Unify

Recharge had a goldmine of website intent data but couldn't efficiently turn it into pipeline. Their reps were drowning in notifications from unqualified accounts. Then they started using Unify... The result? Their BDR team exceeded quota by automating personalized outbound at scale, becoming an indispensable part of their GTM tech stack. 🚀 Ready to turn your website traffic into pipeline? Book a demo on our profile! 👇

🚨 PRODUCT TOUR UPDATE: We've revamped our product tour so that you can interact with our most powerful new features. Here's what's new: 1. Plays Use our drag-and-drop Play builder to craft creative outbound plays. Prospect, qualify, sequence, and more in one powerful canvas. 2. AI Agents Build Agents to scrape websites, search the web, analyze data, and more for companies or people. Plus, configure custom AI agents to qualify or route leads in always-on Plays. 3. Dashboards + Analytics Track direct/indirect pipeline powered by Unify in our dashboards. Filter by stage, play, sequence, and more for complete visibility. ...and yes, we changed it to dark mode for the aesthetic 🙂 We hope you love it 🙌 Check it out at unifygtm.com/product-tour

We’re super excited to announce our partnership with Unify! 🎊 Unify is an end-to-end platform built to scale your revenue team’s creativity. Using AI and automation, Unify uniquely combines intent signals, prospecting, AI agents, email sequencing, and more in one platform. Today, Unify is generating pipeline for industry-leading companies like Lattice, Justworks, Openphone, and Guru. Stay tuned, we’re just getting started! 🤝 Make sure to check out Unify and learn more about revolutionizing the future of go-to-market! ➡ https://lnkd.in/dkwwQ_Y6 #partnership

OpenPhone was spending up to 60 hours/month stitching together separate tools for intent, prospecting, and sequencing to run their outbound motion. Then OpenPhone switched to Unify... The result? 2.5X higher outbound email reply rates and 100+ opportunities created. Positive replies and meetings started rolling in week one. Read more about how they saw success with Unify in the link below

Sales / marketing / growth leaders – we're curious. What do you find to be the strongest signs of buyer intent? For the record – you should be using as many signals as you can to reach buyers at the perfect moment. (Bonus tip: Unify helps you track and act on all these signals in one place, so you never miss an opportunity.)

Every team running outbound knows how hard deliverability has gotten over the past few months. Here are 4 email deliverability best practices that'll make it easier to convert outbound: 1. Limit and check your links - Don't overload your emails with multiple or duplicate links. This can set off spam alarms. Keep your first email touch to 1-2 links max, and always ensure they're secure with no browser warnings when clicked. 2. Vary subject lines and email copy - Use template variables to switch up your subject lines so your emails don't get flagged 3. Mind your formatting - Using all caps anywhere in your email may trigger spam filters, so stick to regular capitalization. Same goes for excessive exclamation points - they can prevent your email from being seen at all. 4. Send from multiple email addresses - When you send from multiple IP addresses and domains, you reduce the risk of being flagged as spam and increase your sending capacity. 💡Pro Tip: Unify offers native sequencing with managed deliverability including AI-powered copy variation, smart variables, mailbox warming, IP address rotation, bounce prevention, and more. We hope this helps - bookmark this post or share it with someone on your team.

🔦 PRODUCT HIGHLIGHT: Analytics and Dashboards We know that understanding what drives performance is key to success. By Unify-ing your data into one platform, we make it easy to identify and fine-tune the levers behind your outbound strategy: ➝ Focus on north star metrics with pipeline dashboards (pivoted by Play/Sequence) ➝ Dive deep - track every opportunity, email sent, reply, and more ➝ Adjust both leading and lagging indicators to optimize results No more piecing together different tools/data to understand what's working - deriving insights should be easy. Learn more about our analytics suite in the link in the comments  ⬇️

30 minutes. That’s all it took for HyperComply to book a meeting with a Fortune 100 CISO after onboarding onto Unify. Since then, Unify campaigns have grown into one of their biggest channels, driving 40% of meetings booked last month. See how Unify can scale pipeline generation for your team…

🔎 PRODUCT SPOTLIGHT: Agents Agents are AI-powered tools that research companies and people at scale by searching the web, analyzing websites, and synthesizing information. Our favorite use case? Account qualification. ➝ Define questions to determine if an account fits your ICP ➝ Let the Agent gather information, with visibility into how it is thinking ➝ Get answers that you can use in Plays to route and qualify leads We are excited to empower customers with LLM-powered features that help them efficiently generate pipeline in Unify. Learn more about how we built Agents with LangSmith and LangGraph on their blog (link in comments).

Since using Unify, Vantage saw a 20% increase in enterprise meetings booked. Their speed to lead improved 25% by leveraging intent-based outbound at scale (over 50k contacts prospected via Unify.) If you want to see how Unify can efficiently generate pipeline for you, book a demo on our profile!