Acxiom’s Post

Data is the foundation for AI. Read these tips to get it right the first time.

Hi folks! 👋 Check out our easy-to-read guide on SalesDriver product launch. If something catches your eye or you're curious about anything, feel free to reach out anytime! #AI #Sales #LeadGeneration #Innovation #BigData

How we helped Arinti, a Data & AI company, reach out to new markets and gain valuable market insights for their business development strategy. Learn more: https://shorturl.at/iwI14 #prospectr #growthmarketing #businessdevelopment #leadgen #outreach

It seems like everywhere you look these days, you see a new “AI”-driven company or product. Business leaders everywhere are being asked, “What are you going to do about it? What’s your AI strategy?” We can’t answer those questions for Rhyze in the space of a social media post, so we’ve elaborated a bit on our blog. Head over to https://lnkd.in/eZSk33Wv to read more! #AIStrategy

 SalesDriver: AI-powered sales launch in 3 steps 📌  • Understand: Our AI learns your product in 18 hours.  • Connect: Engages your ideal clients within a week.   • Meet: Sets up meetings with qualified clients by days 17-21. Data security? Guaranteed. Dive into our one-pager to learn more. 👇 #AI #Sales #LeadGeneration #Innovation #BigData

Martech and adtech professionals: Catch this panel discussion at AI Deciphered:  🧠 Generative AI and a New Media Buying Paradigm 📅 Thu Sep 19, 2:55 PM - 3:30 PM ET Our EVP of Media, Tech and Data Ashwini Karandikar will be in great company discussing this important topic at the upcoming AI Deciphered event hosted by Campaign US in partnership with PRWeek and MM+M. Tech giants like Meta and Google are rolling out AI-powered ad-buying tools, helping advertisers boost efficiency. Meanwhile, advertisers face signal loss as consumers embrace more private browsing options 🔒. This shift could further cement tech platforms' dominance over media budgets 💰. 🤔 What do these new tools mean for media planners and buyers? How will they change the flow of money? This panel will tackle those questions and more! Featuring: - Ashwini Karandikar, EVP, Media, Technology and Data, 4A’s - Victoria Milo, SVP, Global Media Solutions & Emerging Technologies, Monks - Jesse Waldele, SVP of Digital Operations and Client Success, Dow Jones - Steve Barrett, VP, Editorial Director, PRWeek 

We've seen a trend in the past year where business leaders have moved from being curious about #GenAI to building it into their business model. There have been numerous studies showing that personalized shopping experiences are a top demand for shoppers and Gen AI is the perfect way to achieve this both with in-person shopping or online. This article provides a helpful look at the most important areas for #AI use among both CEOs and management teams, and while there is some disparity between the two groups I think it shows that everyone understands the benefits of leveraging Gen AI. https://lnkd.in/d3q_QJ-T

Utilize on-device AI models whenever possible for faster and more private responses from Siri with AI. This can enhance user experience and data privacy. #AIinnovation #DataPrivacy #AppleSiri #OnDeviceAI #TechTips Learn more about this topic here: 48efb7da-0f9d-4ad5-93c1-c8adc61da4f4 At Grow Scale Win™, we're all about using AI to enhance productivity and efficiency. That's why we've built the AI Growth System™, a truly holistic approach to growing your business. You get a personalized growth strategy and a full suite of AI powered tools to generate leads, nurture prospects, and close sales. Learn more at www.growscalewin.com. DM us with any questions.

Implement stringent transparency measures to build trust and ensure users' data privacy in cloud-based AI services. #PrivacyGuarantees #DataSecurity #TransparencyInAI #CloudPrivacy #UserTrust Learn more about this topic here: https://lnkd.in/dvmfrcf5 At Grow Scale Win™, we're all about using AI to enhance productivity and efficiency. That's why we've built the AI Growth System™, a truly holistic approach to growing your business. You get a personalized growth strategy and a full suite of AI powered tools to generate leads, nurture prospects, and close sales. Learn more at www.growscalewin.com. DM us with any questions.

In case you missed it: The White House just ordered all federal agencies to name chief AI officers to oversee AI adoption and manage risks. Our President, Barry Lowenthal echoed this foresight, emphasizing the need for proactive leadership in AI adoption for marketing agencies, detailing how the CAIO would collaborate across departments in all major functions of the company. Check out Barry's feature in ADWEEK: https://lnkd.in/gWXn9EHi Just like in government, CAIOs in marketing agencies will oversee AI strategies, manage risks, and ensure responsible use, among many other tasks. Do you see companies adopting this approach? What discussions are surfacing in your world? Let us know! Scroll to get a breakdown of The White House's statement or click the link in the comment to read it in full ⬇️ #whitehouse #governmentnews #chiefaiofficers #aiupdates #ainews