Startup CPG's Fourth Annual Shelfies Awards Ceremony IT'S HERE -- The Fourth Annual Shelfies Awards, proudly presented by Social Nature, will recognize the most promising emerging CPG brands. Join us for our "red carpet" Awards Ceremony celebrating the Fourth Annual Shelfies Awards finalists + winners! All are welcome to learn about and toast to the incredible emerging brands in our community. Tune into our Live from anywhere in the world to learn more about the Shelfies Winners and for an unforgettable time of community cheer, and – most importantly – to nerd out over the incredible innovation in our space. Our mission at Startup CPG is to elevate emerging consumer brands. Since our inception in 2020, we have been keenly attentive to the unique challenges that small emerging CPG brands face. Among these challenges is the cost and labor barrier to nominating products for big-name awards -- so we created our own, specifically to recognize the best-of-the-best 1-10 person brands. After receiving over 1500 products, our 4th annual Shelfies Awards were by far our most competitive yet. It's time to meet the finalists who stood out among the crowd. The Fourth Annual Shelfies Awards, proudly presented by Social Nature: An online to offline shopper marketing platform for natural CPG brands, powered by 1+ million shoppers. Over 600 CPG brands use Social Nature to convert online demand into in-store sales to support key retail accounts, new product launches and review syndication.
Startup CPG
Industry Associations
New York, NY 17,623 followers
We're here to elevate young CPG brands through opportunities to shine, access to decision makers, and vital resources.
About us
The world's biggest CPG community, Startup CPG is here to help young CPG brands succeed. If you are a startup consumer brand with ten employees or fewer, we will give you opportunities to shine, elevate your brand to decision-makers who matter, and connect you to those who have done it before. We will do everything in our power to help any brand working for a better CPG ecosystem system. We’re here to lift you up, advise on critical resources, and grow your network so you can make real impact. Join our slack channel with 25,000 CPG entrepreneurs at Startupcpg.com
- Website
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startupcpg.com
External link for Startup CPG
- Industry
- Industry Associations
- Company size
- 2-10 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2019
Locations
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Primary
New York, NY 10014, US
Employees at Startup CPG
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Daniel Scharff
Founder/CEO @ Startup CPG | Biggest CPG Community on the Planet | Top 1% Global Podcast Host
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Mark Shesser
Founder @ Coldsmoke Creative | Shopify Plus Partner
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Peter Boyajian
Leading Retail @ Heirloom Coffee Roasters, Head of Partnerships @ Startup CPG
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Bianca Egas
Agency Partner Manager at Rebuy | Partnerships and Sales Professional
Updates
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Our first-ever Shelfie Awards Yacht Party presented by Recharge was nothing short of amazing! 🛥️ We had an absolute blast celebrating the incredible finalists and WINNERS of the 2024 Shelfie Awards presented by Social Nature 🏆 Cheers to a night of good vibes, great company, and unforgettable memories. Be sure to join our newsletter and Slack for upcoming events and brand opportunities - www.startupcpg.com . . . #shelfieawards #startupcpg #cpg #boatparty#emergingbrands
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✨Webinar✨ CPG Inventory Management System: Cin7 Demo Streamline Your F&B Inventory: A Live Demo. Join us as we walk through how Cin7 Core is used to help SMBs in food and bev manage their inventory. And stay on for a special guest customer who will share their experience with Cin7. In this webinar you will learn how to: ↗️ Track inventory and orders in real-time across locations and sales channels ↗️ Effortlessly manage expiration dates ↗️ Forecast and optimize stock levels to reduce waste and improve cash flow ↗️ Seamlessly integrate with ecommerce platforms and retailers ↗️ Generate real-time reports for informed decision-making ↗️ Access capital through invoice financing, exclusive to Cin7 customers ↗️ Lessons from a current Cin7 customer in the Food & Beverage industry Register here: https://lnkd.in/epvWFj8c . . . #webinar #cpg #smallbusiness
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✨NEW Episodes✨ Take a look at what the Startup CPG Podcast has in store for you this week! 🎙️ **Founder Feature: Alison Cayne of Haven's Kitchen** In this episode of the Startup CPG podcast, Grace Kennedy sits down with Alison Cayne, the founder of Haven's Kitchen, to discuss the transformation of her business from a cooking school to a thriving CPG brand. Alison shares the challenges and lessons learned during this journey, touching on topics like sustainable packaging, navigating new food industry categories, and the strategic launch of a line of aiolis. She offers valuable insights into effective, cost-efficient marketing strategies and the importance of staying flexible in a rapidly changing market. 🎙️ **Episdoe 159 - EDI 101: Emily Curran, SPS Commerce** In this episode of the Startup CPG podcast, Daniel Scharff sits down with Emily Curran, Senior Manager of Product at SPS Commerce, to talk about the role of Electronic Data Interchange (EDI) in optimizing supply chain processes. Emily breaks down how EDI automates the exchange of business documents between retailers, distributors, and brands, offering listeners an introductory understanding of its basic concepts and benefits for efficiency and accuracy. 🎧 Tune in now on Apple Music, Spotify or wherever you get your podcasts! . . . #newpodcast #podcastshow #businesspodcasts #entrepreneurs
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We’re excited to announce the winners of our 4th annual Shelfie Awards presented by Social Nature 🏆 With over 1,500 products submitted - the 2024 Shelfie Awards were the most competitive yet. Our judges worked tirelessly to select these 32 winners! 💪 Supplements Microjoy 🧼 Skincare REJINS 🫧 Hygiene Bim Bam Boo 🛀 Bodycare Protéger 💆♀️ Haircare SWAIR Parrotfish 🧃 Bevs with Benefits Bear Maple 🍹 Non-Alcoholic Abstinence Spirits 🥂 Alcohol & Mixers Neat Beverages ☕️ Coffee & Tea The Chai Box Inc. 🍃CBD/THC Plift 🐶 Pet Care Bundle x Joy 🍝 Sauces Eat Happy Kitchen 🥫 Condiments Pink Salt LLC 🧂 Seasoning PODI life, South Indian-ish Pantry 🐘 👧🏻 Kids Sunnie 🫒 Oil & Vinegars Heraclea 🌶️ Hot Sauce & Chili Oils Hot N Saucy 🍟 Savory Snacks S'NOODS 🧁 Sweet Snacks Booskies Cookies Austin Pretzel Company 😋 Dips, Spreads & Nut Butters Rooted Fare 🍪 Baking Mixes Fire Baked Cookies 🏋🏻 Healthy Snacks DRYBOX USA LTD 🍭 Candy Whims Delights 🥶 Frozen Foods pi00a Sobo Foods 🌱 Plant-based Alternatives RIND 🥣 Pre-made meals & Soups 18 Chestnuts Soups 🥞 Breakfast Bake Me Healthy 🍦 Frozen Sweets BAKR TruJoy Yogurt Congrats to all of the brands who are taking home a Shelfie Award! Enjoy your well deserved win. Keep an eye out for upcoming Shelfie Awards announcements. The 2025 Shelfie Season will begin in February! . . . #cpg #startups #emergingbrands
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Get pumped, Chicago! 🎉 Join us for an incredible night of networking with your favorite local CPG entrepreneurs and experts! This is your chance to connect, share ideas, and make some amazing new connections in the industry. A massive shoutout to mHUB for hosting us and to our awesome Chicago community leaders, Anne Klassman and Matt Sabo, for bringing this event to life. Grab your spot here: https://lnkd.in/evqZAcg8
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The 2024 SHELFIE AWARDS WINNERS ARE HERE! 🥳🍾🎉 Join us in congratulating this year’s group of winners. With over 1,500 products submitted for judging, this was the toughest competition yet! 🌟 Click here to read more about our winners: https://lnkd.in/ejXQ8pk4 A special thanks to our sponsor Social Nature for helping to make the 2024 Shelfie Awards season a success! 🙏🏻 . . . #cpg #shelfieawards2024 #emergingbrands #startups
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Announcing the Discotopia Backpack Brand WINNER: icalm Health! 🏆 iCalm Health stole the show at our Discotopia party, earning the top spot for their stress relief shots! They’re now heading to Newtopia Now 2025 with a FREE BOOTH! Thanks to New Hope Network for helping us support these amazing sisters from Peru. A big congrats to all the backpack brands, and another massive thank you to NielsenIQ for making ALL our fun possible, as well as our silver sponsor Doss. . . . #cpg #newtopianow #startupstories #emergingbrand
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Get ready Asheville! Our next meetup in just around the corner. This is your chance to meet and mingle with other CPG founders and experts over a drink at The Mule - Devil's Foot Beverage, LLC's tasting room. Enjoy product sampling from: 🫖 Sarilla 🍪 My Better Batch 🥞 Biscuit Head 🌶️ Spice Witch Plus! Rub elbows with our special guests from Earth Fare and Food Matters Market Grab your ticket now: https://lnkd.in/d3PPvivv . . . #cpg #asheville #community #meetups #northcarolina
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Next time there’s a spot in the Startup CPG Section, grab it as fast as you can! Wise words from our friends at Tal's 😉 Check the announcements channel in our Slack for upcoming opportunities at the Fancy Foods Winter Show and Expo West 2025 🙌 . . . #cpg #tradeshows #startupstories #entrepreneurship