Unthink Inc

Here's why their profits are shrinking: - High saturation in the market - Complicated shipping and logistics in new markets - Too many customer benefits - Catering to emerging needs among specific demographics Keeping up with trends that will certainly impact this industry is key to sustainable and healthy growth. One such trend is contextual product discovery. By providing relevant product suggestions that align with customer preferences and current context, businesses enhance the shopping experience that in turn could reduce cart abandonment rates and improve conversions. Unthink AI is one such contextual product discovery platform. To understand how it helps e-commerce businesses, schedule a call now: https://lnkd.in/gFu6Bxjt #Search #Ecommerce #AI #Branding #Marketing #UnthinkAI Tina Mani Sidharth Pillai

Challenge: While searching on e-commerce websites, generic search results can often miss the mark, frustrating customers and hindering conversions. They may need to reflect user intent, leading to inaccurate product suggestions accurately and missed sales opportunities. According to India Marketers, India's average cart abandonment rate hovers around 51% – a significant concern for e-commerce businesses. This ensures customers find what they want, driving higher conversions and a more positive online shopping experience. Solution: Unthink AI. It goes beyond keywords to understand the true intent behind user searches. Our AI algorithms analyze search queries to deliver highly relevant product recommendations. ➡ For more, schedule a call today: https://lnkd.in/gNUJSQ8A #ecommerce #marketing #AI #personalization #search Tina Mani Sidharth Pillai

A staggering 76% of customers abandon their carts because of irrelevant recommendations. Personalization is key to a successful e-commerce strategy in today's competitive landscape. Here's how AI-powered recommendations can help 👇🏼 1️⃣ Boost conversions AI recommendations make shoppers feel understood and valued by suggesting products relevant to their past behaviour and interests, leading to a higher chance of purchase. 2️⃣ Increase engagement Relevant product suggestions keep shoppers browsing longer, exploring new categories and discovering hidden gems. This translates to more clicks, page views, and, ultimately, conversions. 3️⃣ Improve customer satisfaction Wouldn't you be happy if an online store recommended exactly what you sought? Personalized recommendations create a frictionless shopping experience, fostering customer satisfaction and loyalty. – Unthink Inc is transforming how customers shop and engage with brands. Sign up for a demo today 👉🏼 https://lnkd.in/gNUJSQ8A [Source: McKinsey] #marketing #customerexperience #ai #shopping #personalization #engagement #branding #UnthinkAI Tina Mani Sidharth Pillai

Advanced analytics and AI spending is expected to reach $2.26 Billion by 2025! Retailers are amongst the leading forces behind this rising trend. Check out the top 3 Retailer Categories that have made the highest spends & derived excellent impact (swipe through the slides 👇🏼) – Follow Unthink Inc for more insightful posts. [Source: BCG-RAI Report, 2023] #ai #marketing #ecommerce #analytics #UnthinkAI Tina Mani Sidharth Pillai

Generative AI is booming, but will it transform B2C marketing this year? Cast your vote where it is most likely to impact and share your thoughts below. #GenAI #B2C #marketing #AI #ecommerce #UnthinkAI Tina Mani Sidharth Pillai

SEO is not dead, great insights from @neil patel . But brands will need long format content and conversations on their websites this year to get traffic from Google as algorithms change . This is the year of the AI assisted customer experience. Contact us to get a demo .Tina Mani Sidharth Pillai

Customer acquisition costs (CAC) continue to skyrocket for both B2B & B2C brands. In such a scenario, focusing on customer retention has become more crucial than ever. Bain & Company reports – companies that prioritize retaining existing customers see 5x higher lifetime value and reduced customer churn. And, this is exactly where AI is playing a critical role. AI-powered solutions are helping brands: 1️⃣ Personalize customer experiences across channels. 2️⃣ Predict customer churn and intervene proactively. 3️⃣ Offer targeted recommendations and promotions. Investing in a strong retention strategy powered by AI can be a game-changer in today's competitive landscape. Let us know your thoughts on this subject in the comments below 👇🏻 [Graphic Stat Source: Paddle.com, Author: ProfitWell] #CAC #CustomerRetention #Strategy #Marketing #ArtificialIntelligence #AImarketing #AI #UnthinkAI Tina Mani Sidharth Pillai

From USD 16.08 billion in 2023 to estimated USD 129.61 billion by 2032, the global intelligent virtual assistant market will grow by a CAGR of 26.10%. While North America is the largest market for the intelligent virtual assistants, Asia Pack is expected to grow the fastest. Key growth drivers: 1️⃣ Advancements in NLP 2️⃣ Increasing demand for virtual customer support Source: Precedence Research #AI #Virtualassistant #customersupport #CX #UnthinkAI #research #VR #AR

Retailers are using artificial intelligence in the following ways: 1️⃣ Personalization of shopping experience 2️⃣ Automation of tasks 3️⃣ Fraud detection 4️⃣ Inventory management Research suggests more needs to be done to quantify the true value of the physical store, as AI could be used to optimize store layouts and staffing levels. What are your thoughts on this? Let us know in the comments! 💬 Source: Knight Frank #Research #AI #Personalization #Ecommerce #Branding #Marketing #CustomerExperience #UnthinkAI

Walmart's generative AI search feature allows customers to look for products by use cases and automatically order frequently purchased items. Also, they are piloting a new AR social commerce platform called “Shop with Friends”. How are you using generative AI in your business? Let us know in the comments! 💬 Source: TechCrunch #Walmart #AI #Search #CX #Retail #UnthinkAI