RevGenius

Stop wasting time reviewing sales calls...Do this instead!   RevOps leaders know sales calls hold valuable insights—but who has time to sift through hours of recordings? 🤔 With Retellio, you can: - Instantly surface top objections & winning responses - Capture key moments from your best reps and scale their approach - Give leadership an easy way to hear customers - Compile snippets into podcasts so you can listen while you’re on the go No more manual reviews. No more guesswork. Just the insights you need, delivered straight to your team. ✅ Want to see how it works? Check out Retellio website and book a quick chat. ➡️ https://lnkd.in/d835DjDa   _ P.S. They are a Gong partner with a one-click integration.🤫

AI SDRs are dead... long live AI SDRs! ☝   Join for a virtual event on Tues, March 25 as we take the AI SDR debate head on with special guests: Brendan Short (Founder @ The Signal (.club)) and Kevin White (Head of GTM Strategy @ Common Room).   In 45 minutes, we’ll cover: - Real reasons AI SDR tools are failing (and what needs to change) - Why revenue leaders are losing sleep—and rebuilding their GTM motions from the ground up - Success stories and cautionary tales from GTM teams experimenting with AI SDRs in the wild - Live look at what's possible: We'll demo how AI agents for GTM can actually augment (not replace) reps And we'll do it all live - Tues, March 25, 2025 @ 11am PT / 2pm ET 🕞   Sign up to take part in the great GTM debate! ➡️ https://lnkd.in/d8Sx7S4K

Top sales teams are using SMS and email to: - get quick replies - keep deals moving - close more sales ... but in order to see the results, you need to use them right. How? Final call to find out! 🚀 Join Andrew Davis, VP of Marketing at TextUs, this Wednesday for a free masterclass and sharpen your messaging! Key Takeaways: - When to use SMS vs. email - How to write messages that get replies - The right mix of automation and personal touch Sign up now! ➡️ https://lnkd.in/dC3v9x-H

Everyone is screaming brand >> all I’m screaming movement & category before brand. Here’s why: With AI commoditizing content and competition flooding every category, the biggest challenge isn’t being better, it’s being memorable. - Peep Laja Agreed big time! But where I disagree is how to stand out- The most potent way to be seen is to create the category and the rules, and build a movement around that. The output of THAT becomes your brand. Competition is a GREAT thing if you’re the one who built the category out. Competition increases category potential and market cap. The more competitors that come into the market you’ve built the more help you have in building the need for the masses. Examples: HubSpot: Created the concept of "inbound marketing" and established itself as an authority on the topic. Zuora: Defined and enables new business models in the "Subscription Economy". Gong: Created a new category in sales enablement. Slack: Created a new category of enterprise software for communication and collaboration. Tesla: Established itself as a leader in the electric vehicle market and sustainable energy company. Uber: Created the ridesharing category Salesforce: Created the cloud computing category. Here are the metrics that matter: 1. Revenue 2. Category Potential 3. Market Capitalization Tesla had a much bigger percent of a category (EV) that wasn’t really that big. Musk gave away his patents to ENCOURAGE competition and drive category potential through the roof. And thus, even at a relatively lower market share they blew revenues through the roof. Note: Their market share is dropping because of things outside competition.* Being the first to name, frame and claim a new category has proven a big differentiator since the beginning of time. Creating the market vs going to market. * Agree with being memorable and building something different big time. Brand is an output not an input. Output of category creation, rallying the people in the space around a shared vision of overcoming a villain, building a movement that matters, impact-driven category design. Etc. Category and Movement will eat your brand All. Day. Long.

Spotlight on TigerEye: Business Analytics, Built for GTM! 🌟 Live demo on March 27th with Anna R., VP of Sales at TigerEye! Anna will show you how TigerEye helps teams turn historical performance into actionable plans, enabling seamless collaboration across sales, marketing, and finance to drive growth with precision. Exclusive demo day offer: Book a demo as a RevGenius Demo Day registrant and get 50% off an annual Pro-level subscription (new customers only). Plus, enjoy free onboarding and integration services! 🔥 Save your spot! ➡️ https://lnkd.in/d-sb4Vqz

The Sea of Sameness is where everyone follows everyone else and removes creativity from the equation. People think it's 'safer' to follow others. I don't necessarily agree with that. Karthi and I made a picture about what contributes to this: 1. The rise of playbooks Cookie-Cutter Strategies: As soon as a specific tactic (like a LinkedIn “growth hack”) works for one company, everyone rushes to replicate it. Standardized Metrics: Chasing the same KPIs (e.g., clicks, likes, MQLs) encourages surface-level engagement over meaningful differentiation. 2. Cheap Capital and Growth-at-All-Costs VC Funding Frenzy: Access to venture capital meant startups prioritized rapid growth, often at the expense of originality and long-term sustainability. Focused On The Next Funding Round Over Long-Term Vision: Leaders optimized for quick metrics—user acquisition, valuations—while ignoring product depth, impact, or genuine brand distinction. 3. The Copycat Mentality Market FOMO (Fear of Missing Out): When one competitor finds a successful strategy, others copy to avoid “missing out,” leading to herd behavior. Lack of Original Thinking: Instead of questioning assumptions or rethinking models, companies just echo the current trend, perpetuating sameness. 4. Over-Reliance on Technology and Automation Scale at the Expense of Story: Automated marketing and churned-out content can make every brand sound alike, prioritizing quantity over quality. Data-Driven, But Not Insightful: When data becomes the only guiding force, genuine creativity or user-centric experimentation often gets lost. 5. Fear of Risk and True Innovation Playing It Safe: Many leaders would rather iterate on proven ideas than risk building something truly disruptive and potentially failing. Appeasing Stakeholders: In larger organizations, an internal culture resistant to change discourages bold, innovative approaches that might stand out. 6. Influencer-Heavy Marketing Superficial Social Proof: Paying or partnering with influencers for endorsements can drive short-term engagement, but seldom creates enduring differentiation if it’s the same influencers everyone else uses. Lack of Depth: Focusing on viral moments and vanity metrics leaves little room for brand-building and real customer-centric impact. You're going to be able to copy tech FAST with AI. If you're also copying playbooks and 'GTM' of somebody else, how are you building anything differentiated? Did I miss anything in the sea of sameness?

Is SMS dead or still driving deals? We asked the RevGenius community, and here’s what they had to say: 💭 "SMS works—it grabs attention and is great for reminders and promotions. Keep it simple." - Kenisha Pough 💭 “SMS works best when short, relevant, and not spammy. ideal for reminders, flash sales, and follow-ups.” - Aurelien Scagnolari 💭 “SMS drives retention and warm leads but needs privacy planning. Success depends on timing and personalization.” - Océane L. 💭 "SMS still has the highest delivery and response rates. The key challenge is staying compliant while innovating.” - Bojan Varga 💭 "SMS drives deals, when used strategically: Avoid mass texting, personalize follow-ups, and keep a clear CTA.” - Johnny Irizarry 💭 “SMS is widely used, but U.S. regulations require careful compliance.” - Eric Klein What about you? 🤔 How do you decide when to use SMS vs. email? Join us on March 19th share your take! Register here! ➡️ https://lnkd.in/dC3v9x-H Andrew Davis, VP of Marketing at TextUs, will lead a masterclass on winning with both channels and keeping momentum strong.🔥You’ll walk away with proven tactics to engage buyers at the right time, overcome common objections, and ensure your pipeline keeps flowing. Save your spot! ➡️ https://lnkd.in/dC3v9x-H This event is powered by our partner: TextUs 🔥

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Creating a list of top fastest growing companies in AI and need your help. Here's my starting point: Cursor Lovable Bolt Midjourney Aragon.ai ElevenLabs Mercor Icon Attention Wordware (YC S24) Exa Nooks Copy.ai Replit Relay.app Clay HockeyStack Attio Regie.ai Koala 11x WINN.AI Some early qualifications: - in AI - Under 5 years old (emerging) - Under 200 employees (maybe far less) - Growing FAST - $10 mm ARR+ and/or $10 mm + funding (figuring this part out) Who would you add?

Spotlight on Insightly, an Unbounce company: The Modern, Affordable CRM Teams Love! 🌟 Live demo on March 27th with Mitchel Skaff, Sales Engineer at Insightly! Mitch will show you how Insightly helps businesses build strong customer relationships with an easy-to-use, customizable CRM - driving growth and efficiency for teams of all sizes. Exclusive demo day offer: Book a demo as a RevGenius Demo Day registrant and get FREE guided onboarding ($1,500 value). Save your spot! ➡️ https://lnkd.in/dN_pERsS