic stabilizers and comes in recycled, layered cardboard packaging for stability. 

In the 3 years since Rolo Cordova and I started L&C, people have asked us questions like why we did it? How we did it? And were we afraid of jumping from the safety of a big agency to the unknown? We always answer the same: -Yes we were terrified. -But we always remained optimistic 💡❤️ Growing up in country like Peru, at the time we did, safety wasn’t always a given. So we quickly learned to be comfortable in the unknown, and we realized the biggest strength a person can have is optimism. Optmism pushes you to find your own path, feeds your intuition and will always guide you to the place you need to be. Either you are working for a big agency, a big brand, a small independent one, or you decide to start your own shop, optimism will always help you find your path. Thank you New York Festivals for sharing L&C story and the creative work we’ve made powered by optimism. Greg Collins Bruno (Coky) Franchino Mar Ichiyanagui Juan Ahumada Camden Elizabeth Claudia Incio Manuel Hoffmann José Pacheco Sosa Diego Pomareda Maria Camila Velasco Serviceplan Group #optimism #creativity #purpose

FCB Health New York | An IPG Health Company, Works to Remove Bias from Heart Rate Monitoring Smartwatch green light technology often fails for people with darker skin tones, leading to inaccurate heart data. EQL BAND uses sound-based technology to accurately monitor heartbeats regardless of skin tone. Integrated into a redesigned smartwatch band, it ensures equal heart rate detection, improving health data accuracy and reducing disparities.

Let’s Celebrate Winner’s...again! We announced our winners back in May but coming off Olympics fever made us want to celebrate OUR winners again!    So another round of congrats to the agencies from around the globe whose innovative work impressed the healthcare industry creative leaders who served on the NYFHealth Grand Jury and Executive Jury panels.  Gold Winners: Title: Ashe Versus Brand: Moderna Company: TBWA\Health Collective Title: Dogs without borders Brand: SFBO Company: VML HEALTH Title: EQL BAND Brand: EQL BAND Company: FCB Health New York | An IPG Health Company Title: Inequality You Can't Ignore Brand: The Chrysalis Initiative Company: EVERSANA INTOUCH Title: Outcare v2 Brand: Hospital Samaritano Company: Havas Health Network & You Title: SEEN BOOK Brand: Speak Up in Bronchiectasis Company: Area 23, an IPG Health Company Title: The Congregation Brand: podHER Company: Klick Title: The Messenger Brand: KERENDIA (finerenone) Company: Area 23, an IPG Health Company Title: TOXIC PORTRAITS Brand: Horizon Therapeutics Company: Area 23, an IPG Health Company https://lnkd.in/ebQu2Mt5

Moderna and Arthur Ashe: A Legacy of Change TBWA\Health Collective along with client Moderna celebrates its US Open sponsorship and COVID vaccinations by partnering with tennis legend Arthur Ashe. Highlighting Ashe's journey from segregated courts to becoming the first Black man to win the US Open, the film showcases his battles against apartheid, heart surgery, and HIV. This powerful story connects deeply with tennis fans, sports enthusiasts, and equality supporters, reinforcing Moderna's values and impact.

The New York Festivals® AME Greater China Awards has concluded its inaugural year, recognizing outstanding creative excellence and marketing effectiveness in Greater China. After a rigorous judging process, we are proud to announce the winners. 2024 AME Greater China Awards Winners: Gold Award: Campaign: Kuaishou Live Again 快手《LIVE AGAIN 重生ID》 Agency: TOPic & Loong Brand: Kuaishou 快手 Category: Promotion of Health & Human Services Silver Award: Campaign: Propose a Day Off for Winter Solstice 建议冬至放一天假 Agency: Shanghai Tian Yu Kong Advertising 上海天与空广告有限公司 Brand: ele.me 饿了么 Category: Socially Conscious Content Bronze Award: Campaign: Noodles Forbes 桶泡面让中国涌现了 300 万 “富豪 Agency: BlueFocus 蓝色光标 Brand: JinMaiLang – LaMianFan 今麦郎 Category: Activation and Engagement Finalist Awards: TOPic & Loong: "Kuaishou ‘Live Again’” for Kuaishou in Corporate Image and Social Media Community Management. PAWPAW: "Meituan & Jia Bing: Enjoy Spring Like I Do" for Meituan in Influencer Marketing. Banana Balloon: “WheelCheer” for Tencent Parental Guardian Platform in Social Equality - Diversity, Equity, and Inclusion. BlueFocus: "Strange Fun Goods Contest" for DouYin in Avante Garde / Innovative.

Silver + Bronze Winner in 2024 NYF Health Awards! TANK Worldwide’s campaign highlights the often-overlooked risk of shingles among healthy individuals over 50, who may forget that 90% already carry the virus and don't know that shingles can happen at any time. TANK launched a campaign using a visual of the shingles rash over several months to stress year-round vaccination. By analyzing common rash locations, target demographics, and social media insights, they used a calendar to emphasize the persistent risk and need for vaccination.

Excited to announce the 2024 New York Festivals Special Industry Awards winners! These awards honor companies with innovative and creative multi-award-winning campaigns. This recognition celebrates holding companies, networks, and agencies whose work inspired consumers and built brand affinity. Recipients were determined by top-scoring entries judged by the New York Festivals 2024 Executive Jury. These award-winning teams set new industry standards and left a lasting impact on advertising and communications. Check out our reel featuring insights from our Executive Jury and highlights of the winning work! Winners: Agency of the Year: Jung von Matt Agency Network of the Year: McCann Worldgroup Brand of the Year: TyC Sports Holding Company of the Year: Interpublic Group (IPG) Production Company of the Year: VIRGEN Special thanks to our Executive Jury: Javier Campopiano, Samira Ansari, Jeff Benjamin, Keith Cartwright, Susan Credle, Thiago Cruz, Till Diestel, Islam ElDessouky, Fede Garcia, Kaz Maurice-O'Leary, Joanna Monteiro.

2024 Industry Awards Announced! Every year, the New York Festivals Special Industry Awards honor companies whose multi-award-winning campaigns demonstrate innovation and creativity. This honor is the ultimate recognition: celebrating the holding companies, networks, and agencies whose cutting-edge work inspired and engaged consumers AND fostered brand affinity. Stay tuned this afternoon to watch our winners' reel and witness the creativity and excellence that earned these prestigious awards. Winners:  Agency of the Year: Jung von Matt Agency Network of the Year: McCann Worldgroup Brand of the Year: TyC Sports Holding Company of the Year: Interpublic Group (IPG) Production Company of the Year: Virgen