Stack Moxie

A big shoutout to all the Adobe Marketo Engage Champions for 2024-2025! 🎉 It's always inspiring to see leaders in the marketing space being recognized, and we're especially excited to celebrate four champions we've had the privilege of working with here at Stack Moxie: ⚙️ Jenny Robertson, ANNUITAS ⚙️ Kimberly Galitz, F5 ⚙️ Max Garrett, MBAITM, Western Governors University ⚙️ Shivani Bhatt, Cloudflare Their drive to innovate and push marketing tech forward is inspiring, and we’re thrilled to see them getting the recognition they deserve. Congrats to all the champions—we can't wait to see the amazing things you'll achieve next!

Picking the right CRM for your org is the first step to turning customer interactions into lasting relationships. Struggling with which one to choose? Let's explore it together. Our 2024 CRM Buyer's Guide covers everything you need to make your decision, from identifying business needs to common CRM selection mistakes, and more. https://lnkd.in/eKGJPG48

Curious how public sector teams can make the most of AI while staying compliant and future-ready? Unpack the strategies for embracing AI, balancing innovation with regulatory demands, and optimizing performance in marketing and RevOps. https://lnkd.in/ejdg3ncM

Test smarter, not harder. Automate every lead, object, and workflow in Salesforce with Stack Moxie. Grab our free managed package on the AppExchange now! https://lnkd.in/eUg5SiQW

Thinking about migrating from Marketo to HubSpot? Our Marketo to HubSpot migration guide covers everything you need to know about preparing for and performing a reverse migration: 📋 Pre-migration checklist 🚀 Post-migration best practices 🛠️ How Stack Moxie simplifies the migration process And more. 📎 https://sta.mx/wejc

🤖 Automated testing has made it possible for teams to comprehensively QA their campaigns and workflows in seconds. But even with automation, there can still be occasions when a manual test is needed. When manually testing leads, it’s important to have an internal protocol that helps ensure that test data isn’t obscuring reporting or randomizing the sales team. 📚 Our guide to manually testing marketing leads provides best practices for teams to perform tests that validate systems without creating confusion for the rest of the revenue organization: https://sta.mx/6kd5

🔍 Think monitoring the operational health of your HubSpot is complicated? Let us simplify it for you. With Stack Moxie's Automated HubSpot Checklist, setting up a daily check of seven key health indicators for your instance takes less than five minutes. Here’s what the HubSpot Checklist covers: ✅ SPF and API usage validation ✅ Confirmation that your HubSpot pixel is active on your website ✅ Verification of your HubSpot CNAME records for landing pages and email tracking Stay proactive and informed about your system's performance and any crucial changes, so you're never surprised by operational shifts that could affect your system's health. Sign up now for free: https://sta.mx/0fnj #HubSpot #marketingops

If you're still testing your systems manually, you're missing errors and opportunities for efficiency. Embrace automated testing for seamless repetition of tests and comprehensive regression testing to ensure your entire workflow is error-free. https://lnkd.in/ewFsckxg

⏱️ Time is valuable, and if your leads aren't reaching your sales team quickly, your prospects may lose interest. Speed to lead testing provides insights into: 1️⃣ Your baseline lead routing performance. 2️⃣ Identifying obstacles causing lead misrouting or delays. 3️⃣ Ways to optimize your flows for quicker response times. Learn why speed to lead is a pillar of marketing operations, and explore best practices to maintain a smooth lead flow. 🚀: https://lnkd.in/dM_ApJSe #marketingoperations

Testing in marketing often gets equated with A/B testing, but it's so much more than just campaign tweaks. At its core, testing is about ensuring quality and driving operational excellence across every phase of your marketing efforts. Embrace Test-Driven Marketing to elevate your campaigns from concept to execution, ensuring that quality is embedded in every step of the process. Ready to refine your approach?