Teikametrics

🔥 The ultimate virtual event for Walmart sellers is back and better than ever before! 📆 World of Walmart takes place on October 1, and gives you access to more than anything you'll find from a traditional virtual event: ✔️ New strategies and tactics to launch and scale your Walmart business, updated for 2024 & 2025 ✔️ Hours of content from the industry's top experts to watch live or access later (available only through registration) ✔️ Unique category-level Walmart data and benchmarks ✔️ Live interaction with guests and experts and much, much more.. Register for free and don't miss this opportunity to maximize your presence on Walmart. https://hubs.ly/Q02KcQ9T0 Full schedule and speaker list to be announced soon! #walmart #ecommerce #worldofwalmart

The ad certification program from Walmart Connect goes above and beyond to equip partners and clients with the tools they need to deeply understand retail media. Our very own Alicia Marshia talks about her experience with Walmart Connect's ad certification program, and how it's been a game changer for us at Teikametrics. We're eager for Walmart Connect to release more content in the future! #walmart #walmartseller #ecommerce

It's the final day of Let's Grow! It's been an incredible week full of great conversations with sellers and partners, and we couldn't be more excited to participate in the growth of Walmart's thriving seller community. Thank you to the Walmart team for putting on such an incredible event, and a big thank you to our team for representing Teikametrics. The future is bright for the world of ecommerce. Laura Pattison Ben Rey Alasdair McLean-Foreman Alicia Marshia Andrew Johnson Cameron Yoder Ashley Xia Dhara Patel Henry Chen Jason Magee Jonathan Kolb Naveen Rajan Nick Demos Sharon (Xiaorui) Mao Tyler Jenkins Will Schneider Jared Scali Ryan Goldstein Walmart Walmart Connect Walmart Marketplace

You're not just selling a product... You're creating an experience. It's not about the best price—it's about what your brand stands for, its values, and the kind of customer you're creating a product for. Approaching ecommerce in this way builds a deeper connection and boosts customer confidence in choosing your brand. Learn more about brand building from Amazon themselves in our latest episode of Human in the Loop: https://hubs.ly/Q02LYkrT0 #podcast #ecom #ecommerce #amazon

🔥 Walmart just announced the launch of their Multichannel Solutions Program 🔥 This will allow sellers to fulfill orders from any ecommerce site through Walmart's fulfillment network. Our very own Ben Rey, CRO at Teikametrics, predicted this in an interview just this morning! Keep an eye out for more exciting announcements (and more accurate predictions!) Watch the full interview here: https://lnkd.in/gBcaAwqN Laura Pattison Cameron Yoder

🔥 We're summarizing Walmart's Q2 earnings call so you don't have to 🔥 In this episode of Human in the Loop, we dive into Walmart's latest earnings call and explore the key highlights from their major annual event, Let's Grow 2024. Laura Pattison, Senior Director of Strategy and Insights at Teikametrics, and Ben Rey Ray, Chief Revenue Officer, provide expert analysis on Walmart's growth strategies and Q2 Earnings Call, focusing on international expansion, Walmart Connect's advertising success, the impact of grocery price trends on consumer behavior, and much more. Some highlights from Walmart's earnings call: 🌎 International Growth: Walmart's international markets, particularly in China and India, are driving significant revenue growth, with international sales growing at nearly double the rate of domestic sales. 💪🏼 Advertising Strength: Walmart Connect saw a 30% increase in ad revenue. Teikametrics' Walmart clients experienced incredible growth as well. 🍔 Grocery Prices: While grocery prices increased year-over-year, they decreased quarter-over-quarter, which could attract more shoppers to Walmart, boosting overall sales. 🙋🏻♂️ Let's Grow Event: This year's Let's Grow event grew, reflecting growing seller confidence in Walmart's marketplace. Predictions for the future of Walmart include potential announcements around Walmart Fulfillment Services (WFS) and new advertising tools to compete with Amazon's Marketing Cloud. Watch the full episode below or listen on Human in the Loop: https://lnkd.in/gDNyxxEN

👏 Let's talk H1... In this report, we've compiled data across both Amazon and Walmart to help you understand what's going on in each individual marketplace and across the market as a whole. Here are some highlights: 🔹 Walmart's Competitiveness: Walmart has significantly upped its game, focusing on user experience improvements for shoppers and sellers, making it a serious contender in the e-commerce space. 🔹 Search & Display Advancements: Walmart's enhancements in Search and Display, combined with its strong in-store reputation, are paying off with consistent customer experiences across platforms. 🔹 CPC & Conversion Rates: Amazon's highest CPC: $0.98 (+9.41% YoY) Walmart's highest CPC: $0.59 (+25% YoY) Amazon's highest Conversion Rate: 14.4% (+4.6% YoY) Walmart highest Conversion Rate: 33.3% (-19.4% YoY) 🔹 Average Order Value (AOV): Amazon: Stable at $34 Walmart: Peaked at $19 in June 2024 🔹 ACOS (Actual Cost of Sales): Amazon: Increased by 3.7% YoY to a high of 20.3% Walmart: Spiked by 12.7% YoY to a high of 11.7% For a full breakdown of metrics, check out the H1 benchmark report below: https://hubs.ly/Q02LXW3x0

📆 Mark your calendars for October 1, 2024 World of Walmart is back and better than ever with new sessions, topics, guest speakers and more - all updated for 2024 & 2025. The full agenda will be released soon, but here's a sneak peak of some sessions to expect at WoW this year: ✔️ The Ultimate Walmart Advertising Playbook ✔️ A Listing Optimization Masterclass ✔️ Walmart Brand Interviews ✔️ A Benchmark Blitz sessions with the most up-to-date data summarizing Walmart AND Amazon performance And there's much more in store, including sessions from Walmart Marketplace and Walmart Connect... Register now for World of Walmart 2024: https://hubs.ly/Q02LWfs40 We'll see you on October 1. #walmart #walmartseller #ecommerce #ecom

In the latest episode of Human in the Loop, host Cameron Yoder and guest Nikhita Kapur dive into the world of brand building on Amazon 🛒 ✨ Some key highlights from this episode: ✔️ Brand vs. Seller: Nikhita explains the crucial difference and why brand recognition is essential for unlocking powerful Amazon programs that boost customer education and awareness. ✔️ Build Your Brand Page: Discover this all-new resource within Seller Central, offering tailored recommendations and programs to help you achieve your brand-building goals. ✔️ Vital Metrics: We discuss key metrics like branded search ratio, repeat customer rate, conversion rate, and star rating—crucial for tracking your brand's growth. ✔️ Future Focus: Amazon is gearing up to introduce even more metrics and personalization features to help brands zero in on specific goals and track their progress. Listen to or watch the full conversation exclusively on Human in the Loop: https://lnkd.in/gGcV2D6M #Amazon #BrandBuilding #Ecommerce #Amazonseller Jeremy Erdman Amazon

What does the current state of Walmart technology look like? ✔️ Walmart has been evolving at a rapid pace with 3P and 1P ✔️ They recently rolled out Supplier One to enhance item management ✔️ Cleaner interfaces for better experiences on the seller side and buyer side ✔️ Enhancements to advertising capabilities and targeting and so much more... Walmart is investing heavily to enhance the buy and seller experience across the board. Listen or watch to this full episode of Human in the Loop: https://hubs.ly/Q02LzY670 Ryan King BlueRyse