UserGems 💎

Time to turn your web traffic into actionable leads with the new Website Visitors signal 🕸️ 🚦 UserGems now tracks your Website Visitors while supporting your existing signal providers: Clearbit and RB2B! No more wondering what to do when prospects visit your site. Sales will know exactly what to do next with both company and person-level data to target the right buyers at the right time. Focus on high-intent visitors, prioritize key pages like pricing, and automate outreach to turn web traffic into real opportunities. Here’s how it works: 💎 𝗗𝗲𝗳𝗶𝗻𝗲 𝗵𝗶𝗴𝗵-𝘃𝗮𝗹𝘂𝗲 𝗽𝗮𝗴𝗲𝘀: Filter your website visitors by the right personas and high-value page visits to better tailor your outreach. 💎 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗲𝗱 𝗪𝗼𝗿𝗸𝗳𝗹𝗼𝘄𝘀: Set up workflows to trigger immediate next steps to prospects when a high-value company engages with key pages. 💎 𝗦𝘄𝗮𝗿𝗺 𝘁𝗵𝗲 𝘄𝗵𝗼𝗹𝗲 𝗯𝘂𝘆𝗶𝗻𝗴 𝗴𝗿𝗼𝘂𝗽: Automatically send relevant messaging to the buying committee when someone from the company starts researching your product. Get started: https://lnkd.in/ef844J98

Thank you to everyone who joined us for the SDR Leaders of EMEA meetup in Amsterdam last week! We were honored to host a fireside chat with our own Christian Kletzl and the wonderful David Wilkins. Here's a little BTS look for anyone who missed it 👇

Pipeline generation is in "hard mode"—it takes 4x as many activities to book a meeting as it did five years ago. That’s why 91% of revenue leaders are utilizing or plan to use these company and people signals in the New Year. On Wednesday, October 30, we're going to help you power up your pipeline with signal-based selling. 🎮 Join this level to learn: ⭐ Why 68% of companies reported an increase in opportunity creation with new hire signals ⭐ How to ensure your outreach is relevant, timely, and accurate ⭐ Best practices for integrating these signals into your current workflows You'll hear from: ⭐ Adam Jay ♾️, Co-founder & CEO of Revenue Reimagined ⭐ Sidney Waterfall, SVP of GTM Strategy & Co-founder of Passetto Grab your spot: https://lnkd.in/g3nbapG7

A haunted house, but you're in sales and it’s just your inbox. Seriously, who needs ghouls and goblins when you’ve got emails that give you nightmares? You open your inbox. What’s the scariest thing you could see?

Shout out to UserGems 💎. Less than 24 hours after updating my LinkedIn with my new role at TestBox, a software company I had evaluated in the past reached out to bring their solution into my new company. When I inquired how they knew about my new gig, they credited UserGems 💎 for the notification. UserGems 💎 is making waves with their great Go-To-Market strategy. Their data/software is top-notch, and their customers are not just using it but also experiencing impressive engagement and responses!

Did you know that both Hiring and Layoffs are equally as likely to boost a team's opportunity creation rate? When companies experience team changes, they often re-evaluate their current tools and processes as well. This means they're ready to buy in the near future. Tracking hiring trends using relevant signals helps you know exactly when to reach out and what to say to close the deal. Here's what we recommend: 💎 Monitor your target accounts for hiring changes (e.g. job postings, news) 💎 Tailor your messaging to tactfully acknowledge the changes and how your product/service could help 💎 Make sure reps have this info to easily reference in their outreach Here's how each hiring signal impacts opportunities 👇

No tricks, only treats 🎃 Next week, we're sharing the cheat code to unlock more pipeline for your team. On Halloween Eve at 2pm ET/11am PT, come hang out with Adam Jay ♾️, Co-founder & CEO of Revenue Reimagined, and Sidney Waterfall,  SVP of GTM Strategy & Co-founder of Passetto. You'll learn: ⭐ Why 68% of companies reported an increase in opportunity creation with new hire signals ⭐ How to ensure your outreach is relevant, timely, and accurate ⭐ Best practices for integrating these signals into your current workflows Grab your spot: https://lnkd.in/g3nbapG7

We obsess over the pairing of high-quality Signals data *and* notifications at UserGems 💎. I hardly expected my favorite Signal-based motion of the year to come from my water meter! Back in 2022, my city (water provider) required that I replace my aging meter. I noticed it had some new technology but didn't think much of it. Two years later, I started to get emails alerting me that a drip or trickle leak was present. Here's what made these so great: (1) Email is the right medium for the message. Snail mail alerts are too slow, and texting makes it feel less official and is harder to forward to a contractor, condo association, or utility provider. The CTA also leads to a website that would not look good on mobile. (2) The subject line "WaterScope - Daily Water Alert - LAST, FIRST" was well-written. It got my attention using my name in official formatting and set expectations that the 'Alert' would continue Daily until action was taken. (3) The message from a new unknown address built trust by referencing my meter number and city name and included a CTA into their web app with more advanced analytics and information. They also made it clear to contact my utility provider for further support. (4) They mentioned not only a specific type of leak but gave me real data ("Your meter's leak rate was 0.08 GPM."). And here are a few things that they could have done even better: (1) Increase the urgency by also expressing the leak in a more compelling and human-readable way ("Your meter's leak rate was .08 gallons per minute, which equates to wasting 115 gallons per day, 805 gallons per week, or 3,220 gallons per month, adding $XX to your upcoming bill"). (2) Include better CTAs that help the customer directly solve the problem you're alerting them about. Within the email, they could list some thought-provoking questions (have you recently started a construction project, added or changed any fixtures, noticed that your toilets are always filling, etc.). (3) Forgive me for thinking about monetization :) but this would be hugely valuable ad space to recommend plumbers near me. Even better if you have some example reviews/social proof of them fixing the specific leak type mentioned in the email. Hats off to the team at Metron for bringing Signals and notifications to the utility space and for creating a wow moment with this customer! I also love that they position themselves as the "Leading Smart Water AI Data Management System Company"...definitely #1️⃣ to me 🏆

Hold up: Did you know you can now automate your signal-based outbound process from start to finish? In case you missed it, a few months back, we launched Workflows to streamline your team's processes. Here’s what you can do: ✅ Automatically create prospects in your CRM based on signals ✅ Add any custom details required ✅ Effortlessly add prospects to sequences without manual actions by your sales team ✅ Get real-time notifications for your reps via Slack See how to set it up: https://lnkd.in/g6et_9hk

We're feeling so much gratitude after our Customer Advisory Board event last week in Austin. Not only did these revenue leaders take time out of their weekend to share thoughtful feedback that will shape the future of our AI Signal platform, but they also shared the innovative ways they're driving pipeline for their businesses. To say that we left the event feeling inspired and pumped is an understatement. Moments like these remind us why we do what we do — helping innovative, driven, and kind people kick butts at work and "to be less stressed on the weekend." To all who joined us and all of our advisors — Thank you! We tip our hats to you 🤠