We’re thrilled to introduce our partnership with luxury watch brand Movado. A pioneer in the industry — Movado has been mastering the art of watchmaking since 1881. Aruliden partnered with Movado to reinforce its credibility and carry the brand into the future. The re-positioning, refreshed brand identity, and launch campaign is inspired by the rich heritage of the brand. Throughout Movado’s history people knew to expect the unexpected—always delivering the perfect balance of creative ingenuity and timeless restraint. This next chapter masterfully merges the brand’s core pillars of craftsmanship, innovation, artistry, and modern design into a cohesive, iconic expression. Thank you to Movado Group, Inc for the continued partnership. https://lnkd.in/ez2um2BE #branddesign #strategy #webdesign #campaigndevelopment ——— Aruliden Team: Caroline Askew, Spencer Paul Bagley, Samantha Moore, Jaein Lee, Cristhian Sabogal, Jaisy Roman, Adriana Ciravegna, Jake Craney, Matt Herron, Lauren S., Tony Beardmore, Michelle Antebi Movado Team: efraim grinberg, Margot Grinberg, Marnie Cappellini, Shefali Murdia, Spencer Stumbaugh, Behzad Soltani, Alan Chinich, Yoomi Hahn, Heather Cohen, Ann Kantra 💼, Samantha Smee, Sean E., Diane Fox
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12moClassy work~