Head of Design (Creative Director)
Head of Design (Creative Director)
ParetoHealth
Philadelphia, PA
See who ParetoHealth has hired for this role
The company was founded in 2011 to help small and medium-sized businesses fight the rising cost of employee health benefits. We blazed the trail with financing innovations that reduce the risks in self-insurance and deliver significant savings—and we continue to lead with a growing ecosystem of partners and world-class cost control solutions.
But success is measured by more than dollars alone and we measure ours by the good that comes from knowing that every client and all their employees can count on effective, affordable healthcare for years to come.
Position Summary:
As the Head of Design/Creative Director at ParetoHealth, you will lead the charge in revolutionizing our brand’s visual and experiential journey. Your mission is to craft a scalable and innovative design system that enhances our brand’s engagement and impact, aligning with our core values of determination, competence, and community. You will leverage your extensive design leadership experience to drive significant organizational changes, fostering a culture of continuous improvement and transformative creativity. This role will report to the Chief Marketing Officer and be a key member of the Marketing Leadership team.
Competencies:
- Systems approach to driving business results: Systemic approach to solve business problems based on deep customer insights that result in creative execution that measurably impact brand engagement and impact.
- Building scalable design systems: Experienced in spearheading the development and execution of extensible and scalable design systems that include templates for the sales deck, enablement toolkits, web, social media, and corporate branding.
- Change Management: Expert in building relationships, training teams, and holding leaders accountable to drive organizational change including adoption of new technologies and processes. Skilled communicator both at abstracting salient points as well as cross-functionally selling a vision.
- Challenges the status quo: Creativity in conceptualizing and developing tools and processes that drive continuous improvement.
Build Scalable Design System:
- Drive executive alignment on an updated brand and new design system (including new sales pitch deck and enablement templates) that will be launched by the end of 2024.
- Creation of brand book, content management system for brand assets, and leverage AI tools to ensure consistent brand execution.
- Owns creative vision and the standard of output across design team.
- Leads creative direction for videography, photography, digital, and print.
- Manage a team of 2 visual designers, external contractors, and oversee design budgets.
- Instills systemic approach to uncovering business and customer needs that results in objective stakeholder discussions that elevates the design quality while meeting business deadlines.
- Implement client brief intake and prioritization process to align creative team resources to the highest impact business deliverables.
- Lead quarterly creative team retrospective to analyze engagement and business impact and to drive future accountability and continuous improvement.
- A degree in a visual or experiential design discipline or equivalent professional experience
- Experienced with AI tools, wireframing, prototyping, and user testing
- Minimum of ten years of B2B design leadership experience, ideally with experience with brokers and employer benefits.
- Demonstrated strong project management skills with the ability to oversee multiple projects, prioritize effectively, and meet tight deadlines.
- Must be willing to travel seasonally, ~25% of the time, to meet business needs.
Pareto offers a competitive compensation package commensurate with skills and experience. In addition, Pareto offers a robust benefits package including Medical (100% employer paid), Dental, Vision, STD/LTD, and employer 401(k) contribution.
What We Live By:
- Get it Done and Get it Done Right – We crank out work at higher rates and at a higher quality than our peers in the industry. Our ability to do a lot with a little is a driving force behind Pareto Health, one that's made our brand synonymous with class, quality, and extreme competence.
- Fire in the Belly - We only make time for champions; we only consider those with an inner desire to excel and push things forward. Our team, our partners, our members–everyone in the Pareto Health universe–works hard, learns constantly, improves furiously, and does so with a fire in the belly.
- See the Field - As you're stuck thinking about tomorrow, we're already on to thinking about next year. Pareto Health embodies a culture of anticipation, perception, and acting with intent. In one-on-ones, in meetings, at a company level, and at an industry level, we're always two steps ahead.
- For the Greater Good - Our vision extends past the here and now. We're rowing in the same direction toward the common goal of transforming an industry. It's our accountability, teamwork, and responsibility that ensure as we're changing industry tides, we're helping them rise. Now watch as we lift all boats in the process.
ParetoHealth is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion (creed), gender, gender expression, age, national origin (ancestry), disability, marital status, sexual orientation, or military status, in any of its activities or operations. These activities include, but are not limited to, hiring and firing of staff, selection of volunteers and vendors, and provision of services. We are committed to providing an inclusive and welcoming environment for all members of our staff, clients, volunteers, subcontractors, vendors, and clients.
California Applicants: See Pareto’s CCPA Notice of Collection for California Employees and Applicants for information about how Pareto Captive Services, LLC, Pareto Health, LLC, and Pareto Underwriting Partners, LLC, together with their respective subsidiaries (collectively, “Pareto”) collects and uses personal information submitted by employment applicants.
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Seniority level
Executive -
Employment type
Full-time -
Job function
Design, Art/Creative, and Information Technology -
Industries
Insurance
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